<?xml version="1.0" encoding="iso-8859-1" ?>
<rss version="2.0" xmlns:s="http://resources.bnet.com/">
<channel>
	<title><![CDATA[marketing and online game Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/marketing+and+online+game.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to marketing and online game]]></description>
	<s:counts start="0" returned="6" found="6" />
	<language>en-us</language>
	<item>
		<title><![CDATA[Shanda Q1 2007 Earnings Call Transcript]]></title>
		<link><![CDATA[http://www.bnet.com/2462-13071_23-233830.html]]></link>
		<description><![CDATA[ Question-and-Answer SessionOperator  Operator Instructions   Our first question comes from Tony Gikas with Piper Jaffray. Please go ahead.   Tony Gikas - Piper Jaffray  Good morning, gentlemen and congratulations on a terrific quarter. A couple of questions; recently, one of your competitors partnered with one...]]></description>
		<s:doctype><![CDATA[Earnings calls]]></s:doctype>
		<pubDate>Tue, 22 May 2007 22:31:35 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/electronic+arts+inc..html"><![CDATA[Electronic Arts Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/u.s.+bancorp+piper+jaffray+inc..html"><![CDATA[U.S. Bancorp Piper Jaffray Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/call+transcript.html"><![CDATA[Call Transcript]]></category>
		<category domain="http://resources.bnet.com/topic/online+game.html"><![CDATA[Online Game]]></category>
		<category domain="http://resources.bnet.com/topic/earnings.html"><![CDATA[Earnings]]></category>
		<category domain="http://resources.bnet.com/topic/pricing+strategy.html"><![CDATA[Pricing Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/games.html"><![CDATA[Games]]></category>
		<category domain="http://resources.bnet.com/topic/pricing.html"><![CDATA[Pricing]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/personal+technology.html"><![CDATA[Personal Technology]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/seeking+alpha.html"><![CDATA[Seeking Alpha]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">ERTS</category>
		<category domain="tickers">ERTS</category>
	</item>
	<item>
		<title><![CDATA[Video-based online game builds awareness for 3M.(Net Marketing)(Minnesota Mining and Manufacturing Co. signs advertising contract with AKQA)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6517/is_200510/ai_n25860532]]></link>
		<description><![CDATA[Byline: KAREN J. BANNAN    Byline: KAREN J. BANNAN  ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 10 Oct 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/3m+co..html"><![CDATA[3M Co.]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/game.html"><![CDATA[game]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/online+game.html"><![CDATA[online game]]></category>
		<category domain="http://resources.bnet.com/topic/video.html"><![CDATA[video]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">MMM</category>
		<category domain="tickers">MMM</category>
	</item>
	<item>
		<title><![CDATA[Marketing and Advertising of Online Gaming in Canada]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=119885]]></link>
		<description><![CDATA[Until June 2004, it was illegal to operate online gaming in Canada. There are many online gaming enterprises, which operate outside Canada, but accept bets from Canadians, but with no element of its operations emerging from Canadian soil. If such an enterprise does more than passively accept bets from Canadians,...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Jun 2004 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/canada.html"><![CDATA[Canada]]></category>
		<category domain="http://resources.bnet.com/topic/online+game.html"><![CDATA[Online Game]]></category>
		<category domain="http://resources.bnet.com/topic/global+gaming+business.html"><![CDATA[Global Gaming Business]]></category>
		<category domain="http://resources.bnet.com/topic/games.html"><![CDATA[Games]]></category>
		<category domain="http://resources.bnet.com/topic/personal+technology.html"><![CDATA[Personal Technology]]></category>
	</item>
	<item>
		<title><![CDATA[Let the Games Begin Gaming Technology and Entertainment Among College Students]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=101131]]></link>
		<description><![CDATA[Computer, video and Online games are woven into the fabric of everyday life for college students. And, they are more of a social/socializing activity than most suspected. A survey of college students was conducted playing Computer, video and online games where it was found that Seventy percent (70%) of college...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Sat, 07 Jun 2003 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/online+game.html"><![CDATA[Online Game]]></category>
		<category domain="http://resources.bnet.com/topic/college+student.html"><![CDATA[College Student]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment.html"><![CDATA[Entertainment]]></category>
		<category domain="http://resources.bnet.com/topic/games.html"><![CDATA[Games]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+communications.html"><![CDATA[Corporate Communications]]></category>
		<category domain="http://resources.bnet.com/topic/personal+technology.html"><![CDATA[Personal Technology]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Online-Gaming as Marketing and Sales Catalyst]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=128804]]></link>
		<description><![CDATA[The paper reveals that online games could become a key marketing and sales channel of the future. Like other media, however, gaming communities have their own rules and marketers must learn to obey them. Only by knowing these rules, and combining them with innovative marketing know-how, can marketers communicate and...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Fri, 06 Dec 2002 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/online+game.html"><![CDATA[Online Game]]></category>
		<category domain="http://resources.bnet.com/topic/university+of+st.+gallen.html"><![CDATA[University Of St. Gallen]]></category>
		<category domain="http://resources.bnet.com/topic/games.html"><![CDATA[Games]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/personal+technology.html"><![CDATA[Personal Technology]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
	</item>
	<item>
		<title><![CDATA[Sega gambles on Internet to extend U.S. comeback; Online gaming net backed by $150 mil marketing campaign.(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200009/ai_n25594220]]></link>
		<description><![CDATA[Sega of America is set to unleash a $150 million marketing blitz  for SegaNet, a new online gaming network and its biggest gambit yet.    Sega of America is set to unleash a $150 million marketing blitz  for SegaNet, a new online gaming network and its...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 04 Sep 2000 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/online+game.html"><![CDATA[online game]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
</channel>
</rss>
