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	<title><![CDATA[marketing and nfl Resources | BNET]]></title>
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		<title><![CDATA[Is There a Lesson from Rush Limbaugh's Failed NFL Bid?]]></title>
		<link><![CDATA[http://blogs.bnet.com/intercom/?p=3141]]></link>
		<description><![CDATA[In this new age of web-powered transparency, being a jerk could have lasting consequences for your career and your company. by Stefan Deeran]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 15 Oct 2009 16:45:16 -0700</pubDate>
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		<title><![CDATA[5 Reasons The NFL Is Dominating The Sports Industry]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=1171705]]></link>
		<description><![CDATA[What is it about the NFL that commands such attention, even from those who don't typically watch sports? Why does the NFL deserve to be mentioned in the context of successful brand marketing, and perhaps could even be considered the most successful sports brand in the US (even more so...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 29 Sep 2009 00:00:00 -0700</pubDate>
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		<title><![CDATA[NFL.com 2009: When Control Freaks Meet Twitter]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-nfl.com-2009-when-control-freaks-meet-twitter%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ Twitter is tough for control freaks. Sure, you get to send your own message and skip the middle men&#8212;usually the media&#8212; but once it&#8217;s out there, you have no say about who picks it up, how they re-frame it to share if they share it at all or what...]]></description>
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		<pubDate>Tue, 08 Sep 2009 18:36:11 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/twitter+inc..html"><![CDATA[Twitter Inc.]]></category>
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		<title><![CDATA[NFL, NBC Will Stream Sunday Night Football Again But No Syndication - Yet]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-nfl-nbc-will-stream-sunday-night-football-again-but-no-syndication-yet%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ NBC Sports and the NFL have another one-year deal to live stream the network&#8217;s coverage of Sunday Night Football on their respective sites, NBCSports.com and NFL.com. The digital package, which is technically separate from the two-year extension for broadcast rights announced Wednesday, kicks off on a Thursday, Sept.10, with...]]></description>
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		<pubDate>Thu, 20 Aug 2009 22:39:11 -0700</pubDate>
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		<title><![CDATA[Mizzou Quarterbacks Chase Daniel and Chase Patton on the Cover of ESPN The Magazine]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_Oct_10/ai_n30886276]]></link>
		<description><![CDATA[2008 NBA Fantasy Preview Offers up "Best Bets", "Bust Bets" and Much More  Rick Reilly on Trying to Walk Away From the NFL: Ask John Lynch it's Not Easy  NEW YORK -- "Why is it that some of the greatest college quarterbacks never make it to the pros?"...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 10 Oct 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/backups.html"><![CDATA[Backups]]></category>
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		<title><![CDATA[Two-Time NFL Pro Kassim Osgood Joins Healthy Coffee USA]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_Oct_7/ai_n29480593]]></link>
		<description><![CDATA[NEWPORT BEACH, Calif. -- Healthy Coffee USA, Inc., the marketing subsidiary of Healthy Coffee International, Inc. (Pink Sheets: HCFI), has added 6-year NFL veteran Kassim Osgood to its growing roster of Founders Club members.  Osgood is a wide receiver and top special teams player for the San Diego Chargers....]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 07 Oct 2008 23:59:59 -0700</pubDate>
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		<title><![CDATA[Adobe and NFL Team Up to Bring Football Fans NFL Highlights Their Way]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_Sept_22/ai_n28573008]]></link>
		<description><![CDATA[Online Video Editing Technology Enables Fans to "Re-Cut" Their Favorite Plays at NFL.com  SAN JOSE, Calif. -- Adobe Systems Incorporated (Nasdaq:ADBE) and the National Football League NFL today announced the launch of the NFL.com Replay Re-Cutter powered by Adobe[R] Premiere[R] Express, a Web-based video remix and editing technology. The...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 22 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/adobe+systems+inc..html"><![CDATA[Adobe Systems Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">ADBE</category>
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		<title><![CDATA[Aaron Jones Named New York Titans President]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_Sept_22/ai_n28573450]]></link>
		<description><![CDATA[Former NBA and NFL Executive to Lead Professional Indoor Lacrosse Team  NEW YORK -- Aaron Jones, a former NBA and NFL executive and an All-American lacrosse player at Cornell University, has been named Team President of The New York Titans (www.nytitans.com) replacing Timothy Kelly. Jones will report directly to...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 22 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/entertainment.html"><![CDATA[entertainment]]></category>
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		<title><![CDATA[Race to Indianapolis in 2011: kiss the bricks, just for kicks]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m2737/is_3_60/ai_n29460354]]></link>
		<description><![CDATA[When the National Football League's two best teams meet in Indianapolis in February 2012 to play in the world's most-hyped sporting event, visitors will cavort at dozens of parties that start late at night and wind down early in the morning. Downtown streets will be transformed into a virtual ski...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 22 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/benefits.html"><![CDATA[Benefits]]></category>
		<category domain="http://resources.bnet.com/topic/healthcare.html"><![CDATA[HEALTHCARE]]></category>
		<category domain="http://resources.bnet.com/topic/indianapolis.html"><![CDATA[Indianapolis]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
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		<title><![CDATA[Two-Time Super Bowl Champ and Hall of Famer John Elway Signs Multi-Year Deal and Joins OPEN Sports Team]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_Sept_3/ai_n28050409]]></link>
		<description><![CDATA[Elway to QB OPEN Sports Fantasy Football  DEERFIELD BEACH, Fla. -- OPEN Sports (www.opensports.com), a new online sports entertainment destination and brainchild of Mike Levy, founder and former CEO of CBS Sportsline.com, has joined forces with the NFL's all-time winningest quarterback, John Elway, on a multi-year deal. Elway will...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 03 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/founder.html"><![CDATA[founder]]></category>
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		<title><![CDATA[SakreteŽ and the NFL Team Up to Sack Homelessness]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_Sept_2/ai_n28048545]]></link>
		<description><![CDATA[CHARLOTTE, N.C. -- For the third straight year, Sakrete([R]), North America's original bagged cement mix brand, will partner with several National Football League NFL teams to raise money for the homeless through its Sakrete Sack[TM] Program.  The Carolina Panthers, New York Jets, Buffalo Bills Radio and Atlanta Falcons will...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 02 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[brand]]></category>
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	<item>
		<title><![CDATA[Reliant Energy Now the "Power Behind the Buffalo Bills" Serving Western N.Y. Business Community]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_Sept_2/ai_n28048609]]></link>
		<description><![CDATA[HOUSTON -- Reliant Energy and the Buffalo Bills have signed multi-year marketing and energy supply agreements making Reliant Energy the official electricity supplier to the NFL team and its facility, Ralph Wilson Stadium.  Reliant Energy began serving businesses in New York earlier this year, with plans to provide competitive...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 02 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/houston.html"><![CDATA[Houston]]></category>
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	<item>
		<title><![CDATA[Hispanic NFL Fans Will Get the Best of Football This Season Through NFLatino.com, Hispanic Heritage Month and Silver Ticket]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_Sept_2/ai_n28050136]]></link>
		<description><![CDATA[New Website Focuses on the Latino Passion for Football with Special Promotions, News and Content All in Spanish  GOLDEN, Colo. -- Coors Light, "The World's Most Refreshing Beer" and official beer sponsor of the NFL, is bringing Latino football fans exclusive coverage of NFL's biggest events through NFLatino.com, the...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 02 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[INTERNET]]></category>
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	<item>
		<title><![CDATA[Last call for Purdue&#39;s Tiller]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_kmusa/is_200809/ai_n28051632]]></link>
		<description><![CDATA[Purdue football coach Joe Tiller is known around the Big Ten for his frankness and disarming wit. As Tiller heads into his 44th and final season of coaching, he seems in-tent on keeping his image intact as just an average Joe.     He has spent the last...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 02 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/coach.html"><![CDATA[coach]]></category>
		<category domain="http://resources.bnet.com/topic/games.html"><![CDATA[Games]]></category>
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	<item>
		<title><![CDATA[Rock on ...]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_qn4188/is_20080902/ai_n28064934]]></link>
		<description><![CDATA[All's unfair    Ex-Ute quarterback Alex Smith has had his ups and downs since being picked No. 1 in the 2005 NFL Draft.   OK, mostly downs.   So this year, the 49ers demoted him to backup, calling on J.T. O'Sullivan to start instead.  ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 02 Sep 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
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	</item>
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		<title><![CDATA[Prep athletes get anti-steroid message]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_kmusa/is_200808/ai_n28051481]]></link>
		<description><![CDATA[Like hundreds of other high school coaches across the nation, William Hughes of Fairmont Heights High outside Washington, D.C., had his girls basketball players watch a short video on the ills of steroids, produced by a national prep organization. The message, he says, just wasn't absorbed.    ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 28 Aug 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/atlas.html"><![CDATA[Atlas]]></category>
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		<title><![CDATA[Sports & Hobbies IV, Fantasy Sports 2008 Feature Releases]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_August_26/ai_n28031932]]></link>
		<description><![CDATA[SAN FRANCISCO -- The following releases focus on the topic Sports & Hobbies IV, Fantasy Sports:  ALL STORIES MOVED AT 4:35 AM EASTERN TIME ON AUGUST 26, 2008.  Online Game Isn't Par For The Course - Source: World Series of Golf  Local Businessmen Team Up with a...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 26 Aug 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/dr..html"><![CDATA[Dr.]]></category>
		<category domain="http://resources.bnet.com/topic/e-mail.html"><![CDATA[E-mail]]></category>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[FINANCE]]></category>
		<category domain="http://resources.bnet.com/topic/financing.html"><![CDATA[financing]]></category>
		<category domain="http://resources.bnet.com/topic/investment.html"><![CDATA[Investment]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
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		<title><![CDATA[HGTVPro.com Announces NFL MVP Shaun Alexander as Virtual Host of Builders Football League's Fourth Season]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_August_26/ai_n28031946]]></link>
		<description><![CDATA[KNOXVILLE, Tenn. -- Former Seattle Seahawks running back Shaun Alexander is playing a new position this football season: rookie virtual host of HGTVPro.com's annual Builders Football League BFL. The league is an online, weekly pro football pick-and-win contest for contractors, remodelers, and home improvement enthusiasts. Throughout the season, players predict...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 26 Aug 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/league.html"><![CDATA[league]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
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	</item>
	<item>
		<title><![CDATA[Citizen Sports Fantasy Football for Facebook to Test Ability to Build Major Business in Social Network Application Category]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200808/ai_n28035473]]></link>
		<description><![CDATA[Citizen Sports Network today said that it has surpassed 200,000 Facebook sign-ups and secured seven figures in sponsorship deals from AT&T, FinishLine and others in advance of its inaugural season of Fantasy Football 2008 on Facebook.  This customer and investment combination has strongly positioned Fantasy Football 2008 on Facebook...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Tue, 26 Aug 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/facebook.html"><![CDATA[Facebook]]></category>
		<category domain="http://resources.bnet.com/topic/fantasy.html"><![CDATA[Fantasy]]></category>
		<category domain="http://resources.bnet.com/topic/league.html"><![CDATA[league]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/nfl.html"><![CDATA[NFL]]></category>
		<category domain="http://resources.bnet.com/topic/sports+illustrated.html"><![CDATA[Sports Illustrated]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Joseph Abboud to Be Official Off-Field Clothier of National Football League Coaches Through 2011]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2008_August_25/ai_n28027531]]></link>
		<description><![CDATA[NEW YORK -- JA Apparel Corp., the maker of fine men's clothing and an array of other products under the Joseph Abboud brand name, announced today it has reached an agreement with the National Football League to be the official clothier of the NFL "Coaches Club" for the next three...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 25 Aug 2008 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/coach.html"><![CDATA[coach]]></category>
		<category domain="http://resources.bnet.com/topic/company.html"><![CDATA[Company]]></category>
		<category domain="http://resources.bnet.com/topic/games.html"><![CDATA[Games]]></category>
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		<category domain="http://resources.bnet.com/topic/nfl.html"><![CDATA[NFL]]></category>
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