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- Six Sales Guide Mistakes
- Most companies spend their marketing budgets generating market awareness, but spend precious little equipping their sales force with the knowledge to sell. And in today's economy, selling is anything but easy. The article discusses the mistakes which are made during the sales. Some of these include: Failing to involve the...
- White papers 2003-02-11
- Ten Common Small Business Marketing Mistakes
- Great looking ads, fancy logos and flashy web sites are worthless if they don't bring business to the door. This list of 10 common marketing mistakes can help us produce better results. The normal mistakes are not having a clearly defined USP, selling features rather than benefits, not using headlines...
- White papers 2003-01-01
- The Top 10 Mistakes Made by Salespeople When Using the Phone
- This article provides top 10 errors made by sales people when using the phone. The list details the most heinous, avoidable errors sales representatives commit every day. Some of these mistakes include: Sending unnecessary literature, poor telephone image, no post-call review, lousy listening, screener abuse and misuse etc. Besides this,...
- White papers 2003-01-01
Additional Resources
- Business Development and Sales Solutions for Insurance Agents: The Soft Insurance Market is Tough, but Competition from Professional Employer Organizations and Outsourced HR Services are the Real Threat
- LOS ANGELES -- "There is a fundamental shift occurring in the small, mid-sized employer market today," said James A. Schlueter, President of the Total HR Network (www.totalhrnet.com). Speaking to a group of insurance agents and brokers in Southern California, he said, "Insurance agents and brokers are searching for ways to...
- Articles 2008-06-24
- New eBook, "There Is No Secret Sauce," Teaches Best Practices for Social Media Involvement by Companies
- Social media strategist Adam Metz hasreleased an eBook, " There Is No SecretSauce ." The book is currently available for sale on MetzMash , a social media strategy blog,and will be available in printed and downloadable format on Amazon.comlater this year. Metz works for San Francisco public relations firm...
- Articles 2008-03-19
- Strategy firm prioritises fund market introduction process.(opinions of Oliver, Wyman and Co. about risk management)(Brief article)
- Product design and risk management for variable annuities must not operate in isolation, according to Oliver Wyman. The firm said that risk management should start with the product design itself, in order to combat the tendency for the marketing function to see things...
- Articles 2007-12-13
- Optimized Software Sales Will Help You Develop a Strategy and Action Plan for Improving Both the Quantity and Quality of Your Leads and Shorten Your Sales Cycle
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c75330) has announced the addition of "Optimized Software Sales: How to Find Quality Leads and Shorten Your Sales Cycle" to their offering. What's it about? Take SoftwareCEO's lead generation pain point poll in our forums, and then attend this class...
- Articles 2007-11-23
- Affordable Marketing Solutions, LLC Now Offering "Marketing Therapy" to Small Businesses
- Entrepreneurs, small business owners, andself-employed professionals who need guidance for their marketingstrategies or those who don't have any strategy at all now have immediateaccess to a unique, affordable solutions-oriented service that can guidethem "on-the-spot." For a nominal hourly fee, "Marketing Therapy" sessionscan be scheduled from anywhere in the United States...
- Articles 2007-11-01
- BScaler Goes Beyond CRM for Importers, VARs and Resellers
- MILPITAS, Calif. -- BScaler, Inc. disclosed their strategy for targeting Importers, VARs, Resellers and Distributors. "These businesses are hungry for the advantages that BScaler provides," said Steven Mulhall, VP of Sales and Marketing. "More than just CRM, they need versatile Sales Commissions, really good RMA management and a Customer Portal,...
- Articles 2007-08-06
- Prepare to Profit
- Prepare to Profit Sheri Alford & Dr. Ahmet Ucmakli, M.D. Tam Tam Press 39252 Winchester Rd., Suite 107423, Murrieta, CA 92563 9780978768102, $15.95 www.tamtampress.com Written by realtor Sheri Alford and Dr. Ahmet Ucmakli, M.D., Prepare for Profit: Your Guide to Creating Wealth in Any Real Estate Market is...
- Articles 2007-07-01
- Deciding once and for all.(MANAGEMENT STRATEGIES)
- What is progress? Is it increased sales or improved profits, or is it something just as important, but not top-of-mind? What have you done lately to build a solid foundation that takes you beyond today's sales and profits? What have you done to...
- Articles 2007-06-01
- Hand Held CEO offers planning, strategy insightl
- SYRACUSE - Hand Held Products CEO Kevin Jost won't pretend to know everything about corporate strategy and planning. "There's volumes written about this subject," Jost told a group of about 80 people at the May 23 event sponsored by the Greater Syracuse Chamber of Commerce on strategic business planning....
- Articles 2007-05-25
- The benefits of being customer-centric.(Marvin Test Systems Inc.'s marketing strategy)
- Roll out the red carpet is a phrase you'll hear me say from time to time, and the carpet I'm referring to is for our customers. This customer-centric approach is the fundamental philosophy of Geotest and that of the Marvin Group, our parent company. ...
- Articles 2007-05-01
- Planning an exit strategy: before parting with a property, independent rental owners should consider how to avoid the two most common mistakes.(Investment Strategy)
- Because it takes so long to find good real estate deals, many independent rental owners IROs become "buy and hold" investors who don't consider selling their properties. However, there are many circumstances that warrant selling a property, and if owners find themselves in those situations, they...
- Articles 2007-04-01
- Keeping the sale of your private company on track: M&A is expected to keep growing, and mitigating problems during a deal often defaults to the CFO. Here are some common mistakes that can derail a good deal.(M & A)
- More than ever, financial executives play a key role in preparing the company for an M&A transaction, both in the pre-transaction stage and in keeping the deal on track. From the seller's side, a multitude of events can derail a potential deal, even...
- Articles 2007-04-01
- DIRECT Magazine Presents "Email Marketing Playbook" Webinar Sponsored by Email Marketing Leader Lyris Technologies on Wednesday, January 17, 2007, 11:00AM PST
- Email Industry Experts From Lyris and DIRECT Unveil Tips and Tricks to Increase Email Marketing ROI in '07 EMERYVILLE, Calif. -- Lyris[R] Technologies, leading provider of email marketing solutions and a subsidiary of J.L. Halsey (OTCBB:JLHY), today announced that it will sponsor and participate in a free webinar...
- Articles 2007-01-16
- Equipment Depot embraces one-stop shopping strategy.(Business)(Success stories)
- Byline: Nick Taborek Medill News Service Business profile Name: Equipment Depot Parent company: Pon Holdings B.V. Business: material handling equipment dealer Location: Elgin Employees: 318 Revenue: $85 million ...
- Articles 2006-12-13
- Is the grain rally over?
- Is the grain rally over?--One of the biggest mistakes market-watchers can make is to get more bullish as prices rise. Emotions come into play when this mistake is made and keeping emotions in check is tough to do--especially when prices rise during harvest. The fact of ...
- Articles 2006-11-11
- Mail call: used correctly, a direct-mail program can generate traffic and boost sales.(JEWELER'S NOTEBOOK)
- Direct-mail advertising can be an effective tool to reach customers, boost store traffic, and increase sales. Yet it can also be ineffective, time consuming, and costly if used incorrectly. JCK asked several direct-mail marketing experts and independent jewelers with direct-mail programs to offer insight into a...
- Articles 2006-05-01
- Kirkland's Inc. Solves Complex Site Selection Problems with Help from Prediction Analytics; Prediction Analytics leverages artificial intelligence and Experian data assets to assist Kirkland's in opening new stores nationwide
- IRVING, Texas -- Kirkland's Inc. (NASDAQ/NM: KIRK), a leading retailer of home decor in the United States, has teamed with Prediction Analytics, an Experian Company, to make highly accurate site-selection decisions in markets throughout the country. Kirkland's, which specializes in providing customers with decorative household accessories, gifts and holiday items,...
- Articles 2006-02-14
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