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- Dynamic Pricing Strategies for Multi-Product Revenue Management Problems
- "Consider a monopolist firm that owns a fixed capacity of a resource that is consumed in the production of multiple products. There is a finite horizon over which the resource must be used, and the firm's problem is to choose a dynamic pricing strategy for each product in order to...
- White papers 2003-07-21
- Perceived Fairness of Revenue Management in Restaurants: An International Study
- Revenue management attempts to allocate the fixed capacity to match potential demand in the most profitable manner. Demand-based pricing, one important aspect of revenue management, is underutilized in the restaurant industry because customers are believed to perceive such pricing practices as not acceptable and unfair. Experience in other industries has...
- White papers 2002-02-18
- An Overview of Pricing Models for Revenue Management
- This paper examines the research and results of dynamic pricing policies and their relation to Revenue Management. The survey is based on a generic Revenue Management problem in which a perishable and non-renewable set of resources satisfy stochastic price-sensitive demand processes over a finite period of time. In this class...
- White papers 2002-12-01
- Revenue Management For Products With Unknown Quality And Observable Price And Sales History
- This paper studies pricing strategies of a monopolist when customers are strategic and infer the product quality from historical sales and price paths. This behavior may be expected when selling a new, innovative product whose quality is unknown and customers have some, but, imperfect information about the product quality. The...
- White papers 2007-03-01
- A Monopolistic And Oligopolistic Stochastic Flow Revenue Management Model
- This paper studies a one-shot inventory replenishment problem with dynamic pricing. The customer arrival rate is assumed to follow a geometric Brownian motion. Homogeneous customers have an isoelastic demand function and do not behave strategically. A closed-form optimal pricing policy is found, which utilizes current demand information. Under this pricing...
- White papers 2006-11-01
Additional Resources
- A NEW TOOL For Manufacturers.(revenue management for manufacturers)
- Revenue management or yield management can assist manufacturers did the rate to charge when bidding on long-term contracts or in determining whether prices should be discounted when the market goes down. Revenue management is a disciplined way to forecast product or service demand. It uses techniques from the fields of...
- Research articles 1999-05-03
- Measuring Marketing Performance
- Marketing is a necessary investment for generating and maintaining profit, rather than just an expense. Finding, getting, and retaining business costs money. As a result, marketing executives need to know the return on investment ROI of their marketing expenditure. However, measuring marketing activities can be problematic. To take a simple...
- Articles 2007-11-26
- Using Networked Marketing Tools
- Networked marketing tools enable you to improve your performance in areas such as sales force management, communications, fulfillment, billing, service, and support. They can provide all the information you need to understand customers' preferences, needs, and interests. They offer a cost-effective method of converting prospects into profitable customers and make...
- Articles 2007-12-07
- Mashable's Weekly Guide to Social Media Conferences and Events
- It's a brand new week, which means it's time for Mashable's guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable's Events section . Is your event not on this list? Contact us at least one month...
- News items 2009-10-19
- Lessons from the field - Effective Sales Management: Short and Long-term Planning, Forecasting, and Expense Budgeting - Part 2 of 2 - By John Hogan
- Lessons from the field - Effective Sales Management: Short and Long-term Planning, Forecasting, and Expense Budgeting - Part 2 of 2 - By John Hogan 'The budget evolved from a management tool into an obstacle to management.' Frank C. CarlucciCarlucci has had a very diverse career, having served as US...
- News items 2009-08-10
- The Prisoner's Dilemma, the Stockholm Syndrome, or a Case of Both? - By Max Starkov
- The Prisoner's Dilemma, the Stockholm Syndrome, or a Case of Both? - By Max Starkov For some time now, we have been hearing from many industry sources that during renewal negotiations Expedia/Hotels.com has demanded new terms and conditions that are against everything the hospitality industry stands for: last room availability,...
- News items 2009-10-19
- Mashable's Guide to Social Media & Web Marketing Jobs
- If you're seeking a job in social media, we'd like to help out. For starters, Mashable's Job Lists section gathers together all our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on...
- News items 2009-11-25
- Why Your B2B Marketing is So Lousy
- Ever wonder why most B2B marketing is so gawd-awful? The reason: most B2B marketeers wrongly believe that B2B products in the 21st century should be marketed the way that consumer products were marketed in the 20th century. Unfortunately, what made Coke and Nike successful doesn't work today, especially not with...
- Blog posts 2009-06-25
- World's Most Clueless Marketing Group?
- Regular readers of this blog know that I'm critical of marketing groups that don't pull their weight. I thought it would be interesting to share a recent, real-life experience that, for me, illustrates exactly how absurd some marketing organizations can get. First some background. As...
- Blog posts 2007-09-11
- SugarCRM, Telework Day, Symmetry and SAP, SunGard, Call Center Jobs, Parallels
- The news as of the first coffee this morning, and the music is Miles Davis's mind-blowing album "A Tribute to Jack Johnson," which I guess technically is a jazz album, but which rocks harder than most other albums released in 1971. Thanks to Mikal Gilmore for introducing me to it:SierraCRM...
- News items 2009-08-13
- IT Portfolio Management Seen as Essential Discipline for Stretching Sales and Marketing Dollars, Accelerating Revenue Growth
- Business Editors & High-Tech Writers STAMFORD, Conn.--BUSINESS WIRE--Dec. 18, 2001 New Book Highlights Keys for Sales and Marketing Executives to Achieve ROI From Their CRM, E-Business, and Interactive Marketing Investments New best practices research from META Group, Inc. (Nasdaq: METG) and IMT Strategies shows that...
- Research articles 2001-12-18
- VFM Leonardo Announces Toby Kubis Joins Executive Team
- VFM Leonardo Announces Toby Kubis Joins Executive Team VFM Leonardo, leader in online visual content distribution for hotels, is pleased to announce that Toby Kubis has joined its executive team. In his role as Vice President Corporate Hotel Sales, Toby will lead the Corporate Sales Team and oversee and develop...
- News items 2009-11-18
- Securing Business Grants and Funding
- Both public and private sector organizations award grants routinely, almost always for a specific project or purpose. For example, a grant might be awarded to help a business develop a new product, buy equipment, run a training program, or research a specific problem. A typical grant is a one-time payment...
- Articles 2007-05-29
- IDC Ranks Silvon No. 1 In Revenue For Packaged Data Marts - Company Business and Marketing - Brief Article
- A report recently published by IDC, a leading research and analyst firm serving the IT industry, ranked Silvon as the leading vendor in terms of 1999 software license and maintenance revenue for the packaged data mart market, consisting of software products that combine support for data warehouse generation and management,...
- Research articles 2000-07-17
- New Study Provides Roadmap for Meeting Green Marketing Objectives
- QAS, a part of Experian specializing in customer data quality, today made available an independent benchmark study that underscores the business and environmental benefits of effective customer data quality management. The report from Aberdeen Group, a leading provider of fact-based research and market intelligence, found that sound customer data quality...
- Research articles 2008-03-11
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