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mercedes

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Some suppliers worry about a Chrysler sale; Deal may affect current, future parts contracts.(DaimlerChrysler AG. Chrysler Group.)
Byline: Brent Snavely As the bidding war for the Chrysler group gathers steam, suppliers wonder how a new owner would influence existing contracts as well as competition for future ones. DaimlerChrysler AG has been meeting with several groups interested in buying...
Tags: Chrysler LLC, Daimler AG, Magna International Inc., Mercedes, ZF Friedrichshafen AG, ZF Group
Research articles 2007-04-30
Karmann could double Crossfire output.(News)(Wilhelm Karmann GmbH, Chrysler Crossfire)
Byline: Rick Kranz The German coach builder that assembles the Chrysler group's Crossfire is prepared to double production of the sporty coupe if it is a big sales hit. The two-seat, rear-wheel-drive 2004 Crossfire is produced by Wilhelm Karmann GmbH in...
Tags: Chrysler LLC, Karmann, Mercedes, Wilhelm Karmann GmbH
Research articles 2003-04-28
Mercedes Takes Over Champions Brawn
By Alan BaldwinLONDON (Reuters UK) - Formula One champions Brawn will compete as Mercedes Grand Prix next season after the German carmaker announced a takeover on Monday along with the sale of their stake in McLaren.Daimler chairman Dieter Zetsche, whose company owns Mercedes, said Ross Brawn would remain team principal...
Tags: Team, Automobile Company, Mercedes, McLaren, Team Management, Manufacturing, Management, Oukbs
News items 2009-11-16
Mercedes' Finely-Tuned Supply Chain
After several years of standing on the sidelines and watching its competitors gobble up new vehicle sales with product offerings in the sport-utility sector, Daimler-Benz AG decided to do some gobbling of its own. It's plan for biting into this burgeoning market included an all-new design, a state-of-the-art U.S. plant,...
Tags: Keller International Publishing, Logistics, Supplier, Mercedes, Birch, Supply Chain, Transportation, Channel Management, Business Operations, Marketing
White papers 1997-05-01
Mercedes-Benz: Don't Discount. Don't Disappear
If your customers get used to discounts, you may never get your full-price margins back when the turnaround comes. Likewise with advertising: A true luxury brand does not let its visibility wax and wane. ...
Tags: Mercedes-Benz, Advertisement, Brand, Mercedes, Branding, Marketing, Recession Marketing, Luxury Marketing, Car Industry, Brand Management, Advertising, Ann Marsh
Articles 2009-07-20
BMW, Mercedes Parts Alliance: Caution, Bimmer Chief Says
A low-level production alliance between longtime luxury German automakers BMW and Mercedes is not as certain as it appeared earlier this year, with BMW showing signs of hitting the brakes. When the plan to share parts and components arose in March, analysts cheered and this low-level uber-luxury...
Tags: Alliance, Chrysler LLC, BMW AG, Mercedes, Branding, Marketing, Steve Miller
Blog posts 2009-05-20
Hybrid Cars: 5 Luxury Models to Test-Drive
If you want to buy a hybrid, you don?t have to settle for an econobox. These gorgeous, gussied-up green vehicles are as luxurious as anything on the road. The only hitch: They aren?t as environmentally friendly as you might expect. Here?s a headlight-to-headlight comparison to help...
Tags: Car, Sedan, Performance, Hybrid Car, Battery, Motor, Economy, Hybrid, BMW AG, MoneyWatch, Fisker Karma, Facelift, LS 600h, Luxury Hybrid, Cadillac, Mercedes, Mercedes-Benz, Lexus, BMW, Fisker, Cadillac Escalade Hybrid, BMW X6, Lexus LS 600h, Mercedes-Benz S400 Hybrid, Jim Motavalli
Articles 2009-11-06

Additional Resources

F1: Mercedes Purchases 75 Percent Of Brawn GP
BRAWN GP WILL compete as Mercedes Grand Prix next season after the German company completed a buyout of the Formula 1 World Champions. Mercedes has purchased a 75 percent stake in the team, and will take control of operation immediately. Mercedes motorsport director Norbert Haug will act as co-ordinator and...
Tags: Team, Mercedes-Benz
News items 2009-11-16
Legal Hardball: Sonic Automotive vs. Mercedes-Benz
Mercedes-Benz is playing legal hardball with a major U.S. dealership group, Sonic Automotive, a publicly traded auto dealership chain with $8.3 billion in 2007 revenues based in Charlotte, N.C. Sonic owns nine Mercedes-Benz dealerships plus 160 other franchises around the country, making it one of the nation’s three biggest dealer...
Tags: Automobile Company, Dealership, Mercedes-Benz, Sonic Automotive, Franchise Law, Manufacturing, Mergers & Acquisitions, Investment, Finance, Jim Henry
Blog posts 2008-05-27
Mercedes-Benz Calls Its "Green" Tech "Blue"
Mercedes-Benz is somewhat confusingly giving "blue" names to a number of dissimilar "green" engines. The names are similar to the company’s BlueTec diesels, but some of those engines aren't diesels at all, in spite of the similar name. "Blue is the new green," said Thomas Ruhl, director of...
Tags: U.S., Engine, Mercedes-Benz, Sales Strategy, Product Development, Branding, Sales Force Management, Sales, Research & Development, Business Operations, Marketing, Jim Henry
Blog posts 2008-06-23
Mercedes returns to F1 via Brawn sale
Daimler AG and Aabar, an Abu Dhabi based investment fund, are to buy 75.1 per cent of Brawn GP, this year's winning Formula One team, in a move that will cut the F1 running costs of the German manufacturer's Mercedes-Benz brand by three-quarters. Brawn, winners of this season's drivers' and...
Tags: Team, Mercedes-Benz, Daimler AG
News items 2009-11-16
Mercedes-Benz Will Bring Fuel-Efficient Models to U.S.
Mercedes-Benz is unlikely to bring its smallest and cheapest cars to the United States, other than the Smart car, which since January has been distributed separately in the U.S. market by the Penske Automotive Group However, Mercedes-Benz will offer more fuel-efficient diesel versions of several of its existing models in...
Tags: U.S., Car, Mercedes-Benz, Jim Henry
Blog posts 2008-05-16
Mercedes to sell Sprinter vans through its own stores:
Mercedes-Benz USA is getting back into the commercial van business Jan. 1 and will appoint up to 120 dealers to sell Sprinter vehicles. That means Mercedes will yank the Sprinter from nearly 350 Dodge dealers who now carry the van. The vans will be sold by the newly created Daimler...
Tags: vehicle, Mercedes-Benz, Dealer
News items 2009-09-02
Mercedes pleases diesel lovers
The argument for more diesels coming to America continues to fall on deaf ears. People have told me: They don't like the fuel's smell. They worry about breathing particulates. Diesel costs more than gasoline sometimes. There are a host of other excuses why America shouldn't have diesel cars and trucks....
Tags: vehicle, engine, system, SUV, Mercedes-Benz
News items 2009-08-29
Mercedes Benz sees Resurgence in Luxury Brand Car Auto Sales
MONTVALE, NJ – With $11 trillion in wealth lost during 2008 and corresponding reductions in net worth and assets among affluent consumers, luxury marketers are confronting the biggest challenges they've faced in decades, said Mercedes-Benz USA MBUSA vice president of marketing Stephen Cannon during an address to the International Advertising...
Tags: consumer, marketing, Mercedes-Benz, Brand
News items 2009-10-21
iPhone You Can Drive My Car, If It's a New Mercedes Anyway
An iPhone app that lets you control your Mercedes Benz. An iPhone app that lets you control your Mercedes Benz. An iPhone app ... I mean, what more do you need to know? It's damn cool enough by itself isn't it? ...
Tags: Apple iPhone, app, Mercedes-Benz
News items 2009-11-19
Mercedes-Benz: Benchmarking and Corporate Strategy
Mercedes-Benz needed to create the highest standards of service at its customer assistance centers and fend off increased competition in Europe. To create the highest standards of service at its customer assistance centers, Mercedes-Benz, the DaimlerChrysler brand that is one of the world's leading producers of luxury cars and light...
Tags: Benchmarking, Accenture Ltd., Quality, Strategy, Business Operations, Management
Case studies
Rumblings.(Mercedes-Benz Financial Services in Farmington Hills moving to new location)(Keith Famie's documentary "Our Polish Story" will be aired on WXYZ-Channel 7)(Borders Group Inc. holding an event for "Harry Potter and the Deathly Hall
New digs for Mercedes Financial? Several hundred employees who work for Mercedes-Benz Financial Services in Farmington Hills will move to a new location in the Farmington Hills Corporate Campus, according to real estate brokers. Mercedes Benz Fi New digs for Mercedes...
Tags: Borders Group Inc., documentary, financial, financial service, Mercedes-Benz
Research articles 2007-06-11
2009 Mercedes-Benz Vito Scores 5 Star ANCAP Rating
THE MERCEDES-BENZ VITO has been declared the safest commercial vehicle on sale in Australia, after scoring a full five stars in the Australian New Car Assessment Program's rigorous crash safety test. This puts the Vito (and its passenger-hauling sister, the Viano) ahead of the Hyundai iLoad, Volkswagen Caddy and Volkswagen...
Tags: safety, Mercedes-Benz, Volkswagen AG
News items 2009-08-18
BMW, Mercedes Rev Up Support for 2000 Models
WOODCLIFF LAKE/MONTVALE, N.J.--German automakers BMW, Wood-cliff Lake, and Mercedes, Montvale, both break campaigns this week as the 2000 model year begins to take shape. Mercedes is taking a more light-hearted approach to its advertising with new agency Merkley Newman Harty, N.Y. In one spot, demonstrating the reliability of its personnel,...
Tags: BMW AG, motorcycle
Research articles 1999-09-13
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