Resources
BNET Resources
- sort by:
- Relevance
- Date
- Popularity
- MESSAGE IN A BOTTLE
- DURING the Depression - long before she became one of the most famous copywriters of her day - Shirley Polykoff met a man named George Halperin. He was the son of an Orthodox rabbi from Pennsylvania, and soon after they began courting he took her home for Passover to meet...
- Research articles 1999-06-27
- McCann's New GM Ads Indulge Chairman Whitacre; Actual Car Ads Coming Later
- General Motors will waste more of its money on ads that promote the image of new chairman Ed Whitacre rather than its cars. Why McCann Erickson indulging the client with this nonsense? by Jim Edwards
- Blog posts 2009-09-10
- McCann Is Hemorrhaging Jobs and Clients, and CEO Dooner Needs to Name a Successor
- McCann Erickson needs to win something to distract from the drumbeat of bad news coming out of the agency. Clients losses and mass layoffs have some questioning the shop's dominance inside Interpublic. by Jim Edwards
- Blog posts 2009-11-02
Additional Resources
- UBS hires McCann to lead US wealth unit
- UBS said on Tuesday that Robert "Bob" McCann, the former head of Merrill Lynch's "thundering herd" of financial advisers, had joined as chief executive of its wealth management operations in the Americas. Mr McCann's arrival follows several months of courtship between him and Oswald Grübel, UBS's chief executive, which began...
- News items 2009-10-27
- McCann NY Rolls with the Mad Men Punches
- Despite basically getting dissed in the November 8th season finale of Mad Men , McCann Erickson seems to be having a good sense of humor about it all. In the episode--SPOILER ALERT--Sterling Cooper is being sold to McCann Erickson yet several main staffers...
- News items 2009-11-18
- Thom Gruhler Steps Into Lori Senecal's Shoes at McCann
- NEW YORK (AdAge.com) -- McCann Erickson, New York, wasted no time in naming Thom Gruhler, exec VP-worldwide global account director on Verizon, president of the agency to succeed its outgoing leader, Lori Senecal. "Thom's ability to deliver smart, effective, industry-leading work across communications channels is extraordinary, as are his leadership...
- News items 2009-08-18
- McCann computers its PC needs. (McCann-Erickson)(Brief Article)
- McCann-Erickson last year signed a deal to have a joint venture of IBM and AdWare Systems operate McCann's global computer system. Smart thinking: Let McCann run its ad agency, and let IBM run the computers. IBM would gradually replace machines as n McCann-Erickson last year...
- Research articles 1998-03-30
- Quick Hits; McCann-Erickson wins Verizon Wireless account.(Briefs)(REPRINT MANAGEMENT SERVICES)
- Verizon Wireless has awarded its national advertising account to McCann-Erickson, New York, and its media planning account to Universal McCann, both part of McCann-Erickson Worldgroup owned by Interpublic Group of Cos. The total account is estimated Verizon Wireless has awarded its national advertising account to...
- Research articles 2004-05-03
- MCCANN WINS $50 MIL MICROSOFT EUROPEAN PUSH.
- [london] McCann-Erickson Worldwide landed Microsoft Corp.'s $50 million pan-European account to run a business solutions campaign. The account will be lead by McCann's London office, coordinating with other McCann offices in Europe. In June, Microsof [london] McCann-Erickson Worldwide landed Microsoft Corp.'s $50 million pan-European account...
- Research articles 1999-10-25
- McCann picks up Intel rival's [pounds sterling]20m global brief. (Agencies).
- AMD Advanced Micro Devices has appointed McCann-Erickson as its global ad agency. The European business, believed to be worth about [pound sterling]20m, will be handled by McCann London, while McCannErickson in San Francisco has global control of the ac AMD Advanced Micro Devices has appointed...
- Research articles 2002-03-14
- McCann-Erickson takes [pounds sterling]150m Capital One advertising account. (Agencies)
- Capital One has appointed McCann-Erickson to handle its [pounds sterling]150m global advertising account. The business will be run out of McCann-Erickson's New York and London offices. Capital One has appointed McCann-Erickson to handle its [pounds sterling]150m global advertising account. The business will be run...
- Research articles 2003-04-17
- GM's emphasis on brands shakes up McCann-Erickson. (General Motors Corp.'s switch to brand management)
- General Motors Corp.'s switch to brand management has triggered rounds of changes at several of its roster ad agencies, and nowhere has it been more prevalent currently than at the Troy office of McCann-Erickson Worldwide. McCann is showing signs of tGeneral Motors Corp.'s switch to brand...
- Research articles 1996-12-16
- AMD gives L35m global account to McCann-Erickson
- Microchip manufacturer Advanced Micro Devices AMD has awarded its $50m (35m) global advertising account to McCann-Erickson and media business to Universal McCann. The brief is to overhaul the brand and take on market leader Intel.Microchip manufacturer Advanced Micro Devices AMD has awarded its $50m (35m) global advertising account to McCann-Erickson...
- Research articles 2002-03-14
- KidCom goes to Paris; Move is prep for global fight over cereal business.(McCann-Erickson WorldGroup; Saatchi & Saatchi)(Brief Article)
- Interpublic Group of Cos. has quietly launched under the McCann-Erickson WorldGroup banner a Paris outpost of KidCom, the kid marketing unit of sibling Campbell Mithun, Minneapolis. The move comes as McCann and rival Publicis Groupe's Saatchi & S Interpublic Group of Cos. has quietly launched under...
- Research articles 2001-12-10
- Hewlett-Packard spinoff's account goes to McCann.
- Hewlett-Packard Co. named McCann-Erickson Worldwide, New York, to handle the launch of its unnamed spinoff. McCann beat Y&R Advertising, San Francisco. Shirley Horn, director of brand management at the spinoff, wasn't available for ... Hewlett-Packard Co. named McCann-Erickson Worldwide, New York, to handle the launch...
- Research articles 1999-05-03
- McCann divides i-shop ; Parts of Zentropy create new planning, buying unit.(Brief Article)
- McCann-Erickson World- Group's troubled i-shop, Zentropy Partners was divided last week and part of the spoils went to create the core of a new online and offline planning and buying unit: Universal McCann Interactive. McCann-Erickson World- Group's troubled i-shop, Zentropy Partners was divided...
- Research articles 2001-05-21
- Keeping Coke, MasterCard happy adds new significance.(McCann-Erickson Worldwide)(Brief Article)
- The odds that McCann-Erickson Worldwide garnered more headlines in 2001 than most of its competitors are high. The new-business wins for Interpublic Group of Cos.' McCann were one reason. The shop won back coveted Coca-Cola Co. business. It included The odds that McCann-Erickson Worldwide garnered...
- Research articles 2002-01-14
- MICROSOFT WIN SETS STAGE FOR MCCANN/A&L MERGER.
- McCann-Erickson North America is considering a merger of its San Francisco office with Anderson & Lembke's following the win last week of Microsoft Corp.'s U.S. Windows account. A&L is owned by McCann. McCann-Erickson North America is considering a merger of its San Francisco...
- Research articles 1999-05-31
- McCann, Euro dispute U.K. staffing law.(McCann-Erickson Inc., Euro RSCG Worldwide)
- [london] The transfer of the $730 million global Reckitt Benckiser account from McCann Erickson to Euro RSCG Worldwide has created a bitter legal dispute in the U.K. Controversial new U.K. employment laws mean Euro RSCG may be forced to hire McCann's small Reckitt team....
- Research articles 2006-08-14
- TURNER, MCCANN INK $50 MILLION GLOBAL AD PACT: UPFRONT DEAL GOES BEYOND TIME, CREATES A PARTNERSHIP.(Abstract)(Brief Article)
- Turner Broadcasting Sales has entered into a precedent-setting $40 million to $50 million upfront sales deal with McCann-Erickson Worldwide. The global package encompasses close to 20 McCann clients and Turner's CNN, CNN International, Cartoon Network, Superstation TBS and TNT. Both the TNT...
- Research articles 1999-06-21
- << Previous
- page 1 of 1
- Next >>
