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- New Report Predicts Slow Mobile Ad Growth Until 2010
- The mobile advertising revolution has been just around the corner for years now, and according to a new report put out by the folks over at Heavy Reading, it's going to stay around the corner for at least another 18 to 24 months. There's a quick chart which nicely sums...
- Blog posts 2008-05-16
Additional Resources
- Mobile advertising; supercharge your brand in the exploding wireless market
- Mobile advertising; supercharge your brand in the exploding wireless market. Sharma, Chetan et al. John Wiley & Sons 2008 404 pages $30.00 Hardcover HF5415 Sharma, a technology and media consultant, overviews the conceptual, analytical,...
- Articles 2008-05-01
- NOKIA TURNS TO SPIKE LEE TO HELP MOBILIZE A REVOLUTION; Filmmaker tells Ad Age about the movie he'll stitch together from snippets of cellphone video.(News)(Interview)
- Byline: ALICE Z. CUNEO Nokia has taken the first steps to build its brand in the U.S. through an entertainment strategy by hiring Spike Lee to direct a feature film. The catch: The movie will be a collaborative effort involving hundreds of cellphone...
- Articles 2008-04-28
- AKQA nominated for 12 Revolution Awards.
- M2 PRESSWIRE-30 January 2008-AKQA: AKQA nominated for 12 Revolution AwardsC1994-2008 M2 COMMUNICATIONS LTD RDATE:30012008 London, UK: AKQA has been nominated for 12 awards in eight categories at the Revolution Awards 2008 for Fiat, Nike, Unilever, Coca-Cola, Sky clients across...
- Articles 2008-01-30
- The social revolution that conquered the internet THE YEAR FOR
- DELUGED by billboards, television advertisements and an apparently limitless arsenal of marketing hype, you might imagine that the launch of Apple's iPhone, pictured, stands head and shoulders above the rest as the most significant technology event of 2007, but you'd be wrong. The iconic mobile handset may well have been...
- Articles 2007-12-30
- Get a Deep Insight into the Advertising - Media, Internet and Telecoms Markets
- NEW YORK -- Reportlinker.com announces that a new market research report related to the Media industry is available in its catalogue. [TABLE OMITTED] The world of advertising has joined the digital revolution. Recent examples of the success of sponsored links, the development of click-to-call, video advertising and local...
- Articles 2007-12-11
- AngelMobile(TM) CEO Eva Blaisdell Joins Key Global Media Leaders at Monaco Media Forum 2007; AngelMobile Will Debut New Mobile Advertising and Media Platform
- AngelMobile, Inc., anindependent mobile media company with a single global platform, today announcedthat Eva Blaisdell, the company's founder and CEO, will participate in theprestigious Monaco Media Forum 2007, November 8-10. The MMF 2007 is an eventdesigned to bring the world's leaders in traditional and new media together todebate and...
- Articles 2007-11-08
- Research and Markets Reports on 'The Mobile Advertising and Marketing Revolution'
- Wireless News10-20-2007Research and Markets Reports on 'The Mobile Advertising and Marketing Revolution'WIRELESS NEWS-October 20, 2007-Research and Markets Reports on 'The Mobile Advertising and Marketing Revolution' C2007 10Meters - http://www.10meters.com Research and Markets has announced the addition of The Mobile Advertising and Marketing Revolution to its offerings. In a release,...
- Articles 2007-10-20
- New Report 'The Mobile Advertising and Marketing Revolution' Presents an Overview of Mobile Advertising, Identifies the Value Chains Involved and Explains How Operators Can Avoid Disintermediation
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c72090) has announced the addition of The Mobile Advertising and Marketing Revolution to their offering. "While mobile voice spend is plateauing in many markets, obstacles to mobile advertising are beginning to fall. Mobile operators, handset manufacturers and advertising agencies alike may be...
- Articles 2007-10-19
- Analysys: Operators Must See the Big Picture when it Comes to Mobile Advertising
- Wireless News09-29-2007Analysys: Operators Must See the Big Picture when it Comes to Mobile AdvertisingWIRELESS NEWS-September 29, 2007-Analysys: Operators Must See the Big Picture when it Comes to Mobile Advertising C2007 10Meters - http://www.10meters.com Mobile operators stand to gain by investing in mobile advertising, but only if they ensure it...
- Articles 2007-09-29
- Operators Must See the Big Picture when it Comes to Mobile Advertising, says Analysys
- LONDON -- Mobile operators stand to gain by investing in mobile advertising, but only if they ensure it is implemented correctly, according to a new report, The Mobile Advertising and Marketing Revolution, published this week by Analysys, global advisers on telecoms, IT and media (http://research.analysys.com). "Mobile advertising could...
- Articles 2007-09-27
- iHollywood Forum Announces Dan York IPTV World 2007 Keynote Speaker
- Head of AT&T Programming to Discuss How IPTV and Broadband Video Are Transforming Consumer Experiences for TV Programming, Advertising, the Internet and Mobile iHollywood Forum IPTV World 2007: WHAT: IPTV WORLD 2007WHEN: September 25-26, 2007WHO: ...
- Articles 2007-07-23
- Marketing and the Digital Revolution: Explosive Potential with the NEW Internet - for Sales, Marketing, Advertising, Promotions, PR and Advocacy
- To: TECHNOLOGY EDITORS Contact: Jennifer Bolick, Co-Vice President of Programming, of theAmerican Marketing Association, DC, +1-202-625-1900,Jennifer@RichfieldProductions.com WASHINGTON, May 25 /PRNewswire-USNewswire/ -- AMA-DC will hold amoderated discussion revolving around Marketing and the DigitalRevolution. The panel will include Ira Gluck, Managing Director,Command Information; Gary Arlen, President, Arlen Communications; andKathie Legg, Founder,...
- Articles 2007-05-25
- Dial-up revolution turns phones into mobile TVs.
- Byline: Michael Sainsbury May 16, 2007 (The Australian - ABIX via COMTEX) -- Australian consumers are gradually acclimatising to new media content using the latest mobile telephone technologies. Revenue from mobile phone content is estimated to reach $A2 billion by 2012. Mobile industry...
- Articles 2007-05-16
- Consumer Habits & the Tech Revolution; What has stayed the same? What has changed forever? What's next? Find out at upcoming AMA event.
- TORONTO, ONTARIO, Oct 19, 2006 CCNMatthews via COMTEX -- Next week, On Thursday, October 26th, AMA's Toronto chapter will hear from experts in human behaviour and from businesses that have successfully made fundamental technological change happen. These roundtable discussions will provide insight s and answers to...
- Articles 2006-10-19
- The Digital Dash.(Sumner Redstone's business planning)(E! Entertainment Television Inc. lauches television programs)
- By Anne Becker Sumner Redstone wants Viacom to quicken its new-media pace. Can anyone move fast enough? Viacom Chairman Sumner Redstone lamented last week that his company's approach to the "digital revolution" had not been "aggressive" enough....
- Articles 2006-09-11
- Is advertising on mobiles really the next big thing?
- Staff Mobile: Sensis is praising the benefits of mobile technology and welcoming the rise in popularity of local advertising. But some industry experts remain sceptical that the mobile phone will be the local advertising revolution Sensis predicts. Sensis, Telstra's...
- Articles 2006-05-05
- Wireless in insurance: ready for prime time?(The Insurance Wireless Solutions Section)(Advertisement)
- Wireless technologies are not causing a revolution in the way most industries approach their computing needs. Rather, they are causing an evolution. Wiring new office space has become optional. Activities that once occurred in the office can occur in the field. Customer service inquiries that once...
- Articles 2004-09-01
- Seaside surfing: Brighton has taken a lead in providing Wi-Fi hotspots for public access to the Internet. But how will the commercial services fare against their free rivals, and who should pay to train staff at hotspots to give support?
- A wireless cloud has been spreading over the seaside town of Brighton for the past 18 months, creating the impression that a technical revolution is underway. Free wireless surfing has sprung up between the two piers, and pubs have become adorned with large black banners advertising free Internet access over...
- Articles 2004-08-19
- Online ratings group offers speedy service.(Television/International)(technology of aMap from Telecontrol helps to track online ratings)(Brief Article)
- NEW DELHI Television ratings in India are undergoing an online revolution, thanks to a European-based system that uses mobile telephones to gather data daily instead of relying on field workers who go door to door weekly. Known as aMap audience map, the...
- Articles 2004-08-16
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