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- The hottest thing in kids marketing? Imitating Webkinz; Bratz, Barbie, Disney all sell toys that connect users to virtual worlds, and millions of children are logging on.(Digital)(MGA Entertainment)
- Byline: EMILY BRYSON YORK Byline: EMILY BRYSON YORK
- Research articles 2007-10-08
- Will The 'Twilight' Franchise Be A Virtual Best-Seller, Too?
- The Twilight franchise is epitome of a pop culture blockbuster: The first novel, Twilight, was the biggest-selling book of 2008, the movie grossed $383 million at box offices worldwide, and teens in North America have gobbled up the DVDs to the tune of $162 million in sales thus...
- External links 2009-09-02
- Latino marketers and agencies set out to explore virtual worlds; Dieste, Vidal and Sprint among those experimenting in Second Life to connect with tech-savvy consumers.(marketing strategy of Vidal Partnership)
- Byline: LAURA MARTINEZ RUIZ-VELASCO Byline: LAURA MARTINEZ RUIZ-VELASCO
- Research articles 2007-05-07
Additional Resources
- PC World Technology Network and Virtual Technology Announce Strategic Marketing Partnership; Customized Marketing Program to Boost Traffic to E-commerce Site
- SAN FRANCISCO--BUSINESS WIRE--Jan. 15, 1999--The PC World Technology Network (www.pcworld.com) and Virtual Technology Corp. (OTC:VTCO) (www.virtual-world.com) announced today a major strategic marketing partnership.
- Research articles 1999-01-15
- PC Virtual World Habbo Hotel Has Nearly 1 Million Mobile Users
- A mobile version of Habbo Hotel, the virtual game aimed at teenagers, has registered almost a million users with almost no marketing, VentureBeat reports. Mini Friday, the mobile counterpart to Habbo Hotel, is an example of a site that's been able to crossover to mobile, without being held back...
- External links 2008-11-25
- LVL7 Taps Cisco Executive for Top Marketing Slot; David King Named Software Company's Marketing and Strategy VP
- RESEARCH TRIANGLE PARK, N.C. -- LVL7 Systems, Inc., the leading provider of production-ready networking software to communication system manufacturers around the world, has named David G. King, Jr. as its vice president of marketing and strategy. King comes to LVL7 from Cisco Systems where, most recently, he was director of...
- Research articles 2004-10-26
- Mashable's Weekly Internet and Social Media Events Guide
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section. Is your event not on this list? Contact us and let's establish a media partnership. Mashable's Weekly Social...
- News items 2009-08-24
- World's Dumbest Sales Model
- World's Dumbest Sales ModelYour scenario......actually suggests that argument that anonymity on the Internet may be impractical in the long term. If the abuses continue to grow, then there may be demand for verifiable identity at all stages of the process. You should read the press release, though....
- Discussion threads 2008-01-09
- Forrester: Virtual Worlds Due for Comeback, Marketers Should Take Note
- The common wisdom is virtual worlds like Second Life were yet another Internet boondoggle. Major companies like IBM, Pepsi, and Intel spent gobs of money setting up virtual presences in these 3D online gatherings, only to watch nobody come at best, or see puerile griefers vandalize their online property at...
- Blog posts 2008-09-29
- World's Dumbest Sales Model
- This time the pundits have gone completely over the twist. Gartner (the world's largest high tech market research firm) recently issued a press release predicting that in the future, sales pros won't be selling to real people in the real world. Instead, we'll all be pretending...
- Blog posts 2008-01-09
- Mashable's Weekly Guide to Social Media Conferences and Events
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-10-19
- Mashable's Weekly Conference and Event Guide
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-11-09
- Virtual Technology in Marketing Agreement With DVD Express; VTC to Market DVD Products On-Line
- MINNEAPOLIS--BUSINESS WIRE--Feb. 25, 1999--Virtual Technology Corp. (OTCBB - VTCO) -- a premier E-Commerce technology reseller, announced a marketing agreement with DVD Express, believed to be one of the largest suppliers of DVD videos on the World Wide Web. DVD Express has the largest on-line selection of DVDs (Digital Video...
- Research articles 1999-02-25
- Virtual water.(MARKETING)(Brief article)
- Evian Natural Spring Water became a component of the popular Internet-based world, "Second Life." A3-D virtual world entirely built and owned by its residents, Second Life is inhabited by almost 8 million people globally, who will now find Evian Natural Spring Water became a component...
- Research articles 2007-11-01
- Marketing In A Make Believe World
- Reuters, IBM, and Sun are some of the big name companies that have made themselves at home in Linden Lab's virtual world, Second Life. And now Scion is launching two new models in the real world and in Second Life. Scion is targeting the young "trendsetters" in Second Life i.e. the same consumers who...
- Blog posts 2007-02-09
- First in 'Second Life'; Leo Burnett uses virtual world to sell cars.
- Byline: Bill Shea Troy-based Leo Burnett Detroit is the first of the major advertising and marketing agencies in Southeast Michigan to stake out virtual territory for a client in the online Second Life universe. For the uninitiated, Second Life Byline:...
- Research articles 2006-12-11
- Virtual goods resellers on the rise
- Gamers are not just making purchases to enhance their gaming experience but also selling virtual assets to other players, according to new research from video game market research firm VGMarket.Sales of virtual goods are expected to reach $1 billion this year and already generate near $4 billion annually in China....
- News items 2009-10-28
- Virtual Visits Announces Appointment of Three Key Executives; Robert Gundeck, CEO and President; Lawrence I. Lessler, Senior VP, Finance & Administration; Barbara J. McLaughlin, VP, Sales
- SAN MATEO, Calif.--BUSINESS WIRE--June 14, 1999-- Virtual Visits Inc., the world leader in web development and Internet marketing and sales solutions for the golf, spa and ski industries, has announced the appointment of three key members to its management team. Serving as Chairman of Virtual Visits' Board of...
- Research articles 1999-06-14
- Bowne Strengthens Virtual Data Room Offering
- Bowne & Co., Inc. (NYSE: BNE), a leader in financial, marketing and business communications services, today announced that it has strengthened its virtual data room offering by extending its strategic relationship with service provider BMC Group, Inc. The three-year agreement expands Bowne's virtual data room capabilities to meet the growing...
- Research articles 2006-12-11
- Virtual Technology and Amazon in Affiliate Agreement; VTC To Sell Books With Amazon.com
- MINNEAPOLIS--BUSINESS WIRE--Jan. 19, 1999--Virtual Technology Corp. (OTCBB - VTCO - http://www.virtual-world.com), a premier technology reseller announced it has formed an affiliate marketing Agreement with leading on-line retailer Amazon.com (Nasdaq:AMZN).
- Research articles 1999-01-19
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