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	<title><![CDATA[nad Resources | BNET]]></title>
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	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to nad]]></description>
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		<title><![CDATA[Wrigley's Eclipse Gum May Not Kill Germs, as Claimed in Ads]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/10001533/wrigleys-eclipse-gum-may-not-kill-germs-as-claimed-in-ads/]]></link>
		<description><![CDATA[Wrigley's Eclipse gum may not actually "kill" the germs that cause bad breath, according to a new ruling by the National Advertising Divsion. NAD is an industry supported advertising police force.    The Eclipse campaign had been claiming:  Most other gums just mask bad breath.Â  We kill...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 08 Apr 2009 12:29:20 -0700</pubDate>
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		<category domain="http://resources.bnet.com/topic/breath.html"><![CDATA[Breath]]></category>
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		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
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		<title><![CDATA[NAD: Novartis's Excedrin Ads Are Misleading; It Mostly Doesn't Work in "15 Minutes or Less"]]></title>
		<link><![CDATA[http://industry.bnet.com/pharma/10001392/nad-novartiss-excedrin-ads-are-misleading-it-mostly-doesnt-work-in-15-minutes-or-less/]]></link>
		<description><![CDATA[Wyeth has forced Novartis into a corner regarding advertising for Novartis's Extra-Strength Excedrin. Novartis had been advertising Excedrin with the line, "Start relieving your headache in just 15 minutes."    Wyeth, not believing that claim, challenged Novartis to prove it in a hearing at the National Division of...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 18 Mar 2009 11:57:08 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/novartis+ag.html"><![CDATA[Novartis AG]]></category>
		<category domain="http://resources.bnet.com/topic/nad.html"><![CDATA[NAD]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">NVS</category>
		<category domain="tickers">NVS</category>
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		<title><![CDATA[Mead Johnson's Enfamil Advertising Referred to FTC Over Dubious Baby IQ Claims]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/10001039/mead-johnsons-enfamil-advertising-referred-to-ftc-over-dubious-baby-iq-claims/]]></link>
		<description><![CDATA[The National Advertising Division has asked the FTC to look into Mead Johnson Nutritionals' advertising of Enfamil infant formula.    The NAD -- which functions as the advertising industry's internal police force -- has thrice asked Mead Johnson to stop making unsupported claims for Enfamil. Those claims include...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 25 Feb 2009 09:10:39 -0800</pubDate>
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		<category domain="http://resources.bnet.com/topic/mead+johnson.html"><![CDATA[Mead Johnson]]></category>
		<category domain="http://resources.bnet.com/topic/national+advertising+division.html"><![CDATA[National Advertising Division]]></category>
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		<category domain="http://resources.bnet.com/topic/leibowitz.html"><![CDATA[Leibowitz]]></category>
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		<title><![CDATA[Cablevision Forces Verizon to Modify Ad Claims for FiOS]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/1000365/cablevision-forces-verizon-to-modify-ad-claims-for-fios/]]></link>
		<description><![CDATA[As cable and satellite TV systems carve up the country for TV, internet and phone service, sometimes the battle comes down to the details. That's what the National Advertising Division found when it ruled in a dispute between Cablevision and Verizon Tuesday, forcing Verizon to stop advertising some claims for...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 26 Nov 2008 05:00:31 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/cablevision+systems+corp..html"><![CDATA[Cablevision Systems Corp.]]></category>
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		<category domain="http://resources.bnet.com/topic/verizon+communications+inc..html"><![CDATA[Verizon Communications Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">VZ</category>
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		<title><![CDATA[Red Lobster Nets Captain D's With False Ad Claims Rap]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/1000336/red-lobster-nets-captain-ds-with-false-ad-claims-rap/]]></link>
		<description><![CDATA[Red Lobster has managed to maneuver rival seafood chain Captain D's into an FTC review of its advertising for alleged misleading claims. This sort of thing can cost a company millions of dollars. Captain D's had run a series of claims on TV and the web that mentioned Red Lobster...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 17 Nov 2008 08:48:11 -0800</pubDate>
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		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
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		<title><![CDATA[Gerber Catches Beech-Nut Making False Claims About Baby Food]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/1000285/gerber-catches-beech-nut-making-false-claims-about-baby-food/]]></link>
		<description><![CDATA[Parents of new children will believe anything if you tell them it's good for their kids. Beech-Nut seems to have relied on that in its print and web campaign for its Good Morning and Good Evening baby-food products. The company had been claiming that Good Morning Chiquita Banana Juice with...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Wed, 29 Oct 2008 16:58:09 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/food.html"><![CDATA[Food]]></category>
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		<title><![CDATA[Determinants and effects on property values of participation in voluntary cleanup programs: the case of Colorado]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5823/is_3_25/ai_n29442080]]></link>
		<description><![CDATA[I. INTRODUCTION  Environmental regulation and enforcement-based environmental programs sometimes result in unintended consequences that defeat the purpose of the programs themselves. Many observers argue that the U.S. Superfund program is one such program. Over the last 25 yr, Superfund has identified contaminated sites needing environmental remediation, tracked down the...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sun, 01 Jul 2007 23:59:59 -0700</pubDate>
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		<category domain="http://resources.bnet.com/topic/contamination.html"><![CDATA[contamination]]></category>
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		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[FINANCE]]></category>
		<category domain="http://resources.bnet.com/topic/fisher.html"><![CDATA[Fisher]]></category>
		<category domain="http://resources.bnet.com/topic/incentive.html"><![CDATA[incentive]]></category>
		<category domain="http://resources.bnet.com/topic/m..html"><![CDATA[M.]]></category>
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		<title><![CDATA[Late News.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200608/ai_n25579176]]></link>
		<description><![CDATA[Becks hands global creative to Ground Zero    [brussels, belgium] Becks beer has dumped Publicis Groupe's  Leo Burnett for Ground Zero. The German beer, which has seen U.S. sales  decline nearly 6% since 2000, a period when imports overall are up about  28%, transferred its...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 14 Aug 2006 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/abc+inc..html"><![CDATA[ABC Inc.]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
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		<category domain="http://resources.bnet.com/topic/nielsen+media+research.html"><![CDATA[Nielsen Media Research]]></category>
		<category domain="http://resources.bnet.com/topic/omnicom.html"><![CDATA[Omnicom]]></category>
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	<item>
		<title><![CDATA[Momentum Play: SEIH, SCON, TSRG, COCO, NAD.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5243/is_200406/ai_n19854173]]></link>
		<description><![CDATA[M2 PRESSWIRE-21 June 2004-InvestSource Inc.: Momentum Play: SEIH,  SCON, TSRG, COCO, NADC1994-2004 M2 COMMUNICATIONS LTD    RDATE:06212004    S3I Holdings Incorporated (OTCBB: SEIH) has a green alert on it as  the company saw above average volume on Friday and saw gains above 16 ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 21 Jun 2004 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/finance.html"><![CDATA[FINANCE]]></category>
		<category domain="http://resources.bnet.com/topic/investment.html"><![CDATA[Investment]]></category>
		<category domain="http://resources.bnet.com/topic/nad.html"><![CDATA[NAD]]></category>
		<category domain="http://resources.bnet.com/topic/nasdaq+stock+market+inc..html"><![CDATA[Nasdaq Stock Market Inc.]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">NDAQ</category>
		<category domain="tickers">NDAQ</category>
	</item>
	<item>
		<title><![CDATA[Importers Manual, Pharmaceutical Products]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5839/is_199711/ai_n23802800]]></link>
		<description><![CDATA[Importers Manual USA    11-15-1997    CHAPTER 30: PHARMACEUTICAL PRODUCTS    (IMPORTANT: Read the Commodity Index Introduction. It is the essential  framework for understanding this chapter.)    Drugs.    Although it is not a requirement for foreign drug firms...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Sat, 15 Nov 1997 23:59:59 -0800</pubDate>
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