Lay the Groundwork...Before You CallIs hand-written letter consider professional?I really enjoy reading this post. Mass marketing is better suited for consumer goods. Insurance is personal. One thought though: I am concerned with presenting a business correspondence in hand writing. Besides the point that most people's hand-writing isn't as easy to...
Exposing One of PR's Dirty Little SecretsHacks and Flacks WarTravis: I posted on this as well on my blog Infoflow: Maneuvering Marcom.Here are the pr lessons I drew.1. Target. Mass marketing is dead. 2. Customize. Journos are your customers, so customize the product for them. 3. Illustrate. Get to the...
Reportlinker.com announces that a new market research report related to the China industry is available in its catalogue. Global & China Hybrid Electric Vehicle Industry Report, 2007-2008 http://www.reportlinker.com/p091177/Global--China-Hybrid-Electric-Vehicle-Industry-Report-2007-2008.html Hybrid electric vehicles HEVs, fuel saving and environment friendly, have stolen the markets as international oil price soared...
BEDFORD, Mass. -- Interactive Data Corporation (NYSE: IDC), a leading provider of financial market data, analytics and related services to financial institutions, active traders and individual investors, today announced that its Board of Directors has declared a quarterly cash dividend of $0.15 per share of Interactive Data common stock payable...
CAMBRIDGE, Mass. -- Forrester Research, Inc. (Nasdaq: FORR): [TABLE OMITTED] About Forrester Research Forrester Research, Inc. (Nasdaq : FORR) is an independent technology and market research company that provides pragmatic and forward-thinking advice to global leaders in business and technology. For more than 24 years, Forrester...
CHARLOTTE, N.C. -- In the nearly steady stream of bad news about banks, many consumers are likely wondering if any bank is really safe. Those companies that did not go heavily into the subprime mortgage market are generally in better shape. But financial institutions of all sizes...
SEOUL, South Korea -- MBI Technology Co., Ltd, a global manufacturer of intarsia sweater knitting machines, announced today that they have developed a new intarsia knitting machine for intarsia sweaters with the maximum 42 color change in single course. The new intarsia knitting machine is named MBI-S1342 and will be...
In preparation for rapid market and customer growth, data integration startup adds industry veterans to executive team and announces executive appointments BURLINGTON, Mass. -- expressor software corporation, the leader in semantic data integration software, announced today the addition of two industry veterans to its executive team. Frank Fallon...
NEEDHAM, Mass. -- In the wake of the subprime mortgage crisis, banks are facing substantial profitability declines. US commercial bank net income fell almost 40 percent from Q1 2007 to Q1 2008 . New research from TowerGroup notes that current financial pressures underscore the importance of setting prices for new...
FRAMINGHAM, Mass. -- In a survey of 250 decision makers at small and midsize enterprises involved in the manufacturing, wholesale, and distribution industries, IDC found that there is a growing level of commitment among both small and midsize firms toward the adoption of applications that would support more environmentally friendly...
FRAMINGHAM, Mass. -- IDC today recognized Dell, Hewlett Packard, IBM, Intechra, and Redemtech as the first recipients of IDC's Green Recycling and Asset Disposal for the Enterprise (G.R.A.D.E.) certification. Each vendor exceeded the minimum criteria required for G.R.A.D.E. certification. The certification process is based on 34 IT Asset Disposal ITAD-related...
NEWTON, Mass. -- Clinical Data, Inc. (NASDAQ:CLDA) a leader in the development of targeted therapeutics and predictive tests from its growing portfolio of proprietary genetic biomarkers, announced today that its Cogenics([R]) division has entered into a Scientific Research & Development Agreement with H. Lundbeck A/S to support its ongoing clinical...
Live Audio Webcast Scheduled to Begin at 4:30 p.m. ET BURLINGTON, Mass. -- Nuance Communications, Inc. (NASDAQ: NUAN) today announced that the Company plans to release its fiscal third quarter 2008 results after the market close on Monday, August 11, 2008. In conjunction with the announcement,...
- New Systems Provide Advanced DNA, RNA, and Protein Separation Capabilities - HOPKINTON, Mass., July 15 /PRNewswire-FirstCall/ -- Caliper Life Sciences, Inc. today introduced two microfluidics-based separations products, the LabChipR GX and LabChip GXII benchtop systems, for fast, automated, 1-D electrophoretic separations of protein, DNA, and...
Love, EarthR Jewelry is the First Mass Retail Jewelry Line to Follow a Set of Sustainable Criteria for Mining and Manufacturing TAMARAC, Fla., July 15 /PRNewswire/ -- Aurafin, a Richline Group Brand, announced today the launch of Love, EarthR jewelry, a completely traceable, responsibly produced jewelry line...
Most Up-to-Date Analysis of the Alzheimer's Disease Market Now Available from Decision Resources WALTHAM, Mass., July 15 /PRNewswire/ -- Decision Resources, one of the world's leading research and advisory firms for pharmaceutical and healthcare issues, finds that with Myriad Genetics/Lundbeck's decision to discontinue the development of Flurizan,...
NEWTON, Mass. -- qaSignature, specialists in the development of leading edge software test automation solutions for rapid quality assurance testing of software reported today that it has eliminated the learning curve needed to automate software testing. Normally an education period of weeks or even months is required to...
Revenue from Agentless Application Performance and Network Monitoring Software Rises More Than 100% over Prior Year with Gains in New Market Sectors BRAINTREE, Mass. -- Heroix (http://www.heroix.com), a leading provider of application performance and network monitoring software, today announced record breaking revenue levels from its Longitude([R]) application and...
Web analytics solution praised for maximum flexibility, integration of granular analytics data within other applications, and advanced segmentation analysis WALTHAM, Mass. -- Unica Corporation (Nasdaq: UNCA), a leading global provider of enterprise marketing management EMM solutions, today announced it has been positioned as a "definitive industry leader for...
Company Secures Exclusive U.S. Rights to Product Portfolio of UK-based Ecozone Ltd., a Leading Provider of "Green" Household Products LOS ANGELES -- Vertical Branding, Inc. (OTCBB:VBDG) announced today that it has created a new division, Econology Advantage[TM], formed to identify, develop and market eco-friendly consumer products. Vertical Branding...
Articles 2008-07-15
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