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- Management
- the use of professional skills for identifying and achieving organizational objectives through the deployment of appropriate resources. Management involves identifying what needs to be done, and organizing and supporting others...
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- Demand Innovation: GM's OnStar Case
- Creating sustained growth is hard under the best of circumstances. From 1990 to 2000, just 7 percent of publicly traded companies in the US enjoyed eight or more years of double-digit growth in revenues and operating profits. As the growth crisis worsens in the coming decade, one can expect this...
- Case studies 2003-01-01
- Understanding GM's Decision to Make OnStar Standard in all Models by 2007
- GM has just announced its intent to make OnStar standard in every GM vehicle sold in North America by the end of 2007. While this will prove to be a great shot in the arm for GM and the North American telematics industry in general, this article inspects some of...
- White papers 2005-01-31
- OnStar: Connecting to Customers Through Telematics
- A new Stanford case study, developed in collaboration between the Stanford Global Supply Chain Management Forum and Deloitte Research, looks at how OnStar, a wholly-owned subsidiary of General Motors Corporation, has grown from a small upstart business to become the world's largest telematics provider in the automotive industry. While OnStar...
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