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- Send Text Messages to Any Phone with Joopz
- Text messages are a great way to reach someone when a phone call won't do, but do you really have to pull out your cell phone whenever you want to send one? Not if you use Joopz, a Web-based service that enables two-way texting from inside your browser. ...
- Blog posts 2008-06-05
- Another Three-Pronged Approach to Uncluttering Your Inbox
- Suffering from e-mail overload? A couple weeks back, we showed you how one Microsoft exec manages his inbox. If you liked the idea but not the approach, Lifehacker's Gina Trapani offers this alternative: a "trusted trio" of folders you can use to empty out your inbox. You'll have to read...
- Blog posts 2008-05-29
- How to Prospect Using Voice Mail
- Unless you're psychic and know when a prospect is going to pick up the phone, you're going to be leaving voice messages sometimes. Here's how to up the chances that your target actually calls you back. Step 1. Research. Figure out...
- Blog posts 2008-05-13
- The Perfect Message at the Perfect Moment
- The Idea in Brief Most customers don't want to hear from your company most of the time. If you're bombarding them with frequent promotional messages, you're probably generating more resentment than revenue. But there are fleeting moments...
- Articles 2008-04-14
- Robert Grossman: Delivering the Message
- Robert Grossman founded Focus Creative Group, an award-winning consulting and communications firm, after noticing the need companies have to market their message to employees and shareholders in a way that captures the audience and inspires change. Started in 1993, Focus Creative Group is dedicated to turning corporate messaging into...
- Videos 2007-12-24
- Presenting With Visuals
- When creating a presentation, the most important thing to remember is that all written or visual material serves only one purpose—to emphasize what the presenter is saying. Many people think that it's necessary to produce an extensive visual presentation containing all the information being discussed. This is not the case,...
- Articles 2007-10-17
- Getting the Most from E-mails
- E-mail has revolutionized global communications; it allows you to exchange information with colleagues, customers, and suppliers quickly and easily, 24/7.Friends and colleagues commonly use e-mail to share all types of data—text, photos, audio files, or video clips.Recently, it was estimated that more than 65 billion e-mail messages are sent daily,...
- Articles 2007-10-12
- Learning How to Say "No"
- As children, we are encouraged to please adults and are rewarded for doing so. If we are "good," we get attention and treats. If we are "bad," we get ignored or punished. The implicit message is that if you please people, your passage through life will be smooth and fruitful....
- Articles 2007-10-11
- Communicating Your Message to Your Team
- Communication is the foundation of successful teamwork. In order to work together effectively, team members must be aware of the team's vision, mission, purpose, specific goals, and allocated roles and responsibilities. Ongoing review, evaluation, and feedback facilitate such teamwork.Communication entails the sending and receiving of information, and includes subconscious signals...
- Articles 2007-10-10
- PR Expert Kathy Johnson: Why Smaller Messages Are Better
- Before launching public relations firm Consort Partners, Kathy Johnson ran her own successful tech start-up. That's why she knows, whether she's working with BMW, Intel or even the nation of Japan, good P.R. can be a very effective form of business development. Here, Johnson talks about international positioning and breaking...
- Videos 2007-10-07
- Email Snowballed via DHS in a Day: 2.2 Million
- It started with one email from a businessman in North Carolina who wanted to alert the news list owner of his change of address. From there, it snowballed to 2.2. million messages to people at all levels of government and private security. Here's how...
- Blog posts 2007-10-08
- Getting Your Message Across
- Getting any message to anyone implies some type of transmission. But getting your message across means that you want what you transmit to be received in a particular way.
- Articles 2007-02-01
- How to Create a Persuasive Sales Message
- many sales professionals, and almost all marketing professionals, don't understand how to provide answers (i.e. messages) that actually motivate the customer to buy. Here's exactly how to make a message more persuasive. by Geoffrey James
- Blog posts 2008-07-31
- Keep it Personal
- I was speaking to a friend this week who was on the brink of sending out a few hundred marketing letters to his database of contacts. "Are you personalising the letters?" I asked, "Of course!" came the response "my software does all that at a touch of...
- Blog posts 2008-09-12
- Adjust Your Messaging on the Fly
- Smart marketers can learn from McCain's ability to tweak his campaign message – but should beware of changing it too often. Election ’08 has had some memorable message misses. Mike Huckabee’s evangelical bent and crusade for a “Sanctity of...
- Articles 2008-10-31
- Obama's Upbeat Message
- The White House is putting out a more positive message about the economy after Fed chairman Ben Bernanke suggested the recession may end this year. Bill Plante reports.
- Videos 2009-03-15
- 5 Major Mistakes In Public Speaking
- The best way to maintain the attention of an audience is to start with a gripping opening, develop a maximum of three themes or key messages, and conclude with a message that pulls the introduction and key messages together with impact. For the new or inexperienced speaker, eye-contact is one...
- White papers 2008-01-01
- Getting Past Gatekeepers - Don't Get Left At The Gate When Calling On Decision Makers
- Gather information with every call you make. Ask appropriate questions and gather information about the decision maker, his or her schedule, what else is happening in the company at the time. Be attuned to insights into the psychological make-up of the person you are calling for. When leaving repeated voice...
- White papers 2006-08-10
- Your Guide To Terminating Employees
- Terminating an employee is often a painful process, both for the boss and the person being fired. Generally speaking, giving and receiving negative messages is an uncomfortable experience. People who have to deliver the message often hesitate to do so because they don't want to be the bearer of bad...
- White papers 2005-08-01
- Ding-Dong! NYSE Needs Bell Ringers
- The New York Stock Exchange has long stood as the ultimate symbol of American capitalism. So the act of ringing the bell on the platform above the floor has long been a cherished PR photo op for CEOs, visiting dignitaries, celebrities, and other attention-seekers. The unmistakable message these bell ringers...
- Blog posts 2008-10-03
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