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	<title><![CDATA[media company Resources | BNET]]></title>
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		<title><![CDATA[Paid Vs. Free Content Brawl Alienates Consumers]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10005201/paid-vs-free-content-brawl-alienates-consumers/]]></link>
		<description><![CDATA[The simmering debate over pay versus free digital content that has media companies at each others' throats comes down to one thing: convincing consumers to pick up the tab.  But 80 percent of consumers recently surveyed by Forrester Research say they would rather not, creating a new quandry for...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 18 Nov 2009 14:53:08 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/consumer.html"><![CDATA[Consumer]]></category>
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		<title><![CDATA[CBS' Departing Digital Chief Will Be Free Agent of Change]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10004866/cbs-departing-digital-chief-will-be-free-agent-of-change/]]></link>
		<description><![CDATA[Outgoing CBS Interactive CEO Quincy Smith says one of his priorities as an independent consultant will be finding ways to make the $120 billion television market profitable online.    "How do you turn television buyers into video buyers?" Smith said this week.    "There is a...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 29 Oct 2009 17:22:03 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<title><![CDATA[Why Steve Jobs Could Be A Savior For Media Companies]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-why-steve-jobs-could-be-a-savior-for-media-companies%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ Arnon Mishkin is a partner with Mitchell Madison Group, where he consults for media companies on improving legacy businesses as well as making the internet profitable. Prior to MMG, he was a partner at the Boston Consulting Group, where he did some of the firm&#8217;s earliest work on the...]]></description>
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		<pubDate>Thu, 22 Oct 2009 16:00:47 -0700</pubDate>
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		<title><![CDATA[Nielsen Promises Media Companies More Transparency]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-nielsen-promises-media-companies-more-transparency%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ As Nielsen faces increasing challenges from other audience measurement outlets and rising demands ad agencies and media companies, the ratings monitor is trying to solidify its relationships with clients. For one thing, the company wants to present its methods and plans in a more transparent fashion to its customers....]]></description>
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		<pubDate>Fri, 16 Oct 2009 22:02:32 -0700</pubDate>
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		<title><![CDATA[As Challenges Grow, Nielsen Looks To Explain Its Digital Media Abilities]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-as-challenges-grow-nielsen-looks-to-explain-its-digital-media-abilities%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ As major media companies have been gathering to start their own cross-media measurement and companies like Omniture (NSDQ: OMTR) and Quantcast see their profiles rise, Nielsen media execs want to make sure their clients don&#8217;t think they&#8217;re getting left behind. The audience measurement company has reached out to about...]]></description>
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		<pubDate>Thu, 08 Oct 2009 20:52:40 -0700</pubDate>
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		<title><![CDATA[Will We Ever See Another Murdoch?]]></title>
		<link><![CDATA[http://blogs.bnet.com/intercom/?p=3094]]></link>
		<description><![CDATA[Assuming the media companies of tomorrow will have to be scrapier, smaller units, as Columbia Business School professors argue, will we ever see another global mogul like Rupert Murdoch? by Stefan Deeran]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 06 Oct 2009 14:27:37 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<category domain="http://resources.bnet.com/topic/stefan+deeran.html"><![CDATA[Stefan Deeran]]></category>
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	<item>
		<title><![CDATA[Google Translation Gadget Puts Money in Your Pocket]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10004395/google-translation-gadget-puts-money-in-your-pocket/]]></link>
		<description><![CDATA[Continuing with our periodic series of posts on how to optimize your media company's website and grow your traffic, tonight it is time to revisit a topic we first explored back in February of this year:    A Simple Way to Grow your Online Audience (Una Manera Simple...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 30 Sep 2009 18:24:53 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<title><![CDATA[Inside Word: For Media Companies, The 'Package' Is More Important Than The Contents]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-inside-word-for-media-companies-the-package-is-more-important-than-the-%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ The Inside Word is a weekly feature that looks at compelling industry debates and discussions unfolding on the blogs of employees at digital-media companies.Blogger: Scott KarpPosition: CEO and co-founder, collaborative journalism startup Publish2. One of the company&#8217;s tools lets journalists flag and then share links to content that they...]]></description>
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		<pubDate>Fri, 25 Sep 2009 20:25:24 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<title><![CDATA[News Corp Looking To Take Stake in Arab Media Giant Rotana]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-news-corp-looking-to-take-stake-in-arab-media-giant-rotana%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ News Corp is in talks to take a stake in Arab media and entertainment giant Rotana, owned by the Saudi Prince Al-Waleed bin Talal, reports WSJ, citing sources. The news comes shortly after Yahoo (NSDQ: YHOO) bought Arab portal Maktoob, and points to a growing interest among U.S. and...]]></description>
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		<pubDate>Wed, 02 Sep 2009 06:40:10 -0700</pubDate>
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		<title><![CDATA[News Corp eyes stake in Saudi media firm - Rumour]]></title>
		<link><![CDATA[http://www.bnet.com/2448-14052_23-338016.html]]></link>
		<description><![CDATA[ News Corp is reportedly in talks to buy a 20% stake in Saudi media conglomerate Rotana, giving the firm its first major foothold in the Middle East. The move follows Yahoo!&#8217;s investment in Arab portal Maktoob, revealing a trend for media firms to search for new markets to compensate for declining ad revenues in...]]></description>
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		<pubDate>Tue, 01 Sep 2009 19:45:09 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<title><![CDATA[Handmark is "Under the Hood" As Media Goes Mobile]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10003882/handmark-is-under-the-hood-as-media-goes-mobile/]]></link>
		<description><![CDATA[If media companies were automobiles, most of them should be racing as fast as possible toward the new world of networked mobile devices -- a technological opportunity that promises to utterly transform the industry over the next few years.    As the media companies enter this race, a...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 25 Aug 2009 16:39:42 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<category domain="http://resources.bnet.com/topic/media.html"><![CDATA[Media]]></category>
		<category domain="http://resources.bnet.com/topic/%252acbs.html"><![CDATA[*CBS]]></category>
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		<category domain="http://resources.bnet.com/topic/david+weir.html"><![CDATA[David Weir]]></category>
	</item>
	<item>
		<title><![CDATA[Demand Media Takes Minority Stake in Coveritlive; Will Use it With Pluck]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-demand-media-takes-minority-stake-in-coveritlive-will-use-it-with-pluck%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ Demand Media, the Santa Monica-based online media company, is doing its first strategic investment: it is taking a minority stake in Coveritlive, the live blogging/event coverage tools firm. The tools from Coveritlive will be integrated within Pluck, Demand&#8217;s social media enterprise tools company and Demand will market, resell and...]]></description>
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		<pubDate>Tue, 18 Aug 2009 01:12:18 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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	<item>
		<title><![CDATA[Murdoch: News Corp. Gets Paid For Its Content or Dies Trying]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10003606/murdoch-news-corp-gets-paid-for-its-content-or-dies-trying/]]></link>
		<description><![CDATA[News Corp.'s latest plan to charge for most of its publishing and video online content intensifies the festering free-versus-pay media debate, but doesn't come close to solving the industry's immediate revenue problems.    While the Wall Street Journal's well-heeled business audience may be more willing than most consumers...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 06 Aug 2009 17:21:46 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/revenue.html"><![CDATA[Revenue]]></category>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<category domain="http://resources.bnet.com/topic/rupert+murdoch.html"><![CDATA[Rupert Murdoch]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">NWS</category>
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	<item>
		<title><![CDATA[Magna Global's Brian Weiser Loses $100 Billion ... on Paper, Anyway]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10003158/magna-globals-brian-weiser-loses-100-billion-on-paper-anyway/]]></link>
		<description><![CDATA[One of the more interesting controversies that's broken out lately in the media and advertising industries is the one involving ad agency holding company Interpublic Group and the decision by the new chief media prognosticator at its Magna Global unit to revamp its decades-old methodology for determining future ad spending,...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 16 Jul 2009 08:44:23 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<category domain="http://resources.bnet.com/topic/catharine+p.+taylor.html"><![CDATA[Catharine P. Taylor]]></category>
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		<title><![CDATA[Show Me the Spreadsheet]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10002625/show-me-the-spreadsheet/]]></link>
		<description><![CDATA[Many people go on about the salvation for news media being sites that offer free content and find other ways -- most often advertising -- to pay the freight. I understand that the industry is heavily populated by people who are most comfortable with words, but we're talking about the...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 09 Jun 2009 07:10:06 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/p%2526l.html"><![CDATA[P&L]]></category>
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		<category domain="http://resources.bnet.com/topic/erik+sherman.html"><![CDATA[Erik Sherman]]></category>
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	<item>
		<title><![CDATA[Going Global Isn't About Instant Profits]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10002004/going-global-isnt-about-instant-profits/]]></link>
		<description><![CDATA[One of my biggest frustrations when working inside online media companies these past 15 years was the dismissal by many of my colleagues of the idea that we had the potential to be a global media service. I've had any number of MBAs and other media execs tell me, "We...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 29 Apr 2009 22:44:23 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<category domain="http://resources.bnet.com/topic/david+weir.html"><![CDATA[David Weir]]></category>
	</item>
	<item>
		<title><![CDATA[It's Time to Let Go of All That]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10001437/its-time-to-let-go-of-all-that/]]></link>
		<description><![CDATA[    There's a lot of noise out there -- offline and on -- about how to "save" newspapers and other crumbling media institutions, but precious little signal to it all.    A U.S Senator is calling for allowing newspapers to attain non-profit status, under which...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 24 Mar 2009 15:20:13 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<category domain="http://resources.bnet.com/topic/david+weir.html"><![CDATA[David Weir]]></category>
		<category domain="http://resources.bnet.com/topic/david+weir.html"><![CDATA[David Weir]]></category>
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	<item>
		<title><![CDATA[Media Companies Should Court Tech Suitors Now]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10001415/media-companies-should-court-tech-suitors-now/]]></link>
		<description><![CDATA[Around a year ago, a variety of sources inside Google none of whom would allow me to quote them by name made me aware of a conversation that had been conducted at the top level of the company about how to help the ailing news media companies that create so...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 23 Mar 2009 10:04:51 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
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		<category domain="http://resources.bnet.com/topic/erik.html"><![CDATA[Erik]]></category>
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		<category domain="http://resources.bnet.com/topic/david+weir.html"><![CDATA[David Weir]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
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		<title><![CDATA[Tech Firms Should Buy Media Companies Now]]></title>
		<link><![CDATA[http://industry.bnet.com/technology/10001154/tech-firms-should-buy-media-companies-now/]]></link>
		<description><![CDATA[Last week, Microsoft CEO Steve Ballmer gave a one word answer, no, to the question of whether his company would buy the New York Times. The answer was as definitive as you can get, but might be as wrong-headed as many other decisions that management there has made over the...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 23 Mar 2009 08:27:48 -0700</pubDate>
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		<category domain="http://resources.bnet.com/topic/erik+sherman.html"><![CDATA[Erik Sherman]]></category>
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		<title><![CDATA[A Google Goodbye: Why a Top Designer Walked]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10001398/a-google-goodbye-why-a-top-designer-walked/]]></link>
		<description><![CDATA[Yesterday was Doug Bowman's last at Google. His departure leaves the company without its talented lead visual designer, a guy millions of bloggers including me owe big-time for his remarkable set of playful design templates at Blogger, among his many other design contributions.    Bowman explained his decision...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Sat, 21 Mar 2009 17:40:03 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/media+company.html"><![CDATA[Media Company]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
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