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- Wal-Mart an Early Recession Winner
- Amid the crushing weight of unrelenting Doom and Gloom news, there was a ray of hope in this morning's Wall Street Journal. Retail Sales Show Signs of Life, read the headline. February saw the first gain in retail sales since September. But not at...
- Blog posts 2009-03-06
- How Ketchup King Henry Heinz Licked a Credit Crunch
- Henry Heinz founded the Heinz Co. in 1869, originally selling horseradish and pickles. Then in 1875, Heinz found himself in a pickle -- a credit crisis very much like the situation facing entrepreneurs today. He went bust. But not for long. What he did...
- Blog posts 2009-04-24
Additional Resources
- Wall Street from Buttonwood to Madoff | Harvard IdeaCast
- In this podcast, Nancy Koehn, editor of "The Story of American Business", delves into the history of the stock market and draws parallels between early Wall Street and modern day trading. One thing that hasn’t changed? From Jay Gould and J.P. Morgan to Warren Buffet and Bernie Madoff, "big personalities"...
- Blog posts 2009-10-22
- Can 'Creative Capitalism' Solve Big World Problems?
- Bill Gates says many of the world's biggest problems -- energy, poverty, disease -- are too big to be fixed by philanthropy and government aid alone. The solution he offered to an World Economic Forum audience at Davos this year was "creative capitalism." "Such a system,"...
- Blog posts 2008-08-22
- Leaders Have Fear, Too
- It's OK, even natural, for leaders to have fears. Not so OK for them to melt down in a puddle in the middle of an all-staff meeting, says leadership coach John Baldoni on his Leadership at Work blog on Harvard Business Publishing. So what do executives do...
- Blog posts 2008-10-15
- Car Czar: Can Government Run a Car Company?
- With a $15 billion "loan" package for Detroit automakers teetering on an uncertain future in the U.S. Senate, let's drift back to this idea of a "car czar" who would protect taxpayers' interests. There is nothing new about government intervention in struggling industries: airlines, Silicon Valley, railroads,...
- Blog posts 2008-12-11
- Getting Away to Gain Perspective
- For Bill Gates, the key was getting away from the office. For college football coach Joe Paterno, it was about getting above the playing field. For Abraham Lincoln, it was about getting absorbed in a mind other than his own: Shakespeare. How great...
- Blog posts 2009-01-16
- Get Ready to Haggle With Your Retail Customers
- One offshoot of the econ troubles is that shoppers are becoming bolder about asking, "Can you take $10 off the price?" Yes, haggling has hit mainstream retail, where the price tag is becoming just a starting point for negotiation, according to a great trend-spotting piece in the...
- Blog posts 2009-04-02
- Four Lessons Learned from GM
- The announcement Monday that GM filed for bankruptcy brought about a spate of stories dominating the news cycle this week. Much of the coverage reflected on GM's glorious past and the changes the company underwent in the past 30 years that led to its downfall. Â Among those commenting were Harvard...
- Blog posts 2009-06-05
- Creating Low-End Products the Right Way
- What are you doing to address the millions of new consumers exploring the low cost/high value of the product spectrum? Investing in the low end of your product line -- or below it -- will pay off many ways over if done right. Done right means not...
- Blog posts 2009-07-21
- Brand New: How Entrepreneurs Earned Consumers' Trust from Wedgwood to Dell
- As a title, Brand New strikes me as a bit misleading, especially if you're seeking marketing wisdom for these and future times. Nancy Koehn, a self-confessed "brand historian," provides a look at two centuries of what we now call "customer focus"-what it meant to consumers at different times, and how...
- Research articles 2002-01-01
- Obama Receiving High Leadership Marks -- So Far
- The wife and I were watching the news the other night as Barack Obama gave his 14th consecutive press conference, when it dawned on me, somewhat shockingly, that he isn't yet the president. Sure looks the part, sounds the part, and acts the part. So does that...
- Blog posts 2008-12-02
- Building on the brand: a strong brand presence does more than just resonate with consumers. It also creates an imperative inside the company that connects employees, managers, and shareholders. . - Marketing - book review
- From Starbucks to Southwest Airlines, successful companies owe a lot to the development of a powerful brand. But a brand is more than just a name -- it's the essence of your company, and it grows and changes the same way your organization does. In this issue, Nancy F. Koehn,...
- Research articles 2002-08-01
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