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- 10 Leading Brand Events; Clamoring to reach influencers from Nascar tracks to spring break beaches, marketers are relying on 'the stepchild of the industry.' Alternative-media expert Patrick Quinn weighs the impact of 10 standout examples of live marketin
- NASCAR NASCAR
- Research articles 2007-03-19
- CHIRON FIRST INTRODUCES RABIES VACCINE INTO CHINA
- AsiaInfo Services 08-10-2004 Chiron First Introduces Rabies Vaccine into China CHINA, Aug 10, 2004 SinoCast via COMTEX -- The increasingly growing pet marketin China makes some foreign companies see business opportunities in rabies vaccine. AsiaInfo Services ...
- Research articles 2004-08-10
- NOKIA MAKES ACHIEVEMENTS IN CHINA IN 2004
- AsiaInfo Services 01-06-2005 Nokia Makes Achievements in China in 2004 BEIJING, Jan 06, 2005 SinoCast via COMTEX -- The world's mobile phone power Finnish Nokia had made great achievements in the Chinese marketin 2004. In term of the...
- Research articles 2005-01-06
- Right Hemisphere Deploys VerticalResponse via salesforce.com's AppExchange
- salesforce.com Dreamforce Conference -- VerticalResponse, a leading provider of self-service email marketing and direct mail solutions, and salesforce.com (NYSE: CRM), the market and technology leader in on-demand business services, today announced that Right Hemisphere has deployed VerticalResponse via the salesforce.com AppExchange. VerticalResponse for AppExchange provides Right Hemisphere with a complete...
- Research articles 2006-10-09
- Ready for the Rebound: Lender Restraint Helps Keep Markets Stable
- The Equity MarketIn the last few years - 2002 in particular - despite fairly active fund flows, new REIT issuance stagnated due to high levels of access to debt and equity capital for which they have no use. Many REITs are selling properties in non-strategic markets and are taking advantage...
- White papers 2003-07-01
- Building on its market leadership in data analysis, SAS extends its data mining solution to business professionals
- CARY, N.C.--BUSINESS WIRE--March 17, 1997--SAS Institute Inc. today announced it is developing an easy-to-use data mining business solution that will empower business technologists with neural networks, decision trees, associations (such as market-basket analyses), and other high-powered analytical tools. SASR software enhancements, available in June, will help these business decision...
- Research articles 1997-03-17
- Clear Springs names Scott agency of record
- BUHL, IDAHO -- Rainbow trout producer Clear Springs Foods said it had appointed Scott Advertising as its agency of record following the retirement of Steve Young, head of Clear Springs' longtime agency, Steve Young & Associates. Clear Springs worked for 30 years with Young's agency. Young spent the last year...
- Research articles 2004-09-20
- ESPN Exec Sails Over to Take Old Navy Marketing Post - Brief Article
- SAN FRANCISCO--Parent firm Gap hired Tom Clendenin,35, as senior vp-marketing for its Old Navy unit. Clendenin comes to the struggling specialty store chain via ESPN, where he was vp-marketing. In his new spot, Clendenin will head up brand marketing advertising, in-store promotion and public relations. He reports to Old Navy...
- Research articles 2001-02-26
- Tessera to Present at the Thomas Weisel Partners Annual Technology Conference
- SAN JOSE, Calif. -- Tessera Technologies, Inc. (Nasdaq:TSRA), a leading provider of miniaturization technologies for the electronics industry, today announced it will present at the Thomas Weisel Partners Annual Technology Conference at The Fairmont Hotel in San Francisco, CA on February 8, 2006 at 9:10 a.m. PST. Presenting from management...
- Research articles 2006-02-02
- Unica and Peppers & Rogers Group to Host Live Webinar on The Marketing-Driven Enterprise
- WHAT: "The Marketing-Driven Enterprise: Achieving ROI through Customer Centricity," a free webinar hosted by Unica Corporation and Peppers & Rogers Group ...
- Research articles 2004-12-03
- e-Security.
- e-Security says it has received $13 million in investment capital from Fidelity Ventures in Boston, Updata Venture Partners in Reston, Va., and an individual ... e-Security says it has received $13 million in investment capital from Fidelity Ventures in Boston, Updata Venture Partners in Reston, ...
- Research articles 2001-03-01
- Integrated Security Systems, Inc. Announces Joint Marketing Agreement with CNI Manufacturing, LLC
- IRVING, Texas -- Integrated Security Systems, Inc. (OTCBB:IZZI) today announced the signing of a Joint Marketing Agreement with CNI Manufacturing , LLC, a business entity of Chickasaw Nation Industries, Inc. CNI, wholly owned by the Chickasaw Nation. CNI Manufacturing LLC is a federally chartered 8a tribal business corporation based in...
- Research articles 2006-07-19
- WebTrends Unveils Results from its First Annual CMO Web-Smart Survey; Key Findings Include a Major Strategy Shift to Viewing the Web as the Hub of Marketing, but Few Marketers Are Fully Prepared for This Change
- PORTLAND, Ore. -- WebTrends Inc., the global web analytics leader, today unveiled results from its "CMO Web-Smart Survey," which is the industry's first study to examine how leaders of marketing organizations view the growing momentum and influence of the Web. WebTrends survey polled more than 250 marketing executives to determine...
- Research articles 2006-02-28
- Design Pioneer Clement Mok Expands Role at Sapient; Mok to Lead Sapient in Defining Next Generation of Digital Marketing and Web Design Services
- CAMBRIDGE, Mass. -- Sapient (NASDAQ: SAPE), a leading business consulting and technology services firm, today announced that design pioneer, software publisher/developer, and author Clement Mok will expand his role at Sapient and serve as Global Director of Design Planning. Mok is currently a member of Sapient's Innovation Council and former...
- Research articles 2004-09-23
- Hitachi Power Tools Taps Schematic to Create New Web Site, Distributor Extranet and Online CRM System
- LOS ANGELES -- Schematic, a leading interactive agency that provides user interface, design and technology solutions for the Web and television, today announced that is has successfully deployed Hitachi Power Tools' Web site, distributor extranet and online CRM system. The combination of Schematic's award-winning design team, software platforms and top-tier...
- Research articles 2004-10-18
- Network consumer: MTV networks: mtvn.com.(Television Online Resource Guide Fall 2004)(Brief Article)
- Partner With Brands That Captivate The Audiences You And Your Advertisers Want To Reach. Log on to mtvn.com and let us show you competitive ways to elevate your business to new heights. We have developed promotions that offer ... ...
- Research articles 2004-10-25
- How Tesco still rules the roost. (Leader)
- This week, now that the world can get back to normal following David Beckham's protracted transfer saga, we try to solve one of the greatest mysteries of our time: which client companies are making the best and most innovative use of direct marketin This week,...
- Research articles 2003-06-20
- Crain shakes up Ad Age editorial - Crain Communications Inc.; Advertising Age - News
- Crain Communications shook up the editorial side at Advertising Age in early October: Executive editor Dennis Chase, New York bureau chief John Wolfe and editor-at-large Joseph Winski have been let go. Steve Yahn, chief editor of Crain's Business Marketing, has replaced Chase. Yahn was founding editor of Crain's Chicago Business...
- Research articles 1993-11-15
- Leap joins with VoiceCue on prepaid long-distance. (Business).
- While Leap Wireless International Inc. has made a name for itself in the crowded U.S. wireless market by offering its subscribers unlimited local calling for a flat monthly rate through its Cricket brand, the carrier also has been actively marketin While Leap Wireless International...
- Research articles 2002-05-27
- AIM parley features teamwork marketing. (All Industry Marketing Conference in Palm Desert, California)
- NEW YORK -- Putting aside competitive barriers and the building of sales and marketing relationships may be the salvation of the American shoe industry, according to the co-chairmen of the upcoming Footwear Industries of America All Industry Marketin NEW YORK -- Putting aside competitive barriers and...
- Research articles 1991-03-11
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