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marketing technique

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Earnings claims in new marketing techniques get informal FTC review.(Legal/Legislative)(Brief Article)
A new Federal Trade Commission informal staff advisory addresses for the first time the application of the Franchise Rule's general media earnings claims provisions to new marketing techniques, such as pop-up screens and banner advertisements on Web A new Federal Trade Commission informal staff advisory...
Tags: FTC, marketing, marketing technique
Research articles 2004-04-01
Smaller Software Companies Learning at Microsoft's Knee. (Originated from The Seattle Times)
Aug. 26--Ironically, the success of many smaller consumer software companies can be traced to their ability to learn from and deploy Microsoft's own savvy marketing techniques. Aug. 26--Ironically, the success of many smaller consumer software companies can be traced to their ability to learn from and...
Tags: marketing technique, Microsoft Corp., software
Research articles 1993-08-27
Fairly calm, but for how long? (US Congress) (Editorial)
The Republican Party majority in the US Congress may not bode as well for business as it had hoped. Recent articles in The Wall Street Journal newspaper and Money magazine have warned consumers to be careful of the marketing techniques of the life insuranThe Republican Party majority in the US...
Tags: marketing technique, Money Magazine, U.S. Congress
Research articles 1995-01-09

Additional Resources

Pitney Bowes Experts Share Ideas and Innovations at the InfoTrends 2008 TransPromo Summit
Event is August 13-14, 2008 at the Hilton New York, New York STAMFORD, Conn. -- Over 300 business leaders will be on hand to learn from Pitney Bowes Inc. (NYSE: PBI) experts at the InfoTrends 2008 TransPromo Summit being held at the Hilton New York Hotel in New...
Articles 2008-08-06
iRise Accelerates Visualization Adoption With Free Online Training
eLearning Modules Cover Both Basic and Advanced Simulation Authoring Concepts EL SEGUNDO, Calif. -- iRise[R], the world's leading software visualization company, today announced the immediate availability of free online training for its market-leading business requirements visualization platform. The new self-paced eLearning modules can be accessed by anyone with...
Articles 2008-08-06
iZ3D To Speak, Play and Exhibit at SIGGRAPH 2008
iZ3D, LLC, designer, developer, and marketerof advanced 3D visualization systems, is pleased to announce that it willbe showcasing its 3D displays in Booth 158 at SIGGRAPH 2008. Oleg Tishutinone of iZ3D's top engineers will speak at the event on Saturday August 9thbetween 1:30 and 3:00. He will be speaking to...
Articles 2008-08-06
Topel Winery Video Wins Prestigious Telly Award
Picturesque Topel Winery, located on DuncanPeak south of Hopland, typically wins accolades for its premium handcraftedwines. But recently it added another distinct honor to its list ofaccomplishments -- a Telly Award for excellence in videography. A short video about Topel Winery won a bronze award in the Travel/Tourismcategory of...
Articles 2008-08-04
FEI and Max Planck Institute of Biochemistry Collaborate on Correlative Microscopy
Partnership Commercializes Stage and Software to Correlate Optical and TEM Review of Biological Samples under Cryo Conditions HILLSBORO, Ore. & MARTINSRIED, Germany -- FEI Company (Nasdaq: FEIC), a leading provider of high-resolution imaging and analysis systems, and Max Planck Institute MPI of Biochemistry, a leading biochemical research institution,...
Articles 2008-08-04
New SAS Profit Optimization Global Practice to Improve Customers' Bottom Lines
Many Industries Are Focus of Innovative Techniques from SAS CARY, N.C. -- Old-school pricing is dead. New profit-optimization techniques pioneered by the airline industry, and more recently by hospitality and retail, are replacing traditional methods of determining cost of goods and services and adding in optimal profit margins....
Articles 2008-08-04
Health Discovery Corporation Inks Agreement with Patent Profit International for Monetization of Patent Portfolio
SAVANNAH, Ga. -- Health Discovery Corporation (OTCBB:HDVY), a leader in support vector machine SVM based molecular diagnostic and prognostic test development today announced the signing of an Agreement with Patent Profit International PPI, a Silicon Valley-based patent brokerage firm, with the goal of exploiting the full monetization potential of HDC's...
Articles 2008-08-04
What's hot: and what's hotter
The first Shooting, Hunting and Outdoor Trade SHOT Show I attended was in Dallas in 1989. It was a big show then and has only gotten bigger. Frankly it verges on being too big. It has gone from three days to four, and even so I have...
Articles 2008-08-01
When a good trading plan comes together
In the first installment of this two-part series, we looked at the pros and cons of various money-management techniques, discussing them conceptually as part of a larger trading plan. Here we cover the application of this approach. The ability to manage your trading program properly requires you...
Articles 2008-08-01
Avon Declares Regular Quarterly Dividend
NEW YORK, Aug. 1 /PRNewswire-FirstCall/ -- Avon Products, Inc. today declared a regular quarterly dividend on its common stock of $.20 per share, payable September 2, 2008, to shareholders of record August 15, 2008. Avon, the company for women, is a leading global beauty company, with...
Articles 2008-08-01
UK e-Retail 2008 - Now Available
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/100211/uk_eretail_2008) has announced the addition of the "UK e-Retail 2008" report to their offering. UK E-retail 2008 analyses the reasons behind the continued growth in online retailing and identifies strategies retailers should adopt in order to capitalise on the Internet's potential. ...
Articles 2008-08-01
Semiconductor Process Engineers Level Equipment With Enhanced Vertical Accuracy, Increased Range of Latest Wireless Inclinometer From CyberOptics Semiconductor, Inc. -- WaferSense(TM) ALS2 Vertical
The R&D group at a developer of wireless metrology devices for waferprocessing equipment , CyberOptics Semiconductor, Inc. CSI, hascharacterized a new MEMS sensor to improve by 10x and 3x the verticalaccuracy and range of the company's latest incarnation of its wafer-likeauto-leveling inclinometer for fabs, the WaferSense™ Auto Leveling...
Articles 2008-07-31
North American Sludge Treatment Equipment Markets: Preparing for Growth
PALO ALTO, Calif. -- The Environment & Building Technologies practice at Frost & Sullivan is pleased to announce its 2008 Quarterly Analyst Briefing Presentation on the North American environmental market to be held on Wednesday, August 6, 2008 at 10:00 a.m. PDT. Traditional treatment techniques dominate the sludge...
Articles 2008-07-31
LMI Acquires Jasmah Consulting
LMI has acquired Jasmah Consulting, a small, privately held company well established on the mission side of the Intelligence Community IC. This acquisition, LMI's first, enables LMI to move into a new segment of the growing IC market. Jasmah Consulting specializes in advanced analytical techniques and strategic consulting services...
Articles 2008-07-31
Turner Funds Launches Turner Core Growth 130/30 Fund
BERWYN, Pa. -- The Turner Funds today is introducing its first 130/30 mutual fund, the Turner Core Growth 130/30 Fund, a no-load stock fund that uses a long/short technique designed to take advantage of both rising and falling stock prices. Headquartered in Berwyn, Pennsylvania, and founded in 1990,...
Articles 2008-07-31
Growing Concern for the Environment is Expected to Offer Increased Opportunities for the World Condition Monitoring Equipment and Services Market
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/849393/world_condition_mo) has announced the addition of Frost & Sullivan's new report "World Condition Monitoring Equipment and Services Markets" to their offering. Increased Drive to Integrate Condition Monitoring with Plant Asset Management and CMMS SystemsSeparate condition monitoring techniques are easier to implement, but...
Articles 2008-07-30
New Report Reveals Strategies for Success for Winning the Water Infrastructure Battle
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/b1b030/winning_the_water) has announced the addition of the "Winning the Water Infrastructure Battle: 6 Strategies for Success" report to their offering. How can you provide safe drinking water and problem-free wastewater removal within the confines of a tight budget? In this...
Articles 2008-07-30
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