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magazine

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Read Free Magazines on Your iPhone with Zinio
Got a little time to kill while waiting around the airport? Why not read a magazine? Digital-mag publisher Zinio now offers 20 titles you can access on your iPhone or iPod touch, and they're all free of charge. The selections include Kiplinger's, Men's Health, PC Magazine, and U.S....
Tags: Rick Broida, Hardware, Consumer Electronics, Personal Technology, Digital Music, Apple iPhone, Desktops, Digital Media, Magazine, Apple iPod Touch
Blog posts 2008-05-23
The Rise and Fall of Media Giants
More from PRWeek's wrap-up of the year just past in their 2007 Book of Lists. Today: media companies on the rise, and those that took a hit in 2007: Media on the rise in 2007: Dow Jones: DJ must be happy to be under...
Tags: Wall Street Journal, Financial, Magazine, Title, Web Site Development, Advertising & Promotion, Public Relations, Financial Accounting, Branding, Internet, Marketing, Corporate Communications, Finance, Jon Greer
Blog posts 2008-01-03
Producing Customer Magazines
Customer magazines help companies build credibility and strengthen customer relationships by offering regular channels of communication that focus on issues relevant to customers. "Relationship publishing" should incorporate a powerful mix of opinion, product information, and attitude. This may require journalistic skills, as well as design and production resources. What...
Tags: British Telecommunications, Editor, Magazine, Contributor, Customer Magazine, Corporate Communications, Internet, Marketing, Information, Web Site Development, B2B, E-business/E-Commerce, BNET Editorial
Articles 2007-11-27
Ben Goldhirsh: Good Magazine, Great Business
Can you do good without being boring? Ben Goldhirsh is out to prove you can. He's founded Good magazine and Reason Pictures to celebrate "doing things for the right reasons." That means not only putting out a first-rate publication, but also helping corporate America think differently by creating "good" marketing...
Tags: Publishing, Corporate Responsibility, Marketing, Finance, Brand, Start-up, Branding, Magazine, Marketing Research, Business Structures
Videos 2007-10-04
AIG Outrage Played Out
Michael Santoli, associate editor at Barron's magazine, offers some perspecive to Maggie Rodriguez in light of the AIG controversy.
Tags: American International Group Inc., MoneyWatch, maggie rodriguez, aig, michael santoli, barron's, magazine
Videos 2009-03-19
HP's MagCloud: The Greatest, or Dumbest, Idea Ever
Apparently, the problem with print publishing is that it needs to be democratized. That, at least, is the takeaway I gleaned from an excerpt from a speech given yesterday at the Interactive Advertising Bureau's annual conference by Mike Mendenhall, CMO of Hewlett-Packard. (They sell a lot of printers, doncha know?)...
Tags: Hewlett-Packard Co., Magazine, Internet, Catharine P. Taylor
Blog posts 2009-02-24
The New Republic to MSM: "It's Over"
Holy crap! It's one thing when those of us writing blogs predict the end of major newspapers and magazines, such as my colleagues and I here at Bnet Media have doing for the past year, but quite another when the print publications themselves join in the act. ...
Tags: Essay, Crisis, Magazine, Government, Advertising & Promotion, Blogging, Vertical Industries, Strategy, Marketing, Internet, Enterprise Software, Software, Management, David Weir
Blog posts 2009-02-17
Look Beneath the Covers; Magazines' Distribution Model Is Broken, Too
The big, depressing news in the magazine industry today is that, according to the Audit Bureau of Circulations, newsstand sales are down 11 percent. But there's another story that most media have completely overlooked: that the supply chain which gets those magazines on newsstands is itself broken, with one major...
Tags: Magazine, Magazine Industry, Newsstand Sale, Anderson, Retail, Strategy, Management, Catharine P. Taylor
Blog posts 2009-02-10
U.S. News Re-invents the Wheel
The soft launch this week of U.S. News Weekly seems like a throwback to another era, and extremely unlikely to succeed. After all, it is once again an attempt to push a subscription model online, and plenty of other ships have already crashed on those shores. This...
Tags: Magazine, Government, Workforce Management, Vertical Industries, Human Resources, Enterprise Software, Software, David Weir
Blog posts 2009-01-28
Google Adds Magazines to its Book Search
Given my longstanding support for Google's efforts to create a digital archive of book and newspaper content, it should surprise nobody that I am positively oriented toward the company's recent announcement that it will henceforth include print magazines in its ambitious effort to preserve pre-web content for future generations. ...
Tags: Google Inc., Magazine, David Weir
Blog posts 2008-12-10
Get a Free Issue of Productive Magazine
Seemingly tailor-made for Business Hacks readers, Productive Magazine offers various productivity tips culled from the blogosphere. Um, kind of like we do, which begs the question: Who needs a magazine? We'll leave that for you to decide, as the first issue is free to check out [PDF link]. ...
Tags: Blog, Magazine, PM, Blogging, Internet, Rick Broida
Blog posts 2008-11-24
Media Roundup: Google-Yahoo Ad Deal a Bust, YouTube to Offer Feature Films, and More
Department of Justice says no to Google-Yahoo ad search deal -- Google withdrew its proposal after the DoJ said it would file an antitrust lawsuit if the collaboration between the two search giants went forward. The arrangement would have "denied consumers the benefits of competition," the DoJ said. [Source: Wired]...
Tags: Google Inc., Advertisement, Yahoo! Inc., Media, YouTube Inc., U.S. Department Of Justice, Magazine, Deals, Corporate Law, Business Operations, Karen Steen
Blog posts 2008-11-06
No Treats, Just Pink Slips at Conde Nast
It was pretty much all tricks and no treats for media companies this Halloween.Washington Post Co. reported quarterly revenue down by ten percent to $1 billion and net income down to $10.3 million from $72.5 million in 2007. The most revealing stat is that its print advertising revenue was down...
Tags: Web, Treat, Magazine, Channel Management, Marketing, David Weir
Blog posts 2008-10-31
Do What Makes You Uncomfortable
This video features Gerhard Gschwandtner, publisher of SellingPower magazine interviewing SellingPower magazine interviewing Barry Farber, a martial artist and top motivational speaker. It's all about doing the things that make you uncomfortable but which lead towards long term success. by Geoffrey James
Tags: Magazine, Corporate Communications, Marketing, Geoffrey James, Video, Distribution Agreement
Blog posts 2008-10-26
Magazines Can Go Digital, Too
For years, there's been a fair amount of discussion about the prospect of digital newspapers, but much less about digital magazines. The reason is simple. Magazines usually are far more graphic, glossy and driven by their visual elements (including four-color advertisements) than are newspapers. ...
Tags: Magazine, Channel Management, Marketing, David Weir
Blog posts 2008-09-10
Now it's Magazines that Drive Traffic to the Web
For the first half of 2008, magazine ad revenue fell by 7.4 percent. Through an industry trade group, the Magazine Publishers of America, this sector of the media industry is launching an aggressive campaign to convince ad buyers that magazines move merchandise. In a new twist, the...
Tags: Advertisement, Campaign, David Weir, Internet, Magazine, Web, Web Site Development
Blog posts 2008-09-08
'Conde Nast Portfolio' Was Never a Great Idea
With the closing today of Condé Nast Portfolio, it's worth taking a moment to question whether the magazine â€" even if it will be officially classified as a victim of the recession â€"  was ever a good idea in the first place. Check out this description of...
Tags: Advertisement, Magazine, Catharine P. Taylor
Blog posts 2009-04-27
The Kindle is for Old Folks
Do you know which are the top four magazines read on the Kindle, according to Amazon? The New Yorker, Newsweek, Time and Reader’s Digest. These magazines are popular with the older set; I'm not sure there are any teenagers today who have ever even heard of...
Tags: Magazine, New Yorker, Smart Phones, Cellular Phones, Advertising & Promotion, Handhelds, Operational Accounting, Consumer Electronics, Personal Technology, Marketing, Hardware, Finance, David Weir
Blog posts 2009-05-14
Magazines Continue to Be Ripped by the Economy
Julia Boorstin submits: I've been writing for months about the economic impact of the downturn on the fashion magazine industry. As of the end of September, magazine ad pages were down 10 percent industry-wide. And with consumer spending pulling back dramatically, it should be no surprise that fashion magazines...
Tags: Advertisement, Magazine, Seeking Alpha, Julia Boorstin, Conde Nast, E.W. Scripps Co., Time Warner Inc., Media
External links 2008-11-15
Monday Morning Quarterbacking on the Closing of Gourmet
Now that the dust has settled on Condé Nast's decision to shutter Gourmet, there was plenty of Monday morning quarterbacking about it yesterday, when media reporters often weigh in on the events of the week gone by; here's the skinny: S.I. Newhouse, who owns Condé Nast, doesn't give a rat's...
Tags: Web, Advertisement, Magazine, Gourmet, Branding, Channel Management, Marketing, Catharine P. Taylor
Blog posts 2009-10-13
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