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- Working with other functions to spread the message at Nokia
- A round-up of Q&As from Melcrum's online discussion groupA round-up of Q&As from Melcrum's online discussion group
- Research articles 2004-08-01
- Introducing centralization in HP's global IC function
- Melcrum's recent in-depth study into internal communication structures shows that many IC functions in large and global organizations are struggling with how to balance meeting communication needs within the business lines, while maintaining some degree oMelcrum's recent in-depth study into internal communication structures shows that many IC functions in large...
- Research articles 2004-12-01
- What You Can Do to Improve Managers' Communication Skills
- A 2004 international survey conducted by Melcrum Publishing of 712 communication and HR practitioners found that the quality of communication of operational managers was generally poor. Only 14% of communicators rated operational managers in their organization as "Good" or "Very good". The managers were confident and knew their business but...
- White papers
- ENHANCING COLLABORATION AT ING GROUP
- KM has progressed from the belief that technology is the ultimate solution. But with use of social media tools becoming widespread, there's an opportunity for organizations to implement familiar systems at low cost and enable people to connect and collaborate as quickly and easily with their colleagues at work as...
- Research articles 2007-05-01
- Communicating When Downsizing | BTalk Australia
- (10min 59) Your business needs to downsize. You're going to have to lose some staff but you want to hang on to your best people and ensure the survivors remain motivated. Today on BTalk Australia Mandy Thatcher from Melcrum tells Phil Dobbie how to manage internal communications...
- Blog posts 2008-09-30
- BTalk Turns 100 | BTalk Australia
- (26min 23) Welcome to the 100th episode of BTalk Australia. Back in June we kicked off a daily podcast, aimed at Aussies but intended to be of interest to BNet users the world over. Today you can hear the variety of topics we have covered so...
- Blog posts 2008-10-19
- EMBEDDING WIKIS, TAGGING AND RSS ON YOUR INTRANET
- Understanding the potential of social tools in business Social computing - a collection of software tools that allows for a more informal and conversational online environment - has emerged on the web, and it has the potential make intranets indispensable to the organization. Here we present an overview of three...
- Research articles 2007-03-01
- MELCRUM EVENTS CALENDAR 2006
- UK/EuropeThe 5th Annual Strategic Communication Management Summit UK17-19 October, London, UKThis year's SCM Summit UK will take a look into the future of the communication profession and tackle the challenges surrounding new technology and the changing audience. Hear from organizations such as ABN AMRO, BT, Cadbury Schweppes, Microsoft and Virgin...
- Research articles 2006-10-01
- CALENDAR 2007
- MELCRUM TRAINING & EVENTSUK/EUROPETHE 6TH ANNUAL STRATEGIC COMMUNICATION MANAGEMENT SUMMIT, UK* 16-18 October 2007, London, UKAfter the huge success of the 2006 UK Strategic Communication Management Summit, this year's event will once again provide you with presentations from key figures in the industry and a chance to network with your...
- Research articles 2007-08-01
- A TRIBUTE TO ED ROBERTSON
- Following the recent passing of Ed Robertson, communication manager at FedEx for 25 years, Professional in Residence for Western Kentucky University's organizational communication program, SCM editorial board member and long-time friend and supporter of Melcrum Publishing, the following tribute was posted on the network by Thomas Lee:I counted Ed as...
- Research articles 2005-08-01
- LATEST ON THE MELCRUM BLOG
- Paint it blackWriting at the time of the World Economic Forum in Davos, Meiern m's Saara Tarja va ara highlighted the fact that recession seems to be on the minds of many CEOs. In a survey conducted by PricewaterhouseCoopersthe percentage of corporate leaders who felt "very confident" about business growth...
- Research articles 2008-02-01
- Using posters for action-oriented communication at KFC
- Getting messages across to an ethnically diverse and dispersed workforce of restaurant workers In this extract from Melcrum's recently published report How to communicate with global and hard-toreach audiences, Karen Russell, director, people development in the UK, describes how she totally revamped KFC UK's communication with its restaurants. As a...
- Research articles 2008-02-01
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