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	<title><![CDATA[marketing and public speaking Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/marketing+and+public+speaking.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to marketing and public speaking]]></description>
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		<title><![CDATA[The Secret Goldmine In Public Speaking]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=384386]]></link>
		<description><![CDATA[Market your products and services to your hot list. What happens most often in a person's motivational speaking career is that they will market their materials only at the conference. You basically give yourself one chance to make a sale. Then you rely on the fact that you gave out...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 20 Aug 2008 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/goldmine.html"><![CDATA[GoldMine]]></category>
		<category domain="http://resources.bnet.com/topic/searchwarp.com.html"><![CDATA[SearchWarp.com]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+communications.html"><![CDATA[Corporate Communications]]></category>
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		<category domain="http://resources.bnet.com/topic/professional+development.html"><![CDATA[Professional Development]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
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		<category domain="http://resources.bnet.com/topic/career.html"><![CDATA[Career]]></category>
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		<title><![CDATA[Public Speaking - Selling By Not Marketing]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=384253]]></link>
		<description><![CDATA[If you done a good job of marketing by not marketing, those business cards will fly into the hands of those interested audience members and you will see a nice return on your investment of time just using public speaking to harvest contacts that can turn into more business for...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Jan 2008 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Marketing Tip: Market Yourself Through Public Speaking]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=385773]]></link>
		<description><![CDATA[A noteworthy way for you to get exposure and new customers is public speaking. As a small business owner, it is always a more powerful position to be in the front of the room than in the back. You further position yourself as an expert and reinforce the brand as...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Jan 2008 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/articlebiz.com.html"><![CDATA[ArticleBiz.com]]></category>
	</item>
	<item>
		<title><![CDATA[Internet Marketing And Public Speaking: Ten Tips For When The Twain Shall Meet]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=389021]]></link>
		<description><![CDATA[Internet marketing and public speaking? Not quite ham and eggs, is it? Those two phrases are rarely found in the same sentence. After all, many people decide to do their marketing in cyberspace so they'll never be required to deliver a sales presentation or a speech. If you are one...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Tue, 01 Jan 2008 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/internet+marketing.html"><![CDATA[Internet Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/wealthmountains.html"><![CDATA[WealthMountains]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[Internet]]></category>
		<category domain="http://resources.bnet.com/topic/marketing+research.html"><![CDATA[Marketing Research]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Public Speaking: Treat Your Audience With Respect]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=385549]]></link>
		<description><![CDATA[Imagine yourself as an audience member. You've paid big money to learn the secrets of your favorite guru. You've read the guru's books, subscribed to his newsletter, and you read his blog daily. Now you have the opportunity to learn from him in person at his highly-publicized weekend seminar. The...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 07 Nov 2007 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/guru.html"><![CDATA[Guru]]></category>
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		<category domain="http://resources.bnet.com/topic/blogging.html"><![CDATA[Blogging]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[Internet]]></category>
	</item>
	<item>
		<title><![CDATA[10 Tips For Marketing Your Business With Public Speaking]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=389315]]></link>
		<description><![CDATA[As a service provider and someone who sells their expertise and know-how, one of the best ways to get your message out to numerous people at the same time is through public speaking. When you speak at networking events, industry associations or conferences, you're able to position yourself as an...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Fri, 02 Feb 2007 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/excellent+guide.html"><![CDATA[Excellent Guide]]></category>
	</item>
	<item>
		<title><![CDATA[The REAL Secret Of Overcoming Nervousness In Public Speaking]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=389081]]></link>
		<description><![CDATA[Concentrate your energies both in the preparation and, ahead of the presentation, on how much you want to share this information with the people who are coming. You are giving this talk because either the audience need to know the information you are sharing (notice 'Sharing' not 'delivering') or because...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 17 Jan 2007 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/expertarticles.com.html"><![CDATA[ExpertArticles.com]]></category>
		<category domain="http://resources.bnet.com/topic/channel+management.html"><![CDATA[Channel Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[How To Be Great At Public Speaking And Get Paid For It]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=389160]]></link>
		<description><![CDATA[Conventions, conferences, meetings, and cruises are a booming business these days. Event planners are making lots of money, and they need you to help them fill empty speaker slots. It's your job to figure out how you can appropriately fit into these schedules. If you're having difficulty deciding on the...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 17 Jan 2007 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/expertarticles.com.html"><![CDATA[ExpertArticles.com]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
	</item>
	<item>
		<title><![CDATA[Public Speaking: Top Ten Ways To Make Money Public Speaking]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=389179]]></link>
		<description><![CDATA[You can get other companies to sponsor your speaking fee so they can be associated with your message when you speak. Stop and think of what kinds of groups would want to be associated with your message. Let's say you speak to the banking industry. Maybe mortgage, or mutual fund...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Wed, 17 Jan 2007 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/bank.html"><![CDATA[Bank]]></category>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/public+relations.html"><![CDATA[Public Relations]]></category>
		<category domain="http://resources.bnet.com/topic/mutual+funds.html"><![CDATA[Mutual Funds]]></category>
		<category domain="http://resources.bnet.com/topic/mortgages.html"><![CDATA[Mortgages]]></category>
		<category domain="http://resources.bnet.com/topic/retirement+plans.html"><![CDATA[Retirement Plans]]></category>
		<category domain="http://resources.bnet.com/topic/financial+services.html"><![CDATA[Financial Services]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
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		<title><![CDATA[Changing Academic Public Speaking]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=384418]]></link>
		<description><![CDATA[Listening is hard work. Especially at conferences, where audiences attend many talks over many hours, people need the speaker's help to maintain their focus. This is the true meaning of "Entertainment." In an academic talk, entertainment doesn't mean making your audience laugh or distracting them from their troubles. Instead, it's...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 19 Apr 2004 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/audience.html"><![CDATA[Audience]]></category>
		<category domain="http://resources.bnet.com/topic/entertainment.html"><![CDATA[Entertainment]]></category>
		<category domain="http://resources.bnet.com/topic/bleedingedge.net.html"><![CDATA[BleedingEdge.net]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
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	<item>
		<title><![CDATA[Using Public Speaking as Another Form of PR]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=260879]]></link>
		<description><![CDATA[There are a number of places where a person can speak. Many service organizations feature speakers and meet weekly, such as Rotary, Lions and Kiwanis. Toastmasters is a group that will help the person with his or her speaking. Church groups and Universities also have guest speakers on particular subjects....]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<pubDate>Mon, 16 Feb 2004 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/speaker.html"><![CDATA[Speaker]]></category>
		<category domain="http://resources.bnet.com/topic/entrepreneur.com+inc..html"><![CDATA[Entrepreneur.com Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/toastmasters.html"><![CDATA[Toastmasters]]></category>
		<category domain="http://resources.bnet.com/topic/entrepreneurship.html"><![CDATA[Entrepreneurship]]></category>
		<category domain="http://resources.bnet.com/topic/public+relations.html"><![CDATA[Public Relations]]></category>
		<category domain="http://resources.bnet.com/topic/management.html"><![CDATA[Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+communications.html"><![CDATA[Corporate Communications]]></category>
	</item>
	<item>
		<title><![CDATA[Public Relations and Press Releases]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=50824]]></link>
		<description><![CDATA[In addition to advertising, sales letters, and face-to-face selling, most well-executed marketing plans include one or more of the following public relations tools: press releases, media interviews, editorials and guest columns written by you or an associate, seminars and workshops, public speaking engagements, and special events. This article explains public...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
		<category domain="http://resources.bnet.com/topic/public+relations.html"><![CDATA[Public Relations]]></category>
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	</item>
	<item>
		<title><![CDATA[Effective Public Speaking]]></title>
		<link><![CDATA[http://jobfunctions.bnet.com/abstract.aspx?docid=308135]]></link>
		<description><![CDATA[Delivering an effective presentation to 20 or to 200 people is difficult. Because listeners have better access to information since the internet became commonplace, audiences expects more content from speakers nowadays. In addition, because of the entertainment slant of most media, audiences want a presentation delivered with animation, humor, and...]]></description>
		<s:doctype><![CDATA[White papers]]></s:doctype>
		<category domain="http://resources.bnet.com/topic/public+speaking.html"><![CDATA[Public Speaking]]></category>
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