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- VIDEO from Medialink and OnStar: Groundbreaking Technology Improves Safety on the Road During One of the Most Dangerous Situations - High Speed Police Car Chases
- To: TECHNOLOGY EDITORSContact: Medialink, New York, +1-888-560-5578, mediadesk@medialink.com NEW YORK, Oct. 9 /PRNewswire/ -- Each year approximately 300 deaths occur as the result of about 30,000 police chases, according to the National Highway Traffic Safety Administration NHTSA. Now, those numbers may soon start to decrease with the introduction of a...
- Research articles 2007-10-09
- OnStar Update: The Court Cases Begin
- An unhappy Cadillac owner whose in-car OnStar service will go dead next year as a result of digital upgrades to General Motors Corp.'s "peace-of-mind" roadside-assistance feature, has filed a class-action lawsuit against the automaker but not against the agency that forced GM into that decision. As...
- Research articles 2007-05-14
- The Constancy of Change
- The pace of change is accelerating, as it has so many times before. But what’s different this time is that change is penetrating all aspects of the CIO’s world, including the way IT contributes to the business, the way software is developed and acquired, and the way CIOs communicate with...
- Research articles 2006-02-15
- GM to make OnStar service standard on all vehicles
- DETROIT -- General Motors said Sunday that it plans to make OnStar and electronic stability control standard equipment on all of its vehicles in the USA and Canada by 2010. With cash incentives losing their ability to attract new customers, the announcement is a sign GM is trying to...
- Research articles 2005-01-31
- Smart Strategies: Putting Ideas To Work
- In the early 1980s, Michael Porter gave us Competitive Strategy and told us what fueled the engines of corporate growth. A decade later, C.K. Prahalad and Gary Hamel told us to mind our "core competencies." In the years since, however, there hasn't been a whole lot of shaking going on...
- Research articles 2004-04-01
- GM launches giveaway contest of 1,000 vehicles
- DETROIT, United States AFP ? General Motors announced a 25 million dollar giveaway promotion that will allow consumers to win some of the automaker's most popular vehicles. The promotion announced Sunday at the 2004 North American International Auto Show in Detroit is linked to the company's OnStar communications service,...
- Research articles 2004-01-05
- Fidelity Investments Expands In-Vehicle Investment Service Availability Through OnStar
- Business Editors BOSTON--BUSINESS WIRE--May 17, 2001 Fidelity customers can now access account information and make transactions in a safer manner via OnStar's Virtual Advisor Fidelity InvestmentsR and OnStar announced that beginning today, Fidelity customers will be able to access their personal account balances and holdings, and...
- Research articles 2001-05-17
- Impala gallops back to mainstream.(Auto Showcase)(Evaluation)
- Byline: Dave Boe Background: The Impala nameplate, like the phoenix, seems to perpetually rise from the ashes. The horse-inspired namesake first surfaced in 1958 at Chevrolet, General Motors' volume leading division. The large sedan enjoyed a three decade ride until 1986...
- Research articles 2001-02-24
- Regal checks in as Buick's most-opulent mid-size.(Auto Showcase)(Evaluation)
- Byline: Dave Boe Background: The mid-size Regal is one of four front-wheel-drive sedan in Buick's 2001 product line up. Joining Regal are the mid- size Century, up-level LeSabre and top-of-the-line Park Avenue. Slow-selling two-door Regals were dropped in 1997, the same year sedan ...
- Research articles 2001-02-03
- Forward Motion: OnStar Exits GM'S Garage en Route to Independence
- OnStar, General Motor's roadside emergency services unit, is driving the Batmobile out of the bat cave as it seeks broader appeal and distance from its automotive parent. Toyota is expected to add OnStar services to its lineup and other automakers are in serious talks with the GM unit to...
- Research articles 2000-04-10
- Wireless: GTE Activates First-of-its-Kind National Wireless Data Network; General Motors' OnStar Division is First User - Company Business and Marketing
- GTE Thursday announced it has activated the first national wireless data network, with OnStar, the network's first major user. Called WIN(4), the first-of-its-kind network was designed by GTE Wireless specifically for commercial information services and data traffic. OnStar, the nation's leading provider of in-vehicle safety, security and ...
- Research articles 1999-03-29
- -GM: Onstar names acton chief vehicle engineer.
- M2 PRESSWIRE-2 December 1998-GM: Onstar names acton chief vehicle engineer C1994-98 M2 COMMUNICATIONS LTD RDATE:301198 TROY, MI --The promotion of David L. Acton as chief vehicle engineer for General Motors OnStar was announced today by Chet Huber, OnStar managing director. The...
- Research articles 1998-12-02
- -GENERAL MOTORS: Marketing activities to launch the new 1999 Escalade.
- M2 PRESSWIRE-27 October 1998-GENERAL MOTORS: Marketing activities to launch the new 1999 Escalade C1994-98 M2 COMMUNICATIONS LTD RDATE:261098 DETROIT -- A new "Cadillac-style" will redefine the football tailgate party as part of a series of unusual marketing activities to launch the...
- Research articles 1998-10-27
- -GENERAL MOTORS: Opel MV6 station wagon as mobile communications center.
- M2 PRESSWIRE-1 October 1998-GENERAL MOTORS: Opel MV6 station wagon as mobile communications center C1994-98 M2 COMMUNICATIONS LTD RDATE:290998 -- Concept car integrates Carphone, navigation, office and TV/video systems Paris -- Mobility and communication are the driving forces of our...
- Research articles 1998-10-01
- LATE NEWS.(multiple brief articles)
- Hyundai said to be readying review [fountain valley, calif.] Hyundai Motor America Corp., already searching for an agency for an Internet project, is said to be considering a review of its $108 million U.S. account, now held by Bates USA, New York and Irvine, Calif. Both...
- Research articles 1998-08-31
- Holy Toledo! - General Motors' marketing strategy for its OnStar navigation system
- Byline: JOAN RAYMOND
- Research articles 2001-03-01
- OnStar: Connecting to Customers Through Telematics
- A new Stanford case study, developed in collaboration between the Stanford Global Supply Chain Management Forum and Deloitte Research, looks at how OnStar, a wholly-owned subsidiary of General Motors Corporation, has grown from a small upstart business to become the world's largest telematics provider in the automotive industry. While OnStar...
- Case studies
Additional Resources
- McEnaney Makes GM Switch from 'Academia' to OnStar - Brief Article
- TROY, MICH.--Another brand guy is taking a top position within General Motors: Michael F. McEnaney, named executive dir-sales and services marketing for OnStar, GM's in-vehicle assistance and communications program. McEnaney, most recently director of the Brand Management College at GM University came to the automaker from Ralston Foods. OnStar is...
- Research articles 2000-05-22
- GM Pushes OnStar Features, Touts Safety Record.(OnStar Communications currently has 1.4 million subscribers)
- General Motors' telematics subsidiary OnStar launched a marketing campaign last week featuring the comic-strip superhero Batman to boost the image of the system's new calling and content features. OnStar President Chet Huber also announced the results of a five-year company...
- Research articles 2001-08-27
- 2009 Los Angeles Auto Show: 2011 Chevy Cruz
- Though the all-new Chevy Cruz is not due to debut in the U.S. until the Los Angeles Auto show later this week, General Motors released some preliminary information and images on the compact car. LOS ANGELES – Chevrolet unveils the U.S. production version of the 2011 Cruze compact sedan at...
- News items 2009-11-30
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