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louis rossetto

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BNET Resources

The Publisher and his Chocolate Factory
So what, you may ask, did your faithful BNET media blogger do today? He toured a chocolate factory; indeed, the only chocolate factory in San Francisco.  Now, even though we cover a fairly wide range of companies in this space, I bet you couldn't have seen this one coming. ...
Tags: Wired Inc., Media, Louis Rossetto, TCHO, Advertising & Promotion, Social Networking, Blogging, Manufacturing, Web Site Development, Marketing, Online Communications, Internet, David Weir
Blog posts 2008-10-17

Additional Resources

Crosswired. (Wired Ventures' attempt to launch a British version of its online users magazine is given up after two years)(Brief Article)
TOGETHER, Louis Rossetto and Jane Metcalfe represent the closest thing the young Internet publishing industry has to a Citizen Kane. Five years ago they launched Wired, which has evolved from the hip bible of the Internet generation to an advertisementTOGETHER, Louis Rossetto and Jane Metcalfe represent the...
Tags: Internet, Wired Inc.
Research articles 1997-02-08
Wiredlings Fiercely Debate Whether Their Bible Will Die
At the center of a parallel, palpable universe that emerged in the mid-1990s, sits Wired Magazine, as well as its blood child Wired News, though the latter no longer loads in your browser as it was meant to load. (Before I continue, I should issue all sorts...
Tags: Brand, Wired Inc., Bible, Branding, Marketing, David Weir
Blog posts 2009-05-20
Smells like Entrepreneurial Spirit
So, you're an executive inside a media company and you wonder how to encourage the people who report to you "to think like entrepreneurs." Your success as a manager will be at least partly judged by how many good ideas your department or division delivers upstairs. I've...
Tags: Entrepreneurship, Management, Entrepreneur, Wired Inc., Entrepreneurial, David Weir
Blog posts 2008-02-26
The Wired Media Empire Rises Again
The Web isn't old enough for nostalgia yet, you may say, but if there were to be an occasion for such feelings, yesterday might have been the day. Why? The announcement that Conde Nast has at long last reunited the lost siblings of what was once the...
Tags: Wired Inc., Conde Nast, Channel Management, Branding, Marketing, David Weir
Blog posts 2008-05-20
What Do Wired, Obama, N.Y. Times, YouTube, and Sam Zell Have in Common?
Many media executives, struggling to adapt, continue to focus too much on the tools of new media as opposed to opportunities those tools create.   I'm continuously hearing about how this company or that is going to go "multimedia." Too often, what this means to the exec in question is telling...
Tags: Mobile, Wired Inc., YouTube Inc., Video, Corporate Communications, Advertising & Promotion, Marketing, David Weir
Blog posts 2008-11-07
Michael Crichton Predicted Media Demise
Fifteen years ago, the author Michael Crichton (Jurassic Park, The Andromeda Strain, etc.), published these words in one of the first issues of a brand new San Francisco magazine called Wired: "I want to focus on another dinosaur, one that may be on the road to extinction....
Tags: Advertising & Promotion, David Weir, Extinction, Marketing, Media, Media Company
Blog posts 2008-12-10
Avexus Gets Funding: Avexus Inc
Avexus Gets Funding: Avexus Inc., a San Diego-based maker of maintenance, repair and overhaul software, said it obtained $5 million in new venture funding led by Moore Capital Management with additional participation from QT Ventures, Louis Rossetto and Jane Metcalfe, the founders of Wired Magazine; Bill Joy and Andy Bechtolsheim,...
Tags: Avexus Inc.
Research articles 2001-11-19
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