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58 Resources for

market development

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BNET Business Dictionary

Market Development
marketing activities designed to increase the overall size of a market through education and awareness
Market Development definition on BNET »
Market Development Data
Market research is usually carried out to prepare an extensive database about the customers. The database helps in identifying the needs and requirements of customers. The market development data is the building block of a marketing strategy. A market development data involves doing an assessment, setting the marketing objectives, selecting...
Tags: Marketing research, marketing strategy, market research, marketing, database
Presentations 2003-01-01
Design & Development Plans
The purpose of the design and development plan section is to provide investors with a description of the product's design, chart its development within the context of production, marketing, and the company itself, and create a development budget that will enable the company to reach its goals. There are generally...
Tags: Entrepreneur.com Inc., product development, income, marketing
White papers 2003-01-01
Econometrics of the Effects of Stock Market Development on Growth and Private Investment in Lower Income Countries
Recent literature suggests that stock market liberalization has positive effects on macroeconomic growth and private investment. Evidence in this study indicates that stock market development has a more positive impact on growth for greater levels of per capita GDP. Similarly, lagged equity price appreciation seems to boost private investment growth,...
Tags: Investment, University of Oxford, stock market, equity, liberalization, stock, gross domestic product, income, financial
White papers 2000-10-01
Development Strategy Formulation for Artisan Craft Promotion - The Effective Promotion for Regional Development in Developing Countries: Part II
Proposed methodologies for the formulation of development strategy for artisan craft promotion needs careful verification as to whether they are applicable and effective in the given socio-economic environment. The paper firstly examines the required policies and expediency of a development master plan. Then, it investigates various functions of support institutions...
Tags: Branding, formulation, developing country, business development, brand name, brand, environment, strategy
White papers 2005-04-09
Bond Markets in the Pacific Rim: Development, Market Structure and Relevant Issues in Fixed-Income Securities Markets
This paper reviews the development of fixed-income securities markets in the Pacific rim economies following the onset of the Asian currency crisis in 1997 through to the end of 2000. It provides a background for comparing the market structure in the different capital markets within the region and discusses the...
Tags: Investment, Financial services, capital market, bond
White papers 2002-06-01
Managing Risks in Financial Market Development: The Role of Sequencing
This paper proposes an integrated and risk-based approach to the sequencing and coordination of reforms to develop domestic financial markets. The paper argues that there is a hierarchy of financial markets that reflects the complexity of risks in each market and the interlinkages among markets. Based on this hierarchy, a...
Tags: Financial accounting, IMF, financial market, market development, financial
White papers 2003-06-01
What Matters for Financial Development? Capital Controls, Institutions, and Interactions
The paper focuses on the links between capital account liberalization, legal and institutional development, and financial development, especially that in equity markets. In a panel data analysis encompassing 108 countries and twenty years ranging from 1980 to 2000, the paper explores several dimensions of the financial sector. First, it tests...
Tags: Financial accounting, Financial services, Investment, National Bureau of Economic Research, equity, liberalization, financial, analysis
White papers 2005-05-01
Symbol Technologies' Acquisition of Matrics: Taking Aim at the RFID Market
Symbol has previously taken a conservative approach to RFID market development. The company showed foresight in recognizing early on that RFID acceptance, as a viable supply chain technology, would be an arduous and uneven process. Therefore Symbol chose not to expend significant resources in technology and market creation during the...
Tags: Venture Development Corp., Symbol Technologies Inc., RFID, supply chain, compliance, leader, acquisition
White papers 2004-08-01
The Growth of Global Equity Markets: A Closer Look
This paper presents both the time-series and cross-country evidence on the growth of global equity markets and attempts to shed some light on the sources of equity market growth. Using data on 33 countries, the paper finds that development of financial intermediaries and openness to trade are positively associated with...
Tags: Investment, Financial services, University of British Columbia, equity, liquidity, modeling, financial
White papers 2003-12-01
Building a Team for BDS Market Assessment and Key Issues to Consider When Starting BDS Market Assessment
BDS market development as a program strategy is usually a means toward an end. It is a strategy for achieving desired impacts such as reducing poverty, developing markets for the poor, increasing incomes of micro, Small, and medium Enterprises SEs, and improving the operating environment for those enterprises. Defining such...
Tags: small and medium enterprise, strategy, income, team, environment
White papers 2003-03-01
Foundations Of Strategic Marketing Management
Strategy of an organization is the roadmap towards attainment of its long term goals and objectives. Strategic management is the process of operationalization of the firm’s strategy. Strategic marketing management involves implementing the principles of strategic management in the context of marketing function in the organization. It consists of strategies...
Tags: Leadership, Villanova University, strategic management, strategy, marketing, product development
Presentations 2003-01-01
Capital Markets in Emerging Economies: A Case Study of the Nairobi Stock Exchange
Over the past two decades, capital markets in developing countries have experienced a rapid evolution. International donors, governments in developed countries and international financial institutions seem to pay more attention to the Asian and Latin American emerging capital markets in contrast to the African markets (particularly in Sub-Saharan Africa) as...
Tags: Capital Market, Stock Exchange, Investment, Financial Services, Finance
White papers 2005-04-01
The North American Market for Distributed Generation
This report is designed to provide subscribers with relevant up-to-date market intelligence to support product planning, market development, and channel partnering decisions. The report provides in-depth analyses of current and developing competitive environments including supplier market shares by product category. The study also provides a discussion of major trends, issues...
Tags: Channel management, Venture Development Corp., supplier, product development, environment
White papers 2003-06-01
An Anatomy of Corporate Bond Markets: Growing Pains and Knowledge Gains
The objective of this paper is to discuss the key issues relating to the development of local corporate bond markets. It examines the requirements for local corporate bond market development, and compare and contrast experiences across both mature and emerging markets. It suggests that core aspects such as benchmarking, corporate...
Tags: Investment, IMF, bond, benchmarking, corporate governance, emerging market, pricing strategy, knowledge
White papers 2005-07-01
European Retail/Wholesale Market Development
The aim of this article is to draw a picture of the Western European retail and wholesale sectors, analyzing the economic trends driving the market. It’s aim is to help ICT firms that are targeting or intend to target the Western European retail/wholesale sector to quantify market potential in terms...
Tags: Information and Communication Technology
White papers 2002-08-22
Developing The Marketing Plan
Marketing is the process of generating, coordinating, and disseminating product related information among the target audience. It also involves activities of scheduling the product through different avenues until it reaches the customer in the market. Development of the marketing plan entails assessing the factors prevalent in the firm’s external environment....
Tags: Marketing research, Thomson Corp., marketing, environment, tool
Presentations 2003-01-01
Environmental Objectives For New Product Development Decision-Making
Organizations that develop new products need to consider many factors related to the environmental impact of their products, including government regulations, consumer preferences, and corporate environmental objectives. To date, such organizations have struggled to find the best way to incorporate environmental issues into new product development decision-making. This paper compares...
Tags: Product marketing, University of Maryland, New Product Development, decision-making, analysis
White papers 2005-12-19
Rivalry Through Alliances: Competitive Strategy in the Global Telecommunications Market - A Reply to Curwen
The authors' exceptions with Curwen's rejoinder result largely from his misreading of their paper and from the empirical evidence he selects. Curwen's dependence on the most recent market valuations and his statements that portions of the authors' work are "already out of date" illustrate his heavy reliance on what was...
Tags: Strategy, University of Florida, dot-com, market valuation, competitive strategy, alliance
White papers 2005-09-01
Asset Securitization And Structured Financing: Future Prospects And Challenges For Emerging Market Countries
This article examines the issues and challenges involved for institutions, policy makers, and lawmakers in less developed countries in their effort to implement asset securitization techniques in their financial market. Challenges and issues in the area of market development, legislation, accounting, regulation, and structuring are examined in the light of...
Tags: PRODUCTIVITY, Financial accounting, Financial services, International Monetory Fund, technique, financial market, emerging market, financing, accounting, asset, financial
White papers 2001-10-01
Electronic Due Diligence: An Advantage for PE Managers
Private equity managers are strategic players. Their success is wrapped up in investing smarter and uncovering investment opportunities that others don't see. Fund managers applying electronic due diligence techniques will gain competitive advantages over funds that don't. It will also help a fund avoid a bad deal. Reviewing the electronic...
Tags: PRODUCTIVITY, Thomson Corp., electronic record, diligence, market development, private equity, technique, competitive advantage, litigation, tool
White papers 2004-09-06