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- Linwood Register, Pioneering E-Commerce Marketer for GE Information Services Joins Online Retail Partners as Company's First Head of Sales and Marketing
- Business Editors
- Research articles 2000-09-21
- New Key to Success in Online Retail: Geography
- Wharton's David Bell says old-fashioned neighborhood census data can bring new shoppers to your online door. We all understand that people who live in the same community shop at the same physical stores. But you’ve actually found that people in the...
- Articles 2009-10-12
- WinBuyer Raises $6.9 Million For Online Retail App
- WinBuyer, an Israeli startup which makes a comparative pricing app for online retailers, has raised $6.9 million in a first round of funding. The round was led by Pitango Venture Capital. Giza Venture Capital also participated. With WinBuyer’s app, online retailers can show directly on product pages what the...
- External links 2009-11-23
- Internet Retailing as a Marketing Strategy
- This report analyzes the incentives for incumbent bricks-and-mortar firms and new entrants to start an online retail channel in a differentiated goods market. To this end we set up a two-stage model where firms first decide whether or not to build the infrastructure necessary to start an online retail channel...
- White papers 2005-03-01
- Retail Roundup: Barnes & Noble New Web Strategy, Online Retail Traffic Falls, and More
- Barnes & Noble unveils strategy to keep consumers on its Web site -- Barnes & Noble Inc. recently latched onto the social-networking phenomenon by rolling out an interactive program of its own: My B&N. The integrated Web service enables users to create personal profiles around their taste in literature, movies,...
- Blog posts 2008-10-29
Additional Resources
- New Dow Jones products for online retail segment & derivatives markets
- Dow Jones Newsletters New York has launched Online Retail Report, a weekly e-newsletter covering the online retail industry for senior business, sales, marketing and operational executives seeking to manage their online retail strategy. Site licenses are available. The new publication covers news on industry trends, organizational strategies, and operational...
- Research articles 2004-11-30
- US online retail sales hit $128 billion in 2007.(LIES, DAMN LIES AND STATISTICS)
- A survey of 1,044 Internet users has found that companies with the greatest position for success in the $128 billion online retail market are those that "view the online world not as separate channels, but as an ecosystem that requires a diversity of marketing approaches." ...
- Research articles 2008-02-09
- Measuring Marketing Performance
- Marketing is a necessary investment for generating and maintaining profit, rather than just an expense. Finding, getting, and retaining business costs money. As a result, marketing executives need to know the return on investment ROI of their marketing expenditure. However, measuring marketing activities can be problematic. To take a simple...
- Articles 2007-11-26
- Motorola CLIQ available in stores and online today from T-Mobile USA
- Motorola CLIQ for T-Mobile USA In case you forgot, the Motorola CLIQ for T-Mobile USA is available to everybody both online and in stores as of today for $199.99. The official press release that went out is available below. T-Mobile USA Launches Motorola CLIQ with MOTOBLUR In Stores Beginning Today...
- News items 2009-11-02
- ebookers Boosts Revenues with Epiphany CRM; Europe's Online Retail Travel Agency Sees More Than 100% Return on Investment since Implementing Epiphany 6.5
- SAN MATEO, Calif. -- Epiphany, a leading provider of customer relationship management CRM solutions for consumer-oriented businesses, announced today that ebookers plc, Europe's online retail travel agency, has seen UK revenues significantly rise and more than 100 percent ROI achieved since implementing the EpiphanyR 6.5 CRM suite. ebookers is using...
- Research articles 2004-12-14
- Morse Best Innovation Launches Mercent Business Division to Serve Online Retail Market; Mercent Connects Leading National Retailers with Amazon E-Commerce Platform
- SEATTLE -- Morse Best Innovation, a leading provider of enterprise marketing and technology solutions, today unveiled Mercent, a new business division dedicated to online retailing and merchandising solutions. Mercent's flagship product, Mercent Commerce System MCS, helps retailers connect with the Amazon e-commerce platform to create incremental sales volume, leverage their...
- Research articles 2004-07-26
- RETAIL SECTOR EXPECTS HAPPY HOLIDAY SEASON; MERCHANDISERS, DEPARTMENT STORES AND ONLINE SITES ALL EXPECT SALES INCREASES.
- NEW YORK -- "It looks like it's going to be an outstanding Christmas." That was the forecast from Daniel Barry, managing director and senior retail analyst for Merrill Lynch. Barry was one of the speakers at the Retail Marketing Society's third-annual...
- Research articles 1999-10-25
- E-tailers snagged in marketing 'scam' blame customers
- First the good news for consumers: the U.S. government's investigation into how dozens of well-known online stores worked with controversial marketers to "deceive" customers out of $1.4 billion has prompted some retailers, including Continental Airlines, to sever ties with the marketers. Mark Goldston, chairman and CEO of United Online, parent...
- News items 2009-11-23
- Mercent Launches Free Retail Analytics Services For Online Merchants; On-demand Solution Tracks Profitability and Inventory Impact of Online Marketing Channels for Retail Advertisers
- SEATTLE -- Mercent, a provider of online marketing technology and services for retail merchants, today announced the availability and free inclusion of retail Web analytics through the company's flagship software service, Mercent Retail. The new service, Mercent Retail Analytics, provides comprehensive reports of online marketing performance - capturing, calculating and...
- Research articles 2006-04-18
- Conducting Effective Test Marketing
- When launching a new, mass-market product or marketing campaign, you should first conduct a small-scale launch or other customer research in a test market. The purpose of this type of test marketing is to gauge how products will be received on a wider scale. Test marketing helps ensure your product...
- Articles 2007-05-01
- Mercent Announces Enhanced Retail Software for Pay-for-Performance Online Data Feed Marketing; Mercent Retail Helps Online Merchants Maximize Product Visibility across Multiple Shopping Portals and Marketplaces While Minimizing Advertising Costs
- SEATTLE -- Mercent, a provider of online marketing technology and services for retail merchants, today announced the latest release of its on-demand platform, Mercent Retail, with enhanced support for comparison shopping engines and online marketplaces.
- Research articles 2006-04-10
- Online Retailers Performances Slide: Q&A With ForeSee
- Apparently online retailers aren't satisfying shoppers lately. A recent study put out by Ann Arbor, Mich.-based research firm ForeSee Results reported that consumer satisfaction with e-retail fell three percent from last year. And to illustrate how bad things have gotten in the industry, the firm throws out a striking statistic:...
- Blog posts 2009-05-15
- 'Cyber Monday' extends retail weekend
- NEW YORK - After shoppers gave retailers a somewhat encouraging start to the holiday shopping season, stores now turn their attention to the online promotions known as Cyber Monday and bringing back customers the rest of the season. The good news is that holiday shopping held steady through the Thanksgiving...
- News items 2009-11-30
- Mercent and Coremetrics Announce Strategic OEM Partnership and Joint Customers
- Mercent, a provider of online marketing technology and services for retail merchants, and Coremetrics, the leading provider of on-demand web analytics and precision marketing solutions, today announced a strategic OEM partnership and joint retail customers. The companies' integrated online marketing platform is branded and available as Coremetrics Marketplace Powered by...
- Research articles 2007-02-21
- Celebrate Express Selects Mercent Retail to Promote the Right Products with the Right Merchandising Offers in the Right Online Channels; Leading Online Retailer Taps 100 Million Online Shoppers with Mercent's Merchandising Platform
- LAS VEGAS -- Mercent, the single solution for online retail merchandising, today announced that Celebrate Express (NASDAQ:BDAY) has selected Mercent Retail to maximize online sales, profits, and merchandising control through leading online marketing channels. Celebrate Express is a leading online and catalog retailer of celebration products serving families with young...
- Research articles 2005-09-12
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