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- PSP retools in bold first-place bid; Sony turns to price cuts, high-octane marketing to grab hand-held share.
- Byline: BETH SNYDER BULIK Byline: BETH SNYDER BULIK
- Research articles 2007-05-07
- PlayStation Portable; Andrew House.(Sony Computer Entertainment America Inc.'s marketing strategy)(Brief Article)
- Byline: Beth Snyder Bulik Byline: Beth Snyder Bulik
- Research articles 2005-11-07
- A Million Dollar Marketing Idea
- A Million Dollar Marketing IdeaBrand New Apple iphone 16GB 3G £180 Buy 3unit Get 1FreeBuy12unit Get 3FreeMOBILE2WORLDLTD We sell all kind of unlock phones, laptops, games plasma tv and all electronics device at affordable prices.We want you to know that we are in promotional sales Buy 3unit Get 1Free Buy...
- Discussion threads 2008-10-19
Additional Resources
- Nintendo's Dunaway: What, Wii worry?
- Stung by lower Wii sales and a couple of down quarters, Nintendo may be a bit off its game this year. But Cammie Dunaway, Nintendo of America's executive vice president of sales and marketing, keeps focused on the company's strengths and positive numbers.The recession and a paucity of blockbuster titles...
- News items 2009-11-17
- How to Get Your Customers to Solve Problems for You
- Crowdsourcing is a technique that sophisticated companies use to translate the enthusiasm of their most highly-engaged customers into valuable marketing. Decide If You Really Care What Your Customers Think GOAL: Engage in a true dialog with your customers, or don't bother at all. ...
- Articles 2007-03-07
- Inside Google's Android and Apple's iPhone OS as software markets
- By Prince McLeanPublished: 05:00 PM EST Google's Android is working to match the iPhone App Store's mobile software market but with fewer restrictions for developers. This article is the fourth in a series examining how Android stacks up in comparison to the iPhone as a smartphone software platform, with this...
- News items 2009-11-21
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