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	<title><![CDATA[MSNBC | Company News & Executive Profiles | BNET]]></title>
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		<title><![CDATA[MSNBC.com Taking Over @BreakingNews Twitter Feed; Signs On As BNO News' First Client]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-msnbc.com-taking-over-breakingnews-twitter-feed-signs-on-as-bno-news-fi%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ Well, it isn&#8217;t exactly the acquisition I was hoping for, but close, and probably for the better: BNO News, of the popular @BreakingNews Twitter feed and the BNO iPhone app, is launching its business syndication venture, called BNO News Wire, and MSNBC.com has signed on as the first client....]]></description>
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		<pubDate>Mon, 23 Nov 2009 16:30:24 -0800</pubDate>
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		<title><![CDATA[Knight Foundation May Require Paybacks by Startups]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10004433/knight-foundation-may-require-paybacks-by-startups/]]></link>
		<description><![CDATA[When the hyper-local platform EveryBlock.com was acquired by MSNBC.com in August for what was reportedly a "multi-million" pricetag, one aspect of the deal that piqued the curiosity of those of us with backgrounds in non-profit media was how the Knight Foundation, which had seeded EveryBlock with a $1.1 million grant,...]]></description>
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		<pubDate>Mon, 05 Oct 2009 11:27:26 -0700</pubDate>
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		<title><![CDATA[How Mobile Apps Are Revolutionizing Advertising.]]></title>
		<link><![CDATA[http://www.bnet.com/2403-13237_23-343422.html]]></link>
		<description><![CDATA[The Success of Apple's iPhone app store has led to a stampede of brands creating games, services, and other applications as marketing tools. It's an entirely new medium for Madison Avenue, and it is quickly becoming a powerful way to influence consumers.        ...]]></description>
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		<pubDate>Wed, 16 Sep 2009 00:00:00 -0700</pubDate>
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		<title><![CDATA[The Problems With EveryBlock]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-the-problems-with-everyblock%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ Like it or not, hyperlocal is one of the buzzphrases in online news these days, and the site of the moment is EveryBlock.com. Founded two years ago, it was sold last week to MSNBC Interactive. Unlike other sites that provide their own local news, EveryBlock, which operates in 15...]]></description>
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		<pubDate>Wed, 26 Aug 2009 21:00:47 -0700</pubDate>
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		<title><![CDATA[Political Talk Shows Talk Themselves Out of Ads]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/news-analysis/political-shows-ads/9075/]]></link>
		<description><![CDATA[NEW YORK (AdAge.com) -- Could Glenn Beck be killing off an entire cable genre? After the recent controversy over the cable talker, marketers seem to be considering pulling ads from the politically oriented cable news shows that have helped NBC Universal's MSNBC and News Corp.'s Fox News Channel thrive in...]]></description>
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		<pubDate>Tue, 25 Aug 2009 07:06:07 -0700</pubDate>
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		<title><![CDATA[Newspapers Lose Out As MSNBC.com Snaps Up EveryBlock]]></title>
		<link><![CDATA[http://industry.bnet.com/media/10003819/newspapers-lose-out-as-msnbc-snaps-up-everyblock/]]></link>
		<description><![CDATA[(Note: This post has been updated. In the earlier version I neglected to clarify that EveryBlock was bought by MSNBC.com, not MSNBC.-- DW)    Over a decade ago now, the newspaper industry had its "Craigslist moment," when the profitable classified ad piece of its business model started to...]]></description>
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		<pubDate>Thu, 20 Aug 2009 14:14:26 -0700</pubDate>
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		<title><![CDATA[How Do You Define Hyperlocal?]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-how-do-you-define-hyperlocal-%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ When the MSNBC acquisition of EveryBlock popped Monday, just about everyone&#8212;paidContent included&#8212;quickly added &#8220;hyperlocal&#8221; as the key description. But it&#8217;s a term founder and new MSNBC employee Adrian Holovaty has actively disavowed in  the past&#8212;and one the MSNBC announcement avoided, opting instead for &#8220;innovative local site&#8221; that &#8220;goes...]]></description>
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		<pubDate>Tue, 18 Aug 2009 18:00:19 -0700</pubDate>
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	</item>
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		<title><![CDATA[More Local Heat: MSNBC.com Buys EveryBlock for Several Million Dollars [BoomTown]]]></title>
		<link><![CDATA[http://industry.bnet.com/technology/news-analysis/local-heat-msnbccom-buys-everyblock/8002/]]></link>
		<description><![CDATA[It looks like the local market is heating up even more, with MSNBC.com announcing the acquisition of Chicago-based EveryBlock. MSNBC.com–a joint venture of Microsoft MSFT and GE GE unit NBC Universal–paid several million dollars for the "hyper-local" information site, which is up and running in 15 cities, including New York,...]]></description>
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		<pubDate>Tue, 18 Aug 2009 00:41:20 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/msnbc.html"><![CDATA[MSNBC]]></category>
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		<title><![CDATA[Interview: MSNBC.com Likely Will Add EveryBlock Feeds To Its Local Section In 'Next Few Months']]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-interview-msnbc.com-will-add-everyblock-feeds-to-its-local-section-like%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ One question in the wake of MSNBC Interactive&#8217;s purchase of EveryBlock is how MSNBC.com will integrate EveryBlock&#8217;s hyperlocal news feeds with its site. In an interview this afternoon, MSNBC.com president Charles Tillinghast told us that EveryBlock feeds would be added to the local news sections of MSNBC.com &#8220;probably in...]]></description>
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		<pubDate>Mon, 17 Aug 2009 22:10:24 -0700</pubDate>
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	</item>
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		<title><![CDATA[MSNBC.com Buys Hyperlocal Startup EveryBlock]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-msnbc.com-buys-hyperlocal-startup-everyblock%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ MSNBC Interactive is making a hyperlocal push, with the purchase of EveryBlock, which offers updates culled from public records&#8212;like 911 dispatches&#8212;and news sources in 15 cities. Financial terms of the deal were not disclosed, but likely in the low single digit millions. Until last month the startup was supported...]]></description>
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		<pubDate>Mon, 17 Aug 2009 17:03:34 -0700</pubDate>
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