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7 Resources for

martin sorrell

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At WPP, Martin Sorrell Indulges His Inner Economics Professor
Sir Martin Sorrell, chief of agency holding company WPP, inserted a curious rant about economics into his third quarter earnings press release. WPP â€" which includes ad agencies such as Ogilvy & Mather, JWT and Grey Global Group â€" normally makes a fairly staid statement of its finances and restricts...
Tags: Capitalism, Martin Sorrell, Investment, Currency & Foreign Exchange, Advertising & Promotion, Financial Accounting, Finance, Marketing, Jim Edwards
Blog posts 2008-11-04
Agency Network Chiefs Give FY08, 09 Predictions
Several ad agency network chiefs gave their outlooks to analysts recently, and their views are as interesting for the contrasts as they are for the similarities. Here's a selection: WPP Group chief Martin Sorrell: There is no doubt that the disintegration in the financial...
Tags: Agency, Analyst, Margin, CEO, Martin Sorrell, Sales Strategy, Advertising & Promotion, Sales Force Management, Operational Accounting, Financial Accounting, Sales, Marketing, Finance, Jim Edwards
Blog posts 2008-11-25
WPP's Sorrell and Publicis' Levy in "Gossip Girl"-Style Rivalry, Sez Bloomberg
WPP chief Martin Sorrell and Publicis boss Maurice Levy are the subject of a recently published "analysis" by Bloomberg's Kristen Schweizer, but reading between the lines it seems like the story is really an excuse to dish -- or manufacture -- a catfight between the two ad agency network honchos....
Tags: Advertising Agency, Advertisement, WPP, Publicis, Martin Sorrell, Maurice Levy, Advertising & Promotion, Marketing, Jim Edwards
Blog posts 2008-12-04
BBDO Must Wean Itself From Branding Addiction in 2009
BBDO has taken more than its fair share of recession headlines recently as it announced layoffs of 189 staffers and the loss of its flagship Pepsi account. Salt is poured on the wound with this Ad Age report noting that BBDO will create "only" three Super Bowl spots this year....
Tags: Agency, PepsiCo, Chrysler LLC, Starbucks Corp., BBDO, Martin Sorrell, Branding, Marketing, Jim Edwards
Blog posts 2008-12-28
Publicis's Levy Calls WPP's Sorrell a "Little Englishman Trying to Stir Things Up"
Publicis boss Maurice Levy is not backing down in his ongoing spat with WPP chief Martin Sorrell. This is what he said in an interview with the FT regarding Sorrell's suggestion that Publicis should take over Interpublic: Such a deal was the "fantasy of a little Englishman trying...
Tags: Publicis, Martin Sorrell, Business Structures, Corporate Governance, Finance, Business Operations, Corporate Law, Jim Edwards
Blog posts 2009-01-12
WPP's Sorrell: Client Budgets Are "Ludicrous"; Nobody Believes Agencies Who Say "Keep Advertising in a Recession"
WPP chief Martin Sorrell is in Davos, thinking big thoughts. Wearing a jaunty blue-and-white scarf to protect himself from the snow, he was stopped in a corridor by CNBC reporter Becky Quick wearing the tightest sweater ever seen on TV. In a three-minute interview, he said some...
Tags: Advertisement, Agency, Recession, Client, WPP, Martin Sorrell, Jim Edwards
Blog posts 2009-01-28
WPP's Sorrell Dusts Off Latest Wacky Recovery Metaphor: "An Italic L, Flipping Up"
WPP chief Martin Sorrell told Reuters he expects to see an economic recovery in 2010. Sorrell has a history of economic prognostications in the form of bizarre metaphors, and this one is no exception: by Jim Edwards
Tags: Metaphor, WPP, Martin Sorrell, Jim Edwards
Blog posts 2009-05-20

Additional Resources

Benatti-Sorrell feud hits an impasse over FullSix; Marco wants control; Martin won't relinquish media-company shares.(Marco Benatti and Martin Sorrell WPP Group PLC tries to acquire FullSix)
Byline: ERIC J. LYMAN [rome] Like divorcing spouses, each stubbornly refusing to surrender the house, Marco Benatti and Martin Sorrell are being forced into uncomfortable cohabitation. Mr. Benatti and his former employer, Mr. Sorrell's WPP Group, are pursuing bitter lawsuits against...
Tags: Fullsix S.p.A.
Research articles 2006-03-06
Sorrell hit by friendly fire as recession rumbles on: Martin Sorrell's optimistic assessment of recovery seems premature alongside tales of woe in the UK. But he's no Comical Ali of advertising. (Business)
I have been enjoying what Sir Martin Sorrell has had to say recently. It's reminded me of the optimistic media performance of Mohammed Saeed al-Sahaf or Comical Ali, the erstwhile Iraqi information minister. The gutters of the marketing services sector have been running red with the most fearful...
Tags: WPP Group Plc.
Research articles 2003-05-01
Martin Sorrell: Newspaper/Magazine Contraction Must Continue
NEW YORK (AdAge.com) -- WPP Group CEO Martin Sorrell not only thinks the contraction of the newspaper and magazine industry will continue, but that it NEEDS to continue. In keynote remarks that opened this week's Ad-Tech in New York, Sorrell cited the over-capacity of supply and inventory as a major...
Tags: Advertisement, New York, Contraction, WPP Group Plc., media business, magazine industry
News items 2009-11-05
Wealth creation should be rewarded, not sneered at: shareholders quibbling over the remuneration package being awarded to Sir Martin Sorrell should take stock of the wealth he creates
I like Sir Martin Sorrell. My more cynical friends and business associates tell me that this is because I have never worked tot him. If that is so, I am happy for this situation to prevail. It has always seemed to me that if one struck up a pleasant, social...
Tags: WPP Group Plc.
Research articles 2004-04-08
Sorrell Used WPP Stock as Collateral for Personal Loans
There's been discussion recently about whether WPP can pay its debts. (BNET concluded that, for the time being, WPP is fine). But what about WPP boss Martin Sorrell's personal debts? Turns out Sorrell is highly leveraged -- with his own stock. The FT...
Tags: Stock, Loan, Debt, Investment, Finance, Jim Edwards
Blog posts 2009-01-26
WPP's Sorrell Calls Publicis' Levy "Callous" in Remarks on Recession
Mostly eclipsed in the Enfatico fiasco (Enfiasco?) is WPP chief Martin Sorrell's latest punch in his personal fight against Publicis boss Maurice Levy. In an op-ed written for Italian pub Positano News on the global economy, Sorrell noted: Some have said that, intellectually, recessions are exciting or fun. That...
Tags: Recession, Davos, WPP, Jim Edwards
Blog posts 2009-04-10
WPP's Sorrell Says Publicis's Levy Is "Hysterically Funny''
WPP chief Martin Sorrell continued his entertaining spat with Publicis boss Maurice Levy at Davos this week. In an interview with the Independent, Sorrell said his French rival tends to "lose it" and is "hysterically funny" when he does so: Maurice Levy tends to lose...
Tags: Rupert Murdoch, Davos, WPP, Levy Publicis, Business Structures, Corporate Governance, Workforce Management, Recruitment & Selection, Branding, Finance, Business Operations, Corporate Law, Human Resources, Marketing, Jim Edwards
Blog posts 2009-02-02
Sorrell's Interest in Branded Content Is Explained by WPP's Finances
WPP chief Martin Sorrell showed up at the MIPTV Festival in Cannes and touted a sudden interest in product placement, branded entertainment, and the type of advertiser-producer partnerships that were trendy four years ago. Why? Here's one theory: The answer lies within WPP's inefficient use of its own operating expenses....
Tags: Revenue, Advertisement, Content Company, Agency, Finance, Sorrell, WPP, Fitch Cuts WPP, Advertising & Promotion, Marketing, Jim Edwards
Blog posts 2009-04-01
WPP's Sir Martin To Olympic Committee: Embrace YouTube Or Lose Your Audience
With the 2016 Olympic Games all squared away and set for Rio de Janeiro, members of the International Olympic Committee could get down to more serious business—such as how to handle the issue of online video. WPP Group CEO Sir Martin Sorrell had some very simple ideas for the...
Tags: International Olympic Committee, YouTube Inc., WPP, Asset Management, Corporate Communications, Web Site Development, Operational Planning, Business Operations, Marketing, Internet, Advertising, Entertainment, Sports, Digital Olympics, Media & Publishing, TV, Social Media, Video, Companies, Countries, Europe, David Kaplan
External links 2009-10-06
Dell's Enfatico Is a Rare Misstep for WPP's Sorrell
Casey Jones has lost his job as vp marketing at Dell, and with it goes his role as "creator" of the Dell-only ad agency he demanded be formed to work solely on his account, Enfatico. The move proves two things that WPP chief Martin Sorrell knew going into this deal...
Tags: Dell Computer Corp., Agency, Enfatico, Casey Jones, Advertising & Promotion, Marketing, Jim Edwards
Blog posts 2008-11-12
WPP's Sorrell Confirms Layoffs; Jobs in "Mature Parts" to Be Cut
WPP chief Martin Sorrell confirmed there will be layoffs in his agencies soon. Speaking at the UBS Global Media and Communications Conference, Sorrell listed all the usual reasons: weakening economy, reduced adspend, and the collapse of the big western car companies. While layoffs are likely to occur...
Tags: Revenue, Job, Layoff, Agency, WPP, Workforce Management, Human Resources, Jim Edwards
Blog posts 2008-12-11
WPP's Layoffs Plan Explained -- Wall Street Doesn't Believe Sorrell's Rosy View of the Future
Wall Street no longer believes WPP's Martin Sorrell. That seems to be the message in the reaction of Morgan Stanley and Edward Hill-Wood to WPP's 2009 forecast. WPP said it saw a 2 percent drop in revenues for 2009, when the company released its Q4 2008 results....
Tags: Revenue, Layoff, Agency, Morgan Stanley, WPP, Fitch Cuts WPP, Operational Accounting, Advertising & Promotion, Finance, Marketing, Jim Edwards
Blog posts 2009-03-17
WPP's Sorrell Given Right to Herd Sheep Over London Bridge
WPP chief Martin Sorrell has been given the freedom of the City of London by the lord mayor and other bigwigs. The purely ceremonial honor comes with a number of bizarre privileges dating back to medieval times. Among them is the right to herd sheep over London Bridge. Other rights...
Tags: London, WPP, Jim Edwards
Blog posts 2008-11-25
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