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- European Pharmaceutical Manufacturers Deploy Novel Multi-Country Marketing Initiatives Driven by New Dendrite Marketing Solutions.
- BEDMINSTER, N.J., Feb 27, 2006 CCNMatthews via COMTEX -- Dendrite International, Inc. (NASDAQ: DRTE) today announced the early European adoption of one of its strategic Marketing Solutions' offerings, Physician ConnectTM. The company signed eleve BEDMINSTER, N.J., Feb 27, 2006 CCNMatthews via COMTEX -- Dendrite International,...
- Research articles 2006-02-27
- Savient Pharmaceuticals, Inc. Announces an Exclusive Marketing Collaboration in Germany for Soltamox for the Treatment of Hormonally Sensitive Breast Cancer
- EAST BRUNSWICK, N.J. -- Savient Pharmaceuticals, Inc. (NASDAQ: SVNT), an emerging specialty pharmaceutical company engaged in developing, manufacturing and marketing pharmaceutical products that address unmet medical needs today announced the exclusive marketing agreement between their wholly-owned subsidiary, Rosemont Pharmaceuticals ("Rosemont") and O.R.C.A.PHARM GmbH to market and distribute SoltamoxR (tamoxifen oral...
- Research articles 2005-01-06
- AstraZeneca Norway Standardizes on Siebel Pharma to Maximize Sales and Marketing Effectiveness; Leading Pharmaceutical Company Further Aligns Marketing and Sales Business Processes to Strengthen Relationships with Health Care Customers
- BARCELONA, Spain -- Siebel Systems, Inc. (Nasdaq:SEBL), the leading provider of customer-facing solutions, today announced that AstraZeneca Norway, a subsidiary of the leading pharmaceutical company, has selected Siebel Pharma to spearhead its program to maximize marketing and sales efficiency and effectiveness. The company will deploy Siebel's industry-specific CRM solution, including...
- Research articles 2005-04-18
- PDI Deploys Siebel ePharma 7 To Maximize Sales And Marketing Effectiveness.
- SAN MATEO, CALIFORNIA- Leading Provider of Sales and Marketing Solutions to Pharmaceutical Companies Uses Siebel ePharma 7 to Create Streamlined Processes and Maintain High Customer Satisfaction Siebel Systems, Inc. (Nasdaq:SEBL), the world's leading SAN MATEO, CALIFORNIA- Leading Provider of Sales and Marketing Solutions to Pharmaceutical...
- Research articles 2002-08-12
- HHS releases marketing guidelines
- The Office of the Inspector General for the Department of Health and Human Services has released draft guidelines for the marketing of pharmaceutical products. The guidelines, which were published in the Federal Register (vol. 67, no. 192), state that, &qThe Office of the Inspector General for the Department of Health...
- Research articles 2002-12-01
- BioAlliance Pharma Appoints Former GlaxoSmithKline Executive as Vice President of Sales & Marketing; Specialty Pharma Company Strengthens Management Team in Advance of Commercial Launch Of Loramyc®
- PARIS -- BioAlliance Pharma (EURONEXT:BIO)(BOURSE:BIO), an emerging specialty pharmaceutical company focused on the development of innovative therapeutics targeting drug resistance in cancer, HIV, and severe and opportunistic infections, announced today the appointment of Florence Dupre to the newly created position of Vice President of Sales and Marketing. In this position,...
- Research articles 2006-01-24
- BioDelivery Sciences Hires Proven Pharmaceutical Executive To Head Sales and Marketing Effort; Appointment of Former Altana Pharma AG and GlaxoSmithKline Executive Reflects BDSI's Commitment to Product Commercialization
- MORRISVILLE, N.C. -- BioDelivery Sciences International, Inc. (NASDAQ:BDSI) today announced the appointment of Mark W. Salyer, a former executive with Altana Pharma AG and GlaxoSmithKline, to the newly created position of Executive Vice-President of Sales and Marketing. Mr. Salyer brings over 20 years of pharmaceutical experience to BDSI.
- Research articles 2006-01-09
- Shorewood Packaging, a business of Stamford, CT-based International Paper, and Pharmagraphics LLC, Greensboro, NC, a leading producer of pharmaceutical packaging components, form a strategic marketing alliance.(Making Change)(Brief Article)
- Shorewood Packaging, a business of Stamford, CT-based International Paper, and Pharmagraphics LLC, Greensboro, NC, a leading producer of pharmaceutical packaging components, form a strategic marketing alliance. The ... Shorewood Packaging, a business of Stamford, CT-based International Paper, and Pharmagraphics LLC, Greensboro, NC, a...
- Research articles 2005-03-01
- Yet another partnership puts Abbott on the spot.(Abbott Laboratories, Purdue Pharma L.P.)(Brief Article)
- There's a cynical, but street-smart, saying that goes: ``It's not your enemies that get you into trouble, it's your friends.'' Abbott Laboratories appears to be proving this true, as its marketing partnership with the maker of the controversial pa There's a cynical, but...
- Research articles 2001-08-06
- The pharmaceutical online company, drugstore.com Inc and Blue Cross Blue Shield of Massachusetts, US, have announced a two year marketing partnership.(Brief Article)
- The pharmaceutical online company, drugstore.com Inc and Blue Cross Blue Shield of Massachusetts, US, have announced a two year marketing ... The pharmaceutical online company, drugstore.com Inc and Blue Cross Blue Shield of Massachusetts, US, have announced a two year marketing partnership. This will offer...
- Research articles 2002-05-10
- To Your Health.(pharmaceutical industry marketing)
- 00-00-0000 Reaping the benefits of new drug discovery, pharmaceutical companies are now flexing their marketing muscle. IN A RECENT SURVEY OF PHYSICIANS, 29% SAID THEY RECEIVED specific requests from patients for Schering- Plough Corp.'s Claritin, ma 00-00-0000 Reaping the benefits of new drug discovery,...
- Research articles 1998-09-07
- Leading pharmaceutical information provider shaves days off prescription sales database runs with EMC Open Storage Systems; EMC Open Storage shortens data warehouse queries by 40% for world's largest provider of pharmaceutical sales and marketing Informat
- HOPKINTON, Mass.--BUSINESS WIRE--June 5, 1996--EMC Corporation today announced that IMS America, the world's largest provider of marketing and decision support information to the pharmaceutical industry, has dramatically increased computer system performance and reliability with EMC's Symmetrix 3500 Integrated Cached Disk Array ICDA open storage systems.
- Research articles 1996-06-05
- WebMD HLTH Corporation Q3 2009 Earnings Call Transcript
- Question-and-Answer Session Operator Operator Instructions. Our first question comes from Mark Mahaney with Citigroup. Mark Mahaney – Citigroup On the materiality on both the UK launch and the pets vertical, the pets offering, anyway to help us think about how big that can be, what kind of margin...
- Earnings calls 2009-11-03
- The Side Effects Of Going Off Patent
- It is a horrible and suden demise to go from stardom to neglect in a few short months. Many pharmaceutical products await this fate at the end of their patent-protected lives. Branding helps to create block buster drugs, but can it keep alive in this tough world of generic competition....
- White papers 2003-03-24
- Brand Medicine: The Role of Branding in the Pharmaceutical Industry
- It seems extraordinary that one of the world's largest consumer good markets - pharmaceuticals - should for so long have flourished with little help from brands. In most other industries, manufacturers, suppliers of services and retailers use branding techniques to help secure competitive advantage. It has often been said...
- White papers 2003-10-01
- Get interactive With e-Sales Training
- The article asserts that many pharmaceutical companies are beginning to explore emarketing to determine how it fits into their overall business strategy. Innovative companies are considering e- marketing as a vital component of an integrated strategy that combines emarketing and conventional tactics in order to differentiate brand messaging, increase share...
- White papers 2003-01-01
- A Pharmaceutical Industry Wish List And Reality Check
- With the strong winds of competition beating down on the pharmaceutical industry, the race is on to build stronger relations, to claim a better share of the market, to cut costs, and become more efficient. Amidst all the activity, somewhere is the relationship between the patient, doctor, sales force, and...
- White papers 2003-04-08
- Regulating The Outsource Provider
- From the executive summary: ‘Excellence is never cheap, because it stems from a sound approach, experience, and time-intensive work. The cost to a product development program for truly outstanding consultation is worth avoiding the risk of failed clinical trial, major regulatory errors or even the loss of a small amount...
- White papers 2003-01-01
- A Marketing Decision Support System For Pricing New Pharmaceutical Products
- From the executive summary: ‘In an era of rising R&D costs, it is more important than ever to develop viable pricing strategies for new pharmaceutical products. Marketing research functions at pharmaceutical firms need to develop actionable pricing strategies that view price as an important element of marketing mix, along with...
- White papers 2000-01-01
- Pharma 2005 Marketing to the Individual
- The world in which all live is changing, and the PricewaterhouseCoopers Global Pharmaceutical Practice has taken on the challenge of exploring the future and its implications for today's pharmaceutical companies. From the forces converging on the individual to the acceleration of change due to the e-environment, we have explored multiple...
- White papers 2001-05-15
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