Reebok International Ltd.

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nba and reebok international ltd. - All News and Analysis

• Project runway

  - 2008-02-14

  This year's spring fashion show of signature shoes during All-Star Weekend coincides with a couple of industry milestones: Converse's 100th anniversary and the release of the 23rd rendition of the Air Jordans that were made popular by No. 23 himself. In a craze that can be...

  Tags: adidas AG, NBA, Reebok International Ltd., Retail

• Reebok and NBA All-Star Baron Davis Team up to Support California Public School

  - 2007-12-13

  Reebok 4 Real Education & Community Program Provides Star Power, Equipment and Scholarships to Oakland High School Students

  Tags: NBA, Reebok International Ltd., team

• Sneak attack: start this fall off on the right [and left] foot with a pair of MF-approved kicks

  - 2007-09-01

  The leaves are turning. Crunch them in style, and step into fall with a fresh pair of sneakers. We've sorted through all the hottest new kicks around, to help you find the season's best options. Hake room in your closet, because you're bound to see more than a few must-have...

  Tags: adidas AG, NBA, Nike Inc., Reebok International Ltd.

• 2007 Rbk Eurocamp to Host Top Players from across the World

  - 2007-05-31

  All-Star Teams from the U.S., Italy and Russia to Participate CANTON, Mass. -- For the fifth consecutive year, the best players from around the world will descend on Italy to showcase their skills and athleticism at the Rbk Eurocamp. The 2007 Rbk Eurocamp will take place from June 9-12...

  Tags: Branding, Italy, MARKETING, NBA, Reebok International Ltd., U.S.

• Still a hot property

  - 2006-12-20

  Last season, Allen Iverson finished second in the NBA in scoring. Perhaps more remarkably, he was fourth in jersey sales. Even though his team hadn't contended for a title since 2001, more Iverson uniform tops were sold than those for anyone other than Dwyane Wade, LeBron James and Kobe Bryant....

  Tags: MARKETING, NBA, Reebok International Ltd.

• AN ACTIVE YEAR; ACTIVE SPORTSWEAR POSTED ANOTHER BANNER YEAR, FUELED BY TECHNOLOGICAL INNOVATIONS AND KEY SPORTING TRENDS.

  - 2006-12-18

  Byline: BRENDA LLOYD It looks like the active sportswear market has been eating its Wheaties this year. Consumers are buying the new, innovative designs and performance fabrics, and sports fans are acquiring all kinds of licensed team merchandise, including...

  Tags: adidas AG, apparel, innovation, NBA, performance, Reebok International Ltd., SALES, team

• IFSA Strongman Launches Product Licensing Program; Enters Exclusive Licensing & Merchandising Agreement with XMC Sports & Entertainment; XMC is Industry Leader and Has Worked with Such Brand Names as the NBA, NHL, Nike and Reebok

  - 2006-06-05

  LONDON -- IFSA Strongman (OTCBB:ISMN), the exclusive manager of most of the top strongman athletes, rights and events worldwide, announced today the Company has entered into a global exclusive licensing and merchandising agreement with XMC Sports and Entertainment.

  Tags: agreement, Nike Inc., Reebok International Ltd., brand name, NBA, brand

• A.I.'s jersey sure thing

  - 2006-04-18

  THERE IS ONE LIST where you can find the Sixers and Allen Iverson near the top. That would be jersey sales, where the NBA's numbers for the 2005-06 season released yesterday show the Sixers ranked fourth and Iverson listed third. Both rankings were based on sales at the NBA...

  Tags: NBA, Reebok International Ltd., SALES

• ADIDAS REAPING REEBOK'S REWARDS; GROUP SEES NET INCOME RISING SIGNIFICANTLY OVER NEXT THREE YEARS AS REEBOK BRAND IS INTEGRATED.(adidas-Salomon AG profits after acquiring Reebok International Ltd.)

  - 2006-04-17

  Byline: SAMANTHA CONTI, CONTRIBUTIONS BY BRENDA LLOYD LONDON - For the freshly minted Adidas Group, there is no doubt-bigger is better. Last week the German company outlined its plans for Reebok, which it acquired earlier this year for $3.8 billion,...

  Tags: adidas AG, apparel, brand, Branding, FINANCE, MARKETING, NBA, Reebok International Ltd., SALES

• In $400M deal, NBA to try on Adidas for uniforms, licensing

  - 2006-04-11

  The NBA and Adidas plan to announce a deal today that enables Adidas to take over from Reebok as the official uniform and apparel provider for the NBA, WNBA and NBA Development League, NBA Commissioner David Stern said. The estimated $400 million, 11-year deal begins next season. Fallout from...

  Tags: adidas AG, FINANCE, Investment, NBA, Reebok International Ltd.