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Driving Loyalty Through Great Service And Dynamic Content: This paper explains Straight-talking tips for retailers on how to maximise the most from the customers visiting your site: creative concepts; online marketing; integrated approach online and offline; website; SEO Search Engine Optimisation or natural search; paid search; navigation; start a community. One of the ways to encourage loyalty is...; Tags: Retail Company, Merchant, iMedia Communications, Retail, Web Site Development, Search, Marketing Research, Internet, Marketing; White papers 2008-01-22
The 7 Important Things Business Owners Must Know About Accepting Credit Cards: This paper will share 7 important things merchants and business owners - both new and old - must know or have overlooked about merchant accounts and accepting credit cards. The following ideas explained in this paper are informative, valuable, and educational but are just ideas on paper if no action...; Tags: Credit Card, Merchant, MerchantIdeas.com, Sales Channel, Financial Services, Sales; Book chapters 2007-11-18
Affiliate Marketers Take Lessons From Media Agencies: This paper explains six key learnings that affiliate marketers should consider when running and securing affiliate programmes - to ensure maximum returns: an understanding of how marketing functions operate and how merchants work is essential; affiliate marketers need to act as a filter between merchants and affiliates; tailored reporting for...; Tags: Affiliate, Agency, Media, Merchant, iMedia Communications, Marketing Research, Marketing; White papers 2007-08-13
Regulation And The Marketplace: That fundamental idea has been elaborated to understand better how merchants develop reputation, and seek to signal their good character to consumers and differentiate themselves from less scrupulous merchants. While economists generally find those ideas to be quite persuasive, many others are not convinced. Demands for government regulation are often...; Tags: E-business/E-Commerce, Government, Internet, Web Technology, Regulations, Merchant, Government Regulation; White papers 2004-01-14
The Merchant Computer Boards for Embedded/Real-Time Applications Market Intelligence Program: Volume I - Embedded CPU Boards: This executive white paper examines and provides in-depth information on the global markets for merchant CPU boards for embedded applications. It includes Merchant single board computers for industry standard passive backplane systems, including VME, CompactPCI, PCI, ISA and PCI/ISA (PICMG 1.0) bus architectures; and Active backplane motherboards for embedded applications.; Tags: Computer, Merchant, Corporate Governance, PCI, Productivity, Processors, Business Operations, Corporate Law, Storage, Hardware, Semiconductors, Components, CPU, Board; White papers 2003-05-01

Should You Add an Affiliate Program to the Marketing Mix?: This article defines about Affiliate Program used in market mix. In short, affiliates are "commissioned sales people" who promote a merchant's product or service on the Internet. In return, they are paid a commission for each customer they bring in. Each affiliate is given a unique string of code...; Tags: Marketing, Internet, Sales, Channel Management, Web Site Development, Sales Force Management, Search, Sales Strategy, Merchant, Affiliate, Search Engine, Web; White papers 2003-01-01
The Online Quest For New Merchants: Merchant acquirers are testing their Web sites and e–mail as account–acquisition tools‚ but old–fashioned salesmanship remains the most potent method for finding new merchants. Merchant acquirers are learning some of the lessons Internet retailers and other electronic–commerce businesses learned in 2000 and 2001. There are few‚ if any‚ legitimate...; Tags: Sales, Investment, Finance, Marketing, Marketing Research, Internet, Business Operations, Telemarketing, Mergers & Acquisitions, Sales Strategy, Merchant, Web, Corporate Law, Sales Force Management, Channel Management, Web Site Development; White papers 2003-01-01
E-commerce grows at expense of traditional sales channels: E-commerce grows at expense of traditional sales channels. The new research, which was delivered to Jupiter's Strategic Planning Services clients, advises that traditional merchants must build unified ventures that take advantage of their off-line assets (an existing customer base, a trusted brand name, customer data, and sales and distribution...; Tags: Sales, Sales Force Management, Internet, Sales Strategy, Merchant, E-business; White papers 1999-08-04
A Puzzle of Card Payment Pricing: Why Are Merchants Still Accepting Card Payments?: This paper presents models that explain why merchants accept payment cards even when the fees they face exceed the transactional benefits they receive from a card transaction. Such merchant behaviors can be explained by competition among merchants and/or the effectiveness of the merchant's card acceptance in shifting cardholders' demand for...; Tags: Card, Payment, Merchant, Operational Accounting, Finance; White papers 2004-12-28

Additional Resources

As yoof like it: His 60-minute productions of Shakespeare classics are tailored to teenagers who couldn't care less about the Bard. So how does director Ed Hall do it? Michael Coveney finds out In a chilly rehearsal room in Brixton, south London, director Ed Hall is putting his all-male cast...; Articles 2008-11-27
Holiday season may be over already for some merchants: NEW YORK -- The holiday shopping season begins Friday with a blitz of early morning specials. For some merchants, though, it's practically over already. Piles of jewelry, clothing and electric drills are bypassing store shelves and heading straight to liquidators by the caseload as stores try to...; Articles 2008-11-27
Maryland mall trying to muffle bell ringer: HAGERSTOWN, Md. AP -- A Maryland mall says Salvation Army bell ringers are making too much noise, and that's striking a sour note with merchants. The mall is asking the charity to replace the insides of bells with paper clips to keep the clanging down. ...; Articles 2008-11-27
Baltimore-area stores doing everything they can to entice holiday: Amid the economic chaos this year there are still a few holiday shopping certainties: There will still be photos with Santa Claus at the mall, merchants will surely break out the doorbuster sales and - - in some places -- even snowfalls are guaranteed. But after that,...; Articles 2008-11-26
Lighting up the night: JOSE CARLOS FAJARDO/STAFF Pleasant Hill lights up the night The city and downtown merchants of Pleasant Hill flipped the switch Thursday, lighting up buildings and trees along Crescent Drive to begin Light up the Night. Lisa Harrison of Concord, above, assists her son Carter,...; Articles 2008-11-26
Westfield Insurance Offers Consumer Tips for Secure Online Shopping: Westfield Insurance has published alist of consumer tips for secure online shopping, in conjunction with thestart of the 2008 holiday shopping season. The list is posted on the Westfield InsuranceInformation Security Blog , which launched in October. As Westfield Insurance corporate information manager Mike Rossander statesin the blog...; Articles 2008-11-26
Village launches holiday festivities: Montclair and Rockridge are getting people into the holiday shopping spirit with special events sponsored by the local district associations. The annual events are taking place during a projected dismal shopping season nationwide. "There's no question that the Village merchants are being affected, like...; Articles 2008-11-26
MY WORD: THERE was more than the usual morning buzz among the regulars at Val's restaurant in Hayward last week. "Did you see that editorial in the Review? 'Is Hayward really going out of business?'" The answer is of course not! As a merchant and member of the Hayward...; Articles 2008-11-26
Steve Winn, CEO of Nuclear Innovation North America, to Present at the Calyon Nuclear Forum and Utility & Energy Merchant Conference: PRINCETON, N.J. -- Steve Winn, Chief Executive Officer of Nuclear Innovation North America LLC NINA, an affiliate of NRG Energy, Inc. (NYSE: NRG), is scheduled to discuss the Companies' nuclear development program at the Calyon Nuclear Forum and Utility & Energy Merchant Conference on Tuesday, December 2, 2008 at 2:30pm...; Articles 2008-11-25
Mercent Launches Enterprise Seller Tools for eBay and PayPal: Mercent, a leading provider of online marketingtechnology and services for retail merchants, today announced the launch ofcatalog merchandising and order integration software for high-volume eBaysellers, integrated directly with eBay Large Merchant Services, a new setof APIs on the eBay platform currently in public beta. Mercent now provides enterprise retailers the...; Articles 2008-11-25
Stay Safe Online This Holiday Season With Proofpoint's "Five Golden Rules": The 2008 holiday season started early thisyear for spammers and scammers. In recent months, cybercrooks have beenexploiting the global financial crisis by increasing attacks on banks andtheir customers with malicious software, spam, phishing attacks and otheronline tricks. Now, as online merchants ramp up their Web-baseddirect-to-consumer outreach, offering promotions and sales...; Articles 2008-11-25

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