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BNET Business Dictionary
- Marketing Manager
- an employee of a client organization who is responsible for planning and controlling its marketing activities and budgets
- Marketing Manager definition on BNET »
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- The Marketing Manager's Dilemma: Where To Spend
- You have a finite amount of marketing dollars to spend, and an almost infinite number of ways to spend them. How much should I earmark for word-of-mouth to existing customers versus WOM to non-customers? Which products do I highlight in a catalog, and whom do I send...
- Blog posts 2008-07-28
Additional Resources
- Marketing Manager CV
- A marketing manager CV is prepared in a similar fashion as a marketing CV. A Marketing manager should have experience in the field of marketing or sales. Employers seek people with extensive experience and in-depth knowledge to fill jobs of marketing managers. As you will be supervising a marketing department,...
- Tools & templates 2009-01-01
- Dan Gasman. (Jobs and People).(named marketing manager for Dow Reichhold Specialty Latex)(Brief Article)
- Dan Gasman has been named marketing manager for the construction and adhesives market group and the material modifiers market group at ... Dan Gasman has been named marketing manager for the construction and adhesives market group and the material modifiers market group at ...
- Research articles 2002-04-22
- Richard Moras. (Jobs and People).(named marketing manager for Dow Reichhold Specialty Latex)(Brief Article)
- Richard Moras has been named marketing manager for the fiber coating and bonding market group and the textiles market ... Richard Moras has been named marketing manager for the fiber coating and bonding market group and the textiles market group at Dow Reichhold Specialty...
- Research articles 2002-04-22
- Gulf Air appoints UK Sales and Marketing Manager.
- M2 PRESSWIRE-21 January 2004-Gulf Air: Gulf Air appoints UK Sales and Marketing ManagerC1994-2004 M2 COMMUNICATIONS LTD RDATE:01212004 Gulf Air has appointed Clive Wratten as its new Sales and Marketing Manager for the UK. Based in London, Mr. Wratten will...
- Research articles 2004-01-21
- Vista, CA-based Solatube International, Inc. has named Hayley White to the position of marketing manager for the Solatube premier dealer channel; Candace James as sales administration supervisor; Kerri Taylor as product manager and Drew Goodjohn as engine
- Vista, CA-based Solatube International, Inc. has named Hayley White to the position of marketing manager for the Solatube premier dealer channel; Candace James as sales administration supervisor; Kerri Taylor as product ... Vista, CA-based Solatube International, Inc. has named Hayley White to the...
- Research articles 2006-04-01
- Ashland Distribution Names Roth Marketing Manager
- Ashland Distribution Company, Dublin, OH, has named Richard A. Roth marketing manager of its Industrial Chemicals and Solvents Division. Mr. Roth is responsible for managing all aspects of the division's marketing activities. He will report to Michael L. Rademacher, vice president and general manager of the division. Mr. Roth...
- Research articles 1999-09-01
- Dow AgroSciences announces new insecticides marketing manager. (Happengins).(Chris Wooley)(Brief Article)
- Chris Wooley was named marketing manager for turf and ornamental insecticides at Dow AgroSciences LLC. He will be responsible for overseeing all aspects of marketing products such as MACH [2.sup.*] turf insecticide, [Conserve.sup.*] SC insect control Chris Wooley was named marketing manager for turf and ornamental...
- Research articles 2001-12-01
- People Watch.(People)(Alcoa Home Exteriors names Linnea Johnson marketing manager of vinyl and siding products; notes other companies' personnel moves)
- ALCOA HOME EXTERIORS INC. - The Pittsburgh building products maker named Linnea Johnson marketing manager of vinyl and siding products. April Rawson was named brand marketing and event coordinator. BRAMPTON ENGINEERING INC. - The film equipment mak ALCOA HOME EXTERIORS INC. - The Pittsburgh...
- Research articles 2003-10-13
- Ford appoints marketing manager. (News & Trends).
- AKRON, NY -- Ford Gum & Machine Co. names Laurie Lichko marketing manager. She will oversee marketing of Ford's products and expand the Carousel brand of gumballs and gumball machines. Most recently, Lichko worked ... AKRON, NY -- Ford...
- Research articles 2001-11-01
- ABC names Mann marketing manager
- MODESTO, CALIF. -- The Almond Board of California has named Harbinder Mann to the post of manager of foodservice and industrial marketing. In her new role Mann will oversee the development and implementation of the Almond Board's foodservice, industrial and government procurement marketing programs. Previously, she worked as marketing manager...
- Research articles 2005-08-22
- Rob Ewing. (Jobs and People).(named global marketing manager for Dow Reichhold Specialty Latex)(Brief Article)
- Rob Ewing has been named global marketing manager for the dipping and protective products market group at Dow Reichhold Specialty Latex ... Rob Ewing has been named global marketing manager for the dipping and protective products market group at Dow Reichhold Specialty Latex ...
- Research articles 2002-04-22
- Dyneon, a 3M company. (Jobs and People).(Marc Normandin appointed marketing manager of US wire and cable segment for fluoroplastics business unit )(Brief Article)
- Marc Normandin has been appointed marketing manager of the US wire and cable segment for the fluoroplastics business unit ... Marc Normandin has been appointed marketing manager of the US wire and cable segment for the fluoroplastics business unit at Dyneon, a 3M company....
- Research articles 2003-04-14
- Nordson Corp. (People Update).(appointed Rick Pallante senior marketing manager for company's Packaging and Product Assembly group)(Brief Article)
- Nordson Corp., Duluth, Ga., names Rick Pallante senior marketing manager for the company's Packaging and Product Assembly group. He will be ... Nordson Corp., Duluth, Ga., names Rick Pallante senior marketing manager for the company's Packaging and Product Assembly group. He will be...
- Research articles 2003-08-02
- David L. Varner Joins Washington Scientific Industries As Marketing Manager
- LONG LAKE, Minn--BUSINESS WIRE--Nov. 17, 1998--Washington Scientific Industries, Inc. (Nasdaq National Market: WSCI) today announced that David L. Varner has joined the Company as its marketing manager. Varner, who will be responsible for all of the Company's marketing activities, founded Varner & Associates in 1990, an industrial marketing strategies...
- Research articles 1998-11-17
- Ohio Wholesale names marketing manager. .(Brief Article)
- Ohio Wholesale has named Phillip A. Russo as manager of marketing and corporate communications. As marketing manager, Russo will handle the corporate marketing strategies and plans for all products and services. Cory Morris has been appointed as OWI's visual designer. Morris' responsibilities include redesigning permanent showrooms,...
- Research articles 2003-08-01
- Gulf air appoints new UK Sales and Marketing Manager.
- M2 PRESSWIRE-2 November 2005-Gulf Air: Gulf air appoints new UK Sales and Marketing ManagerC1994-2005 M2 COMMUNICATIONS LTD RDATE:02112005 London - Gulf Air has appointed Tracey Randell as new UK Sales and Marketing Manager.In her new role, Tracey Randell will be responsible ...
- Research articles 2005-11-02
- B/E AEROSPACE: SMR Technologies hires new senior sales and marketing manager, de-icing systems.
- M2 PRESSWIRE-9 March 1999-B/E AEROSPACE: SMR Technologies hires new senior sales and marketing manager, de-icing systems C1994-99 M2 COMMUNICATIONS LTD RDATE:250299 WELLINGTON, FL. -- SMR Technologies SMR, a B/E Aerospace, Inc. (Nasdaq-NMS: BEAV) company, recently announced the appointment of Matt ...
- Research articles 1999-03-09
- Carrie A. Trent of St. Charles County joins Maritz Travel Co. as marketing manager
- Carrie A. Trent of St. Charles County joined Maritz Travel Co. Sept. 6 as manager of marketing communications. A unit of Maritz Inc., Maritz Travel is a $750 million global meeting, event and incentive travel management company. In this role, Trent plans, develops and implements marketing communication and event strategies...
- Research articles 2005-09-29
- Bioenvision Appoints European Marketing Manager
- NEW YORK -- Bioenvision (Nasdaq: BIVN) announced today that it has appointed Dr. Achim Mueller, formerly a Business Unit Manager at Roche Products Ltd., to the position of European Marketing Manager. Commenting on the new appointment, Dr. Christopher Wood, Bioenvision's Chairman and Chief Executive Officer, said, "Dr. Mueller is...
- Research articles 2004-11-09
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