NEW YORK -- The IAB and MediaPost have reached a settlement agreement regarding the use of the OMMA trademark. The settlement allows for MediaPost to continue using the mark in connection with an OMMA conference and magazine but not an awards show in 2005. This year the IAB will produce...
Americans love their wireless gadgets but say the process of buying a phone and service plan is bad and getting worse, J.D. Power finds in its 2008 Wireless Retail Sales Satisfaction Study. MediaPost's Marketing Daily reports that wireless retail customer satisfaction at carrier-owned stores has dropped every...
'Jeep Patriot and the Way Beyond Trail' Wins Most Outstanding Automotive Campaign SAN FRANCISCO, Oct. 1 /PRNewswire/ -- Organic, Inc. (http://www.organic.com/), a leading digital communications agency, today announced that its Jeep Patriot (http://www.patriotadventure.com/) work was named the most outstanding automotive campaign in the Integrated Online Campaign category...
HP Recycling email recognized for Online Advertising Creativity in the Stand Alone Email Category OMAHA, Neb. -- Yesmail[TM] (an infoGROUP([R])company)(NASDAQ: IUSA), a leading email marketing service provider, today announced that Yesmail and HP (www.hp.com) have been awarded 1st place for the best Online Advertising Creativity in the Stand...
Adify, the premier vertical ad networkmanagement company, today announced co-founder and president Russ Fradinwill speak on panels at two of the year's largest online marketing andadvertising conferences, IAB's MIXX 2.8 ( www.mixx-expo.com/2.8 ) andMediaPost's OMMA Global 2008 ( www.mediapost.com/events/omma/08east ).Additionally, this fall, Fradin will be featured in Forbes columnistSramana Mitra's...
Panelists from LifeScript, Expedia and StrongMail to Discuss Ways to Assure Optimal Email Delivery MOUNTAIN VIEW, Calif. -- Goodmail Systems[R], creator of CertifiedEmail[TM], the industry's standard trusted class of email, announced today that Senior Vice President of Worldwide Sales and Marketing David Atlas will moderate a panel discussion...
SAN DIEGO -- Covario Inc., (formerly SEMDirector, Inc.), the leader in interactive marketing analytics, today announced that Craig Macdonald, vice president of products and marketing, will be speaking on a panel at MediaPost's Search Insider Summit on Wednesday, May 21. In the session, titled "Fast Forward: 2013," Macdonald and fellow...
Datran Media , industry-leadingonline marketing solutions provider, today announced that it willparticipate in two events next week, the iMedia Connection Agency Summitand the MediaPost Email Insider Summit. During both events, Datran Mediaexecutives will speak alongside colleagues from Gather.com,JupiterResearch, Media Contacts and OgilvyOne Worldwide about the latestemail and social media trends,...
Leading integrated publisher for media planners and buyers partners to make MuseWorx Marketing Operating System available to 100K-plus registered members NEW YORK -- MuseWorx, the recently-launched cloud computing Marketing Operating System for marketing professionals, has entered into a partnership agreement with MediaPost Communications, the leading integrated publishing and...
Byline: MEGAN MCILROY The numbers certainly look bleak. According to data from TNS Media Intelligence, U.S. ad spending grew a paltry 0.2% to $149 billion last year. The study, which measures ad spending in categories including TV,...
SAN DIEGO -- Covario Inc., (formerly SEMDirector, Inc.), the leader in interactive marketing analytics, today announced that two of the company's executives will be speaking on panel sessions at MediaPost's semi-annual OMMA Global conference in Hollywood, California. Michael Bridges, vice president of client services at Covario, will be speaking on...
SAN FRANCISCO, March 13 /PRNewswire/ -- David L. Smith, CEO of digital media agency Mediasmith, has been designated program chair for the Metrics track sessions at the OMMA Global conference in Hollywood, CA on March 17th and 18th. Top executives from all sectors of the online world will congregate...
eROI,Inc ., a leading online marketing agency, today announced that MediaPost Communications , the leadingadvertising and media Internet portal, has selected eROI as their firstemail service provider ESP. MediaPost will use eROI's email marketingplatform, emailROI, for broad use for over 30 MediaPost publications. By using emailROI, MediaPost is...
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c80917) has announced the addition of Consumer Use Of The Internet & Mobile Web 2008 to their offering. Internet and mobile-media market data is scattered through a myriad of sources. This handbook compiles top-line consumer use and expenditure data into a single...
Datran Media today announced that Joshua Baer,chief technology officer, and Dave Hendricks, vice president of marketstrategy, will both speak at the MediaPost Email Insider Summit, December9-12, in Park City, Utah. Shedding light on the synergies between socialnetworking and email as well as the debate on when to buy...
Email Software Provider Invited to Speak on Two Panels; Sponsors VIP Breakfast on Email Centralization REDWOOD CITY, Calif. -- StrongMail Systems, Inc., the leading provider of on-premise solutions for marketing and transactional email, today announced that three StrongMail executives will be presenting next week at...
Executives from Goodmail, Microsoft and Return Path to Outline Best Practices for Increasing Deliverability and Maintaining Marketing Reputation MOUNTAIN VIEW, Calif. -- Goodmail Systems, creator of CertifiedEmail[TM], the industry's standard trusted class of email, today announced that Vice President of Worldwide Business Development Charles Stiles...
Nielsen BuzzMetrics Veteran Brings Innovative Marketing Techniques and Vast Experience in Analytics to Search Engine Marketing Start-Up NEW YORK -- Clickable (www.Clickable.com), the first Web service to make creating and managing online advertising simple and effective, announced today that Max Kalehoff has joined the company...
NEW YORK -- Minyanville Publishing and Multimedia (http://www.minyanville.com) has named the Executive Editor for Media Post, veteran online journalist and producer Laurie Petersen as General Manager of Minyanville Family Media, its new division dedicated to entertaining and educating children and families on the basics of economics and...
Larry Dobrow opened his account this week as an Ad Age MediaWorks columnist, with a column titled: "Please, Please Watch NBC on Thursdays. Please. For Me.'' Mr. Dobrow's credits include being a sports columnist for CBSsportsline.com and Maxim magazine. He's...
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