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- Lucozade hits the cold drinks road to China
- GlaxoSmithKline is set to launch one of its best-known consumer brands in China by selling the energy drink Lucozade through a Shanghai-based partner.The move marks a shift in strategy for the pharmaceutical group under Andrew Witty, the chief executive appointed last year, to spread risk and diversity by expanding...
- External links 2009-09-28
Additional Resources
- Chopping brands: GlaxoSmithKline last week confirmed it is axing its underperforming Lucozade Solstis energy drink, just as Sony announced it is pulling out of the PDA market. These are just two of a host of high-profile brands that have been weeded out r
- Trying to work out the best time to axe a brand from a market is no easy task. GlaxoSmithKline GSK last week confirmed that it was finally dropping its Lucozade Solstis energy drink following five years of low sales and a failed relaunch (MW last ...
- Research articles 2004-06-10
- LMP Labels for SmithKline Promotion.(Lawson Mardon Packaging)(Product Information)(Brief Article)
- Lawson Mardon Packaging - Flexibles have produced roll-fed labels for the latest SmithKline Beecham promotion on their Lucozade Sport range. The actual prizes were Lucozade Sport-related, with the ultimate reward of a day's training with Alan Shearer Lawson Mardon Packaging - Flexibles have produced roll-fed labels...
- Research articles 2000-08-01
- GlaxoSmithKline Q2 2007 Earnings Call Transcript
- Question-and-Answer SessionKevin Wilson - Citigroup Yeah, thank you this Kevin Wilson from Citigroup in London. Three questions, if I may, JP. Firstly, in the U.S., the 2% decline in sales in the quarter. Could you break out the volume and any price element you saw, and perhaps also comment...
- Earnings calls 2007-07-25
- Opening lines: Line them up - Essentials for the Marathon
- If you're heading off to Blackheath this morning to embark on your own 26 miles of hell, make sure you pack these essential accessories Left: Nike Statement long-sleeved top, pounds 40, and Technical Tight leggings, pounds 30 (tel: 0800 056 1640) Centre: Lucozade Sport,...
- Research articles 2001-04-22
- M&C SAATCHI
- M&C Saatchi has shown that the loss of the BA account led to only minor turbulence for the the advertising agency. Revenues are up 11.6 per cent at [pound]75.9m, while underlying pre-tax profits grew 4.2 per cent to [pound]7.8m. The company has managed to produce plenty of new business wins...
- Research articles 2007-03-24
- GSK steps along desired path of evolution
- Andrew Witty, chief executive of GlaxoSmithKline, said on Wednesday that the group's traditional core market of prescription medicines in developed countries may fall to just a quarter of total sales. He also said that further diversification would focus more on revenue growth than profit margins. Unveiling third-quarter results, Mr Witty,...
- News items 2009-10-28
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