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- How to Use a Strategic Alliance to Get Ahead
- Whether you're looking to share risk, resources, or expertise, a strategic partner might be exactly what your company needs to grow and develop in ways that it couldn't on its own. The Three Stages of Strategic Alliances Source: Harvard Knowledgebase ...
- Articles 2008-06-20
- What is LEED?
- "Going green" is becoming commonplace in the corporate world. Adam Grosser, general partner at Foundation Capital, explains LEED, the metrics used to certify the "green-ness" of a construction project.
- Videos 2008-03-31
- New Media Performance Metrics
- In the never-ending quest to analyze our way to intelligence, we business people tend to measure a lot of things. (We then call these measurements metrics in order to lend an air of importance.) And while the Internet media and advertising industries have ample data, they have it notably tough...
- Blog posts 2007-06-05
- Google Radio
- Our Google Adwords account today had a little new message introducing us to Google Radio Ads. After playing around with the functionality, I am excited to have this option in my marketing arsenal, but I am weary of trying it out just yet. The brilliance of using adwords is that...
- Blog posts 2007-05-09
- slashdotted and Why the Rich Get Richer
- It started with a post by CmdrTaco on Slashdot saying: “replicant108 wrote in to give us Tom Evslins fascinating account of working for Microsoft in the early 90s.” All of a sudden traffic skyrocketed to over 100x the normal hourly volume for the Fractals of Change website....
- Blog posts 2007-05-07
- You Can Only Measure 3% of What Matters
- I read that quote in The Fifth Discipline, a book Im reading now. How true. I track my activities pretty intensely and always try to focus on how I will measure the outcome of some task. Sometimes its as easy as, "What will success look like for this?" ...
- Blog posts 2007-01-28
- Web Site Rankings Galore
- There are a plethora of great sites for gathering Internet market data and site usage trends these days. But, who to trust? Who’s got the best data? Who is best at tracking the rise of a young Internet startup company?Unfortunately, there is no one right answer. And, in fact, much...
- Blog posts 2006-12-21
- Pro-Active Metrics Management: Choosing A Metrics Management Solution
- A business decision is only as good as the metrics that inform it. The quality of these metrics depends on three factors: accuracy, timeliness and presentation. Understanding the importance of metrics, businesses are investing in defining and monitoring Key Performance Indicators KPIs. These indicators must not only accurately reflect the...
- White papers 2006-02-22
- Business Readiness Rating Assessment Template
- This is a assessment template for business readiness rating. These metrics and scores in this template are not the definitive set, but merely a representative set to illustrate the BRR model. We realize there are better candidates for metrics for measuring business readiness in each category. For many of them,...
- Tools & templates 2006-07-25
- Effective Measurement Of Email Campaigns
- With a wealth of new metrics tools available to marketers, it's important to not get caught up in the excitement of it all and forget the vital basics. There is no question that over time technology has enabled marketers to become smarter as newer, more intelligent metrics become available. With...
- White papers 2007-11-13
- Can Metrics Catch Up With Media Technologies' Rapid Growth?
- The author shares his predications on the advancement of digital metrics in 2008, while advocating greater involvement from all in metrics' development. Advertisers will need a new Agency Of Record AOR - a single agency responsible for coordinating efforts across all agencies of a specific client - soon. This will...
- White papers 2008-02-05
- The New Metrics Landscape
- Understanding the different metrics for existing and emerging media technologies can be challenging. This paper explains the key developments of metrics and their implications. Digitisation will be enhanced by increased bandwidth, cheaper storage (an increasing number of vendors have announced terabyte-sized hard drives at affordable prices), multiple processors on a...
- White papers 2008-01-29
- Measuring The Quality Of Data Models: An Empirical Evaluation Of The Use Of Quality Metrics In Practice
- This paper describes the empirical evaluation of a set of proposed metrics for evaluating the quality of data models. A total of twenty nine candidate metrics were originally proposed, each of which measured a different aspect of quality of a data model. Action research was used to evaluate the usefulness...
- White papers 2003-06-11
- Too Much Information | BTalk Australia
- (13min 56) Web analytics packages can track everything your site users do. So how do you make sense of it all? Is it really a case of information overload? And why pay for software when there are free tools like Google Analytics? In today’s BTalk Australia Phil...
- Blog posts 2008-12-15
- Information And Communication Technology Use And Productivity
- This paper presents the main findings from a strand of research aimed at bringing together a range of interdependent metrics on Information and Communications Technology ICT use in a single framework, to study the relationship between them, and assess their impact on firm level productivity. This is the first study...
- White papers 2005-12-01
- Performance Management: Useful Metrics for Evaluating Employee Performance
- Increasingly, human resources departments are utilizing powerful metrics to determine the productivity of companies' workforces. A relatively new concept, the application of metrics to an employee base is surprisingly effective not only in developing a clear picture of current performance levels, but also enhancing performance in the workplace. That's because...
- White papers
- Hybrid Model: Domestic Management and Offshore Operations
- Exploiting the price advantages of going offshore with the IT work doesn't always require working directly with a company in another country. A new kind of service provider has emerged that provides a US-based management core to act as a face to Indian-based operations. That's the hybrid model: onshore, offshore,...
- White papers
- Using Metrics As A Catalyst In Achieving Successful Project Performance
- There are a variety of reasons for improvement project failure including: lack of sponsorship, poorly chosen metrics, teams not working together, and recommendations based on hunches instead of data and facts. Claiming improvement when, in actuality, there is no real improvement is also quite common. These types of issues only...
- White papers 2005-01-31
- Assessing Innovation Metrics: McKinsey Global Survey Results
- A recent McKinsey Global Survey shows that companies are satisfied, overall, with their use of metrics to assess innovation portfolios—though many findings suggest that they shouldn't be. The companies that get the highest returns from innovation do use metrics well; these organizations tend to assess innovation more comprehensively than the...
- Articles 2008-12-12
- Project Success; Looking Outside Traditional Project Metrics
- Project Management has traditionally viewed success and failure based on three metrics. Those being: On Time, On Budget and meets specifications. However, nowadays' IT, and other areas, are looking to the PM's to implement successful systems that actually succeed. This paper provides examples of projects that failed in the traditional...
- White papers 2005-08-03
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