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madigan pratt & associates

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How s small resort uses integrated 1-to-1 Marketing to build relationships & sales
This is a case study for Nisbet Plantation Beach Club, a 37-room luxury resort on the quiet island of Nevis. Nisbet is a AAA Four-Diamond property; a distinction it has held for the past seven years. The case study shows how this relatively small resort applies Integrated 1-to-1 Marketing disciplines...
Tags: Sales, Case Study, Madigan Pratt & Associates, Nisbet, Marketing Research, Marketing
Case studies 2003-01-01
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