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- Datran Media to Speak Alongside Microsoft, DoubleClick, Right Media and Other Industry Leaders During Advertising Week
- Today, leading performance-based marketing company Datran Media announced it will have a major presence at the Online Media, Marketing and Advertising OMMA Conference and Expo this September 24-25, 2007, in New York. Sharing the stage with executives from Microsoft, Yahoo!, DoubleClick and other leaders in the online marketing space,...
- Research articles 2007-09-18
- Choosing the RIGHT MEDIA.(Truck billboard)(Brief Article)
- Clever TV, print and radio promotions do a great job of reaching out to potential new consumers, but many beverage companies have expanded their marketing approaches, seeking new and creative ways to convey their messages. Clever TV, print and radio promotions do a great...
- Research articles 2001-10-01
- Finding The Right Media For Your Marketing Campaign
- If you are struggling to decide what media to choose for your company's marketing campaign - you are not alone. In fact, most people have similar issues navigating the myriad of media opportunities available. Further complicating matters are the dire consequences your budget and campaign momentum will face if you...
- White papers 2009-01-01
Additional Resources
- Mashable's Guide to Social Media & Web Marketing Jobs
- If you're seeking a job in social media, we'd like to help out. For starters, Mashable's Job Lists section gathers together all our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on...
- News items 2009-11-25
- Mashable's Guide to Jobs in Social Media Marketing
- If you're seeking a job in social media, we'd like to help out. For starters, Mashable's Job Lists section gathers together all our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on...
- News items 2009-12-02
- Harte Hanks, Inc. Q3 2007 Earnings Call Transcript
- Question-and-Answer SessionOperator Thank you. At this time, we are ready to begin the formal question and answer session. [Operator Instructions]. Our first question comes from Alexia Quadrani from Bear Stearns. Unidentified Analyst Hi, thanks. This is Jonathan Buckles [ph] for Alexia. A few questions on Shoppers....
- Earnings calls 2007-10-29
- A Conversation With Lyris - The Pros Speak Out
- ADOTAS — With over 15 years in the industry under its belt, Lyris is no stranger to integrative online marketing. In fact, the company is one of the leading authorities in the industry on the subject. We spoke with Lyris on the company's beginnings, evolution and what can be expected...
- News items 2009-08-26
- 10 More Reasons Why Social Media Won't Replace Email
- By Janine Popick - Thu, 10/15/2009 - 13:42 The Wall Street Journal Recently published the story, Why Email No Longer Rules. The writer, Jessica E. Vascellaro, talks a lot about the increasing number of people jumping on the social media bandwagon, and how that could have a negative effect on...
- News items 2009-10-17
- Q&A: Sears Presses Case for Alternative Marketing Strategy
- Sears Holding has turned to alternative media as a key part of its marketing strategy over the past two years, developing a range of promotions and communications vehicles that reach consumers through the web, cell phones and social networks. Most recently, it launched Good News Now, at GNN.com, an Internet-based...
- Blog posts 2009-06-18
- NutriSystem Inc. Q2 2008 Earnings Call Transcript
- Question-and-Answer SessionOperator Operator Instructions. Your first question comes from the line of Greg Badishkanian from Citi. Please proceed. Greg Badishkanian - Citigroup That's Greg Badishkanian, Citigroup. Great, thanks. Hey, guys, just a few questions here. You did a nice job in turning around business trends in the second quarter...
- Earnings calls 2008-07-23
- Big Lots, Inc. Q2 2007 Earnings Call Transcript
- Question-and-Answer SessionOperator [Operator Instructions]. Steven S. Fishman - Chairman, President and Chief Executive Officer Rochelle, are we seeing any questions at this time? Operator Yes, hold on, just a moment please. Our first question is from the line of David Mann at Johnson Rice....
- Earnings calls 2007-09-09
- InfoSearch Media Launches New Product: TrafficBuilder(R) Text TuneUp
- InfoSearch Media, Inc. (OTCBB: ISHM), a leading Internet search marketing firm that delivers cost-effective traffic via search engine optimized text and video content, today announced a new product, TrafficBuilder® Text TuneUp. As discussed in its recent positive preliminary earnings announcement, with key indicators of revenue and cash now moving in...
- Research articles 2007-11-05
- Generating Revenue From Content Design, Production and Distribution to be Focus of Seybold San Francisco 2001, a Key3Media Event
- Business Editors/High Tech Writers Seybold San Francisco 2001 LOS ANGELES--BUSINESS WIRE--Aug. 6, 2001 Achieving the Right Mix of Print, Web and Dynamic Media Key3Media Group, Inc. (NYSE:KME) today announced Seybold San Francisco 2001, one of the largest gathering of creative professionals and content producers. This much-anticipated...
- Research articles 2001-08-06
- Stein Mart, Inc. F4Q08 (Qtr End 1/31/09) Earnings Call Transcript
- Question-and-Answer Session Operator Operator Instructions Your first question comes from Robin Murchison - Suntrust Robinson Humphrey. Robin Murchison - Suntrust Robinson Humphrey I wanted to ask you about the tone of the environment and the consumer vis-à-vis the holiday period. Is it your sense that the environment...
- Earnings calls 2009-03-19
- Why Ad Industry Won't Recover in Second Half
- NEW YORK (AdAge.com) -- It's not getting a lot better, but at least it's not getting any worse. And it probably won't ever get back to where it once was. That's the marketing forecast for the second half of the year based on a temperature check of players in the...
- News items 2009-08-10
- Three Consultant Success Stories
- Becoming an "accidental" consultant can be the best thing that ever happened to your career. Just ask the three professionals profiled here. ...
- Articles 2009-05-21
- Live Post: Sales 2.0 Conference in Chicago
- Today I’m posting a “running update†of everything that happens at the Sales 2.0 Conference in Chicago. This conference sponsored by one of my publishers SellingPower features real-life customer stories about how they use the latest technology. It will probably be worth your time to check this...
- Blog posts 2009-09-10
- Using Podcasting to Promote Your Business
- Businesses use podcasts, a marketing and communication tool, to publish audio content on a variety of topics. Interested listeners can then subscribe to the podcast so they are informed when a new one is posted. Podcasts provide a regular form of communication that can increase marketing reach and visibility, as...
- Articles 2007-12-04
- Can I Bootstrap Without $$$ Ads?
- In the post "How Branding Can Kill Your Profits", one reader commented that my critique of traditional "branding" didn't help him with his problem, which was launching a business without much of a marketing budget. This is a pretty common problem and it's...
- Blog posts 2009-02-09
- Citrix Systems, Inc. Q3 2007 Earnings Call Transcript
- Question-and-Answer SessionOperator [Operator Instructions]. Your first question comes from the line of Sarah Friar with Goldman Sachs. Sarah Friar - Goldman Sachs Good quarter. If I could just turn to the operating margins, you talked about lower 20% range for 2008 and then extending back upward...
- Earnings calls 2007-10-18
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