WebTrends Corp. is in the Technology Industry

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• Maximize the ROI of Your Search Engine Marketing

  Search Engine Marketing has come of age. Americans conduct an estimated 790 million searches per week, according to research from ComScore Media Metrix. The key to a successful search engine marketing strategy is constant testing, revising and optimizing based on metrics. In order to maximize the return on investment, a...

  White papers 2005-07-01

  Tags: SEARCH, ROI/TCO, Marketing research, WebTrends Corp., search engine marketing, search engine, ROI, acquisition, performance

• Maximize the ROI of Your Search Engine Marketing by Measuring Beyond Click-Through

  Search Engine Marketing has come of age. Americans conduct an estimated 790 million searches per week, according to research from ComScore Media Metrix. The key to a successful search engine marketing strategy is constant testing, revising and optimizing based on metrics. In order to maximize return on investment, one must...

  White papers 2003-05-01

  Tags: SEARCH, ROI/TCO, Marketing research, WebTrends Corp., search engine marketing, search engine, ROI, acquisition, performance

• Volvo Construction Equipment: Improves Lead-Generation 700% With WebTrends

  To manage what is one of the Volvo Group's largest e-business initiatives, and to effectively enhance its web site to better meet its lead-generation business objectives, Volvo CE spearheaded the effort to start leveraging web analytics to achieve better acquisition and conversion results. Volvo CE turned to WebTrends Insight Network...

  Case studies

  Tags: Financial Planning, Marketing research, NetIQ Corp., Volvo, WebTrends Corp., Web analytics, analytics, construction equipment, ROI, e-business, acquisition, Web, Web site, network

Additional Resources

• New WebTrends Analytics: More Insight, Less Effort

  Now Includes Expanded Web 2.0 Support, Drag-and-Drop Calculations, More Flexible Administrative Controls, and Enhanced Support for Asian Languages PORTLAND, Ore. -- WebTrends Inc., a leading provider of Web analytics and online marketing solutions, has reduced the time and effort needed to generate Web 2.0 and other business insight...

  Articles 2008-06-17

• Motorcycle Superstore Turns to Technology Leaders to Make Web Analytics Actionable Company-Wide

  Motorcycle USA, operators of motorcycle-usa.com and motorcycle-superstore.com ,have eliminated the tedious and time-consuming task of sifting throughunwieldy amounts of web analytics data thanks to TechnologyLeaders' ALERT . ALERT is the only WebTrends analytics alerting andmonitoring engine that delivers real-time alerts via email to keepstakeholders...

  Articles 2008-05-20

• Priority Health Chooses WebTrends as the Foundation to Deliver Actionable Metrics and Unique Visitor Intelligence

  PORTLAND, Ore. -- WebTrends Inc., a leading provider of Web analytics and online marketing solutions, today announced that Priority Health, a nationally recognized health plan provider, has selected WebTrends as the foundation to their online marketing strategy to deliver actionable metrics and unique visitor insight. Priority Health has implemented WebTrends...

  Articles 2008-05-13

• How to Avoid a Failed Marketing Career

  Changing Times, Technologies Demand a Diverse Skill Set PORTLAND, Ore. -- WebTrends, a leading provider of Web analytics and online marketing solutions, today announced the second edition of its Work Smarter webcasts, a series that is designed to help marketing professionals understand the new skills required to be...

  Articles 2008-05-07

• WebTrends Drives Customer Acquisitions and Campaign Performance for Online Printing Company

  PORTLAND, Ore. -- WebTrends Inc., a market leader of Web analytics and online marketing solutions, today announced that PsPrint, a leading provider of online printing services, has selected WebTrends Dynamic Search[TM] to provide management and reporting for their paid search advertising campaigns. WebTrends Dynamic Search enables PsPrint to optimize their...

  Articles 2008-05-01

• Technology Leaders Boosts Senior Leadership With the Addition of Web Analytics Industry Veteran Pelin Wood to Board of Directors

  Technology Leaders , the mostexperienced web analytics consulting company, today announced it has addedrespected industry expert Pelin Wood toits board of directors. Wood is currently managing partner atCalifornia-based strategic consulting firm Aegean Group and former seniorvice president of marketing at WebSideStory (now Visual Sciences, partof Omniture)....

  Articles 2008-04-30

• WebTrends Provides Blueprint for Successful Online Campaigns

  PORTLAND, Ore. -- WebTrends, a leading provider of Web analytics and online marketing solutions, today announced the first of three webcasts in a series focused on helping marketing professionals improve the outcomes from their online marketing strategies. The first webcast, which is offered at no charge, is titled, "Economy got...

  Articles 2008-04-29

• FastWeb Selects WebTrends to Optimize Online Marketing Campaigns

  PORTLAND, Ore. -- WebTrends, a leading provider of Web analytics and online marketing solutions, today announced that FastWeb, one of Italy's largest broadband carriers, has selected WebTrends Analytics On Demand and WebTrends Dynamic Search to optimize their online marketing initiatives. WebTrends Analytics provides FastWeb an in-depth view of...

  Articles 2008-04-23

• CartaSi Selects WebTrends to Optimize its Online Marketing Initiatives

  With WebTrends On-Demand Solution, CartaSi Maximizes ROI from Online Initiatives PORTLAND, Ore. -- WebTrends, a leading provider of Web analytics and online marketing solutions, today announced that CartaSi, the Italian leader in the credit card and online payment market with a customer base of seven million, adopted WebTrends...

  Articles 2008-04-17

• WebTrends Implements Strategy Companion's Analyzer™ for Business Intelligence

  Instead of Writing Its Own Analysis and Reporting Tools, WebTrends Chooses Best-of-Breed BI Software, Keeping Engineering Staff Focused on Core Competencies EL SEGUNDO, Calif. -- Strategy Companion Corporation, a leading provider of intuitive, easy to use Business Intelligence BI software for the SQL Server platform, today announced that...

  Articles 2008-04-10

• Greg Drew Joins SmartDrive as Chairman and CEO

  New Appointment Reinforces SmartDrive's Position as a Leading Innovator Of Driver Safety and Risk Management Solutions SAN DIEGO, April 8, 2008 /PRNewswire/ -- SmartDrive Systems, Inc., a global Driver Safety and Risk Management company, announced today that Greg Drew has joined the company as Chairman and CEO....

  Articles 2008-04-08

• WebTrends Names Former Google Exec as CEO

  PORTLAND, Ore. -- Today, WebTrends Inc., a leading provider of web analytics and online marketing solutions, announced the appointment of Daniel E. Stickel as its new Chief Executive Officer CEO. Stickel comes to WebTrends from Google, Inc., where he was responsible for syndication products, serving hundreds of thousands of partners...

  Articles 2008-04-07

• WebTrends Open Architecture Enables Partners to Help Customers Discover Key Web Analytics Traffic Changes in Real Time

  PORTLAND, Ore. -- WebTrends Inc., a leading provider of Web analytics and online marketing solutions, today announced that they have expanded their strategic partnership with Technology Leaders TL, the world's most experienced web analytics consulting company, to offer WebTrends customers ALERT, a powerful analytics alerting and monitoring product that delivers...

  Articles 2008-04-03

• Industry Analytics Executive Joins ClickFox Team

  Continuously increasing business demand for Customer Experience Analytics attracts the industries top talent to ClickFox ATLANTA, March 31 /PRNewswire/ -- ClickFox, Inc., the leading provider of Customer Experience Analytics Solutions, is pleased to announce Shaun Lowry as the newest member of the ClickFox management team. He joins...

  Articles 2008-03-31

• Tektronix Selects WebTrends To Optimize Customer Experience

  WebTrends Software Offers Tektronix a More Flexible, Robust Online Marketing Solution PORTLAND, Ore. -- WebTrends Inc., a leading provider of Web analytics and online marketing solutions, today announced that Tektronix, a leading worldwide provider of test, measurement and monitoring instrumentation, has selected WebTrends to provide real-time, actionable insight...

  Articles 2008-03-11

• WebTrends Offers Current HBX Customers Migration Opportunity To Buy One Year of Analytics and Get One Year Free Under "Easy Switch" Program

  PORTLAND, Ore. -- WebTrends Inc., a leading provider of Web analytics and online marketing solutions, today announced the "Easy Switch" programa for current HBX[TM] Analytics customers offering all HBX customers the opportunity to migrate to WebTrends Analytics and get 1 year of free Analytics. For a limited time only, HBX...

  Articles 2008-02-26

• Safelite AutoGlass Uses WebTrends Dynamic Search to Automate Paid Search

  WebTrends Dynamic Search Optimizes Keywords to Increase Conversions and Lower Costs PORTLAND, Ore. -- WebTrends Inc., a leading provider of Web analytics and online marketing solutions, today announced that Safelite AutoGlass, the nation's largest retail auto glass repair and replacement services company, has selected WebTrends Dynamic Search[TM] to...

  Articles 2008-02-20