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- Growth in Local Online Advertising Expected to Slow
- Marketing Charts submits: Though this year has been dismal for advertising overall, local online advertising is expected to hit $14.2 billion by year’s end, a 12% increase over 2008, according to a report and five-year forecast from Borrell Associates. Despite this growth, however, Borrell predicts that things will...
- External links 2009-11-06
- U.S. Trade Deficit Rises
- Marketing Charts submits: RetailerDaily.com reports that total imports rose 2.3% from $149.3 billion, and total exports rose 1.9% from $123.4 billion. The goods deficit increased 3.2%, from $37.2 billion to $38.4 billion. Goods imports increased 2.5%, from $119.4 billion to $122.4 billion, while goods exports increased 2.3%, from...
- External links 2009-08-17
- Consumers Increase Spending Despite Lower Incomes
- Marketing Charts submits: US consumers saw their personal income and disposable personal income (DPI) drop in June 2009, but still increased their spending, according to the most recent “Personal Income and Outlays Report” from the Bureau of Economic Analysis BEA, Retailer Daily reports. by Marketing Charts
- External links 2009-08-06
- Health Insurers Ignoring Generation X, Y?
- Marketing Charts submits: Health and life insurance providers are much more likely to market to Baby Boomers than to younger consumers who fall into Generation X and Generation Y age groups, according to research from Mintel Comperemedia. In the 12 months ending June 2009, a...
- External links 2009-08-02
- Facebook Brands with Fans: Starbucks Tops Coke
- Marketing Charts submits: With more 3.6 million fans, Starbucks SBUX recently blew past Coca-Cola KO to become the the most popular brand on Facebook, gaining nearly 200,000 fans in just one week by using popular promotions, according to statistics from Inside Facebook. by Marketing Charts
- External links 2009-07-31
- Online Ad Prices Rise 35% in H1 2009
- Marketing Charts submits: Ad pricing levels for online publishers have increased 35% since the beginning of 2009 and may be on the path to recovery after a record-low year in 2008, according to a preliminary analysis by PubMatic. by Marketing Charts
- External links 2009-07-28
- Sports-Related Retail Flattened by Recession
- Marketing Charts submits: Worldwide sales of sports equipment, apparel, and footwear sales remained flat at $284 billion USD (€ 219 billion) in 2008, down from a 4% increase the previous year, the direct result of the recession’s continuing toll on developed countries, according to a report from The...
- External links 2009-07-24
- Auto Sales Drive Rise in Canadian Retail
- Marketing Charts submits: Canadian retail sales, which fell in April after three straight months of growth, reversed course and rose slightly in May 2009. In current dollars, Canadian retail sales increased 1.2%, rising from $33.5 billion CAD to $34 billion CAD, reports Retailer Daily. by...
- External links 2009-07-23
- U.S. Retail and Food Services Sales Continue to Climb
- Marketing Charts submits: US retail and food services sales for June 2009 continued the positive trajectory they began in May, rising 0.6% last month, according to advance estimates from the U.S. Census Bureau, Retailer Daily reports. by Marketing Charts
- External links 2009-07-16
- Google Rules Search, Bing Creeps Up Steadily
- Marketing Charts submits: Bing increased Microsoft’s MSFT share of the US search market by 1% last month and continues to slowly but steadily chip away at Yahoo YHOO and Google GOOG, according to an analysis conducted by StatCounter. by Marketing Charts
- External links 2009-07-09
- Top 20 Countries for SocNet Engagement
- Marketing Charts submits: Of the 1.1 billion people ages 15+ worldwide who accessed the internet from a home or work location in May 2009, 734.2 million visited at least one social networking site during the month, a penetration of 65%, according to data from the comScore...
- External links 2009-07-06
- Target's Store Expansion Fails to Boost Net Sales
- Marketing Charts submits: According to RetailerDaily.com, Target’s TGT store openings cannot raise earnings enough to compensate for declining store sales conference call transcript here. The discount retailer reported declining figures in several key financial areas, including net earnings, for Q2 2009 (ended August 1, 2009). However,...
- External links 2009-08-24
- Radio Slumps 22% in Q2; Digital Continues to Grow
- Marketing Charts submits: Local and national radio ad revenue sank 25% in the second quarter of 2009, to $3.4 billion, per the Radio Advertising Bureau. Local and national combined were also down 25% for the half.Local was down 25% and national was down 24% for the quarter; each...
- External links 2009-08-26
- Sears Launches Online Home Project Management Tool
- Marketing Charts submits: Broadline retailer Sears Holding Company SHLD is continuing to make good on its March 2009 promise to expand its global online strategy with the official launch of the ManageMyHome home improvement site, says RetailerDaily.com. ManageMyHome offers online services, products and information aimed at...
- External links 2009-08-27
- Personal Income Stats: More Save, Less Spend in Sept. 2009
- Marketing Charts submits: In a reversal of the economic trend over the past few months, US consumers spent less and saved more in September 2009 than in August 2009, according to the monthly Bureau of Economic Analysis Personal Income and Outlays report, which also...
- External links 2009-11-02
- Extreme Pessimism Plagues October Consumer Confidence
- Marketing Charts submits: Following a September decrease driven by pessimism about current economic conditions, the Conference Board Consumer Confidence Index fell yet again, from 53.4 to 47.7, in October 2009. Despite increases in August and only slight decreases in September, both components...
- External links 2009-10-28
- Share of Ad Spending by Medium: September 2009
- Marketing Charts submits: click to enlarge Note: by Marketing Charts
- External links 2009-10-27
- Kraft, Coke, Tide Are Brands Least Likely to Be Traded Down
- Marketing Charts submits: Though cash-strapped US consumers rate price as top priority in their household/grocery purchasing decisions and are increasingly defecting to private labels, they are least likely to trade Kraft KFT, Coca-Cola KO, and Tide for store brands, even though 84% of shoppers see...
- External links 2009-10-26
- Co-Workers, Acquaintances Lose Out on Holiday Gifts
- Marketing Charts submits: More than half of US consumers are planning to cut back on holiday spending this year, and a significant number will not be buying gifts for co-workers and acquaintances as a result of cost-cutting and tighter budgets, according to a new study...
- External links 2009-10-22
- Amex: Discounts May Lure Holiday Shoppers Early
- Marketing Charts submits: A majority of US consumers could be enticed to begin their holiday shopping in the next 30 days by retail discounts, according to the latest results from the American Express Spending and Saving Tracker, a monthly consumer index that measures spending intentions...
- External links 2009-10-15
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