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center for association leadership and marketing research

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Ethical Conduct Not Rewarded in Business, Say Human Resources Professionals: Professionals Feel Growing Pressure to Compromise Standards
The paper highlights a survey in April 2003, which indicates that nearly half of Human Resource HR professionals believe ethical conduct is not rewarded in business. Troubling figures show that during the last five years, HR professionals feel increasingly more pressure to compromise their organizations' ethics standards; however, they also...
Tags: Professional, HR Professional, Human Resources, Center For Association Leadership, Ethics, Standards, Business Ethics, Quality, Marketing Research, Leadership, Management, Business Operations, Marketing
White papers 2003-06-01
The Next Great Thing
From the executive summary: ‘Overcoming the fear of failure is an obvious first step and creates an environment that incubates idea generation. Telling staff and key volunteers that they are in the fashion business puts a priority on finding the next great idea. And, when the idea comes, people should...
Tags: Center For Association Leadership, Marketing Research, Marketing
White papers 2003-02-01
Marketing For All The Right Reasons
This article provides an overview of tips and techniques associations and non-profit making organizations marketing efforts. It also explains about some common marketing issues like finding the right balance of e-mail, direct mail, and Web marketing to get the positive attention of information-rich, time-poor potential attendees? Read on to...
Tags: Marketing, Marketing Research, Center For Association Leadership
White papers 2003-01-03
ASMC Successfully Renames And Repositions Itself For A Consolidating Industry
From the executive summary: ‘With the advent of computerized scanning, sophisticated sales and marketing programs, industry consolidation, and the eternal search for streamlining costs, most organizations realized the need to reinvent their strategies. The aforesaid method is considered most viable in today's environment. The notion of the value of the...
Tags: Method, Industry, Center For Association Leadership, Strategy, Marketing Research, Management, Marketing
Case studies 2003-01-01
The Game Plan
The author of this article speaks about the principal of Promoting Public Causes, Inc., PPC a national marketing communications firm - provides tactical tips for associations in pursuit of cause-related marketing partnerships. It also explains about some key tactics before engaging in cause marketing like identifying your team, assessing your...
Tags: Marketing, Game, Marketing Research, Center For Association Leadership
White papers 2003-01-01
The Future Of Membership Marketing
This article explains the future of membership and marketing are addressed. The ideas covered in this timely article are very much on the minds of many association professionals. Read on to know more.
Tags: Marketing Research, Marketing, Center For Association Leadership
White papers 2001-01-12
The 'B' of marketing
Generating "buzz" about your products and services can seem simple on the surface. This article explains how you can put the "B" back into your marketing efforts. An author of this article says that the things that have "buzz" are where "it's at," and if you are not there, you...
Tags: Center For Association Leadership, Marketing Research, Marketing
White papers 2000-11-01
The B Of Marketing-II
Generating "buzz" about your products and services can seem simple on the surface. This article explains how you can put the "B" back into your marketing efforts. An author of this article says that the things that have "buzz" are where "it s at," and if you are not there,...
Tags: Marketing Research, Marketing, Center For Association Leadership
White papers 2000-11-01
A Cross-Cultural Paradigm Transformed
From the executive summary: ‘The process of moving an organization from ethno centricity to ethno relativity is not just a question of recognizing changing demographics and an aggressive plan for marketing and recruiting a diverse work force. It is not only a matter of will. Moving through the various stages...
Tags: Center For Association Leadership, Discomfort, Recruitment & Selection, Marketing Research, Human Resources, Workforce Management, Marketing
White papers 2000-07-01

Additional Resources

RSR Partners Hires Nona Footz
GREENWICH, Conn. -- RSR Partners, a CEO/Board recruiting firm, announced this week the appointment of Nona Footz as a Managing Director. Ms. Footz will help spearhead the company's healthcare and human resource recruiting practices for senior executives and directors. "Our clients view us as trusted...
Articles 2008-07-09
Guidance Offers Green Hosting for eCommerce Websites
eCommerce Specialist Installs Energy-Efficient Servers and Offsets All Remaining Server-Related Electricity Emissions MARINA DEL REY, Calif. -- Guidance (http://www.Guidance.com), which helps online retailers achieve market domination by creating captivating and engaging online shopping experiences, today announced that it is now providing its clients with hosting...
Articles 2008-07-09
Blackbaud Completes Acquisition of Kintera
Blackbaud's CRM capabilities, open APIs, and comprehensive product offerings combine with Kintera's SaaS expertise to benefit entire nonprofit sector CHARLESTON, S.C. -- Blackbaud([R]), Inc. (NASDAQ: BLKB), the leading provider of software and related services designed specifically for nonprofit organizations, announced today that it has completed...
Articles 2008-07-09
Western New York On The Move July 8, 2008
Maplewood Nursing and Rehabilitation hired Brenda Lindsay-Earle as a registered nurse evening supervisor. She is responsible for assisting with orientation and instruction of other nurses, including ongoing evaluation of staff performance. She also will assess residents' needs, condition and care and develop nursing care plans for...
Articles 2008-07-08
Confirma Expands Customer Support with Increased Access to CME-Accredited Educational Programs
Confirma is Helping Its Expanding Customer Base Confidently Meet the Increasing Demand for Breast MRI BELLEVUE, Wash. -- Confirma([R]), pioneer of CADstream([R]), a dedicated operating system for MRI, announced that it has expanded customer support by providing increased access to CME-accredited educational programs worldwide. In...
Articles 2008-07-08
XerGames and GoKids Partner to Provide Award-Winning Program
SANTA BARBARA, Calif. -- XerGames Technology Inc. announced today that the U.S. Surgeon General honored GoKids Boston with its Healthy Youth for a Healthy Future Champion Award. GoKids Boston is a research, educational training, and community outreach center of the University of Massachusetts, which partnered with XerGames...
Articles 2008-07-08
Huron Consulting Group Acquires Stockamp & Associates
CHICAGO -- Huron Consulting Group Inc. (NASDAQ: HURN), a leading provider of financial and operational consulting services, today announced the acquisition of Stockamp & Associates, Inc., a nationally recognized management consulting firm specializing in helping high-performing hospitals and health systems optimize their financial and operational performance. ...
Articles 2008-07-08
Workforce Collaboration and Web 2.0 -- A Powerful Combination
In the new benchmark report, "WorkforceCollaboration and Web 2.0: Improving Productivity by Facilitating KnowledgeTransfer," Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), foundoverwhelmingly that Best-in-Class organizations prioritize workforcecollaboration and a majority of these organizations infuse the use of Web2.0 technologies in those efforts to achieve impressive performance gainsin areas...
Articles 2008-07-08
Cadence Virtuoso IC 6.1 Successfully Deployed by Matsushita for Analog and Mixed-Signal SoC Designs
Cadence Design Systems, Inc. (NASDAQ: CDNS),the leader in global electronic-design innovation, announced today that thenewest version of the Cadence® Virtuoso® custom design platform hasbeen deployed by Matsushita Electric Industrial Co., Ltd., best known forits Panasonic brand, for analog and mixed-signal advanced-node designs ofSemiconductor Company of Matsushita Electric Industrial...
Articles 2008-07-07
Beam Global Spirits & Wine, Inc. Honored by the National Conference of State Liquor Administrators
Awarded Two Best Practices Awards in Recognition of the Company's Commitment to Social Responsibility DEERFIELD, Ill. -- Beam Global Spirits & Wine, Inc. [Fortune Brands, Inc. (NYSE:FO)], a global leader in premium spirits, is honored to receive two Best Practices Awards from the National Conference...
Articles 2008-07-03
National Association of Ticket Brokers Announces Schedule for 2008 NATB Convention and Trade Show at the Wynn Las Vegas
-- NATB Members Will Recognize Leaders of the Secondary Market Ticket Broker Industry During NATB's 1st Annual Industry Awards Dinner -- WASHINGTON -- The National Association of Ticket Brokers NATB, a trade association of professional, full-time ticket resellers, is pleased to announce highlights of its...
Articles 2008-07-01
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