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mat richter

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How To Sell Yourself: Mat Richter's taking his unemployment status into his own hands with a unique marketing idea. As John Blackstone reports, Calif.'s rising unemployment is forcing some to find their own silver lining.; Tags: MoneyWatch, Mat Richter, Marketing Research, Marketing, CBS News, CBS Evening News, Priya David, John Blackstone, California, Billboard, Employment, Jobs, Unemployment; Videos 2009-03-29

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Your Work Five Ways to Speak Like Obama

Five Ways to Speak Like Obama

Barack Obama is a master at grabbing and keeping his audience's attention, which is the number one goal of any public speaker. How does he do it? Here are five key lessons from Obama's rhetorical playbook.
Your Industry Chicken War: KFC Appears to Be Plucking El Pollo Loco

Chicken War: KFC Appears to Be Plucking El Pollo Loco

In the highly publicized chicken wars, KFC seems to be winning the financial battle over El Pollo Loco. But is it really fair to compare the smaller chain to Colonel Sanders' empire?
Your Money 5 Rules for Immediate Annuities

5 Rules for Immediate Annuities

These financial products can provide retirees with a steady stream of income. But you need to buy wisely.