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need-to-know about branding

What You Need to Know About Branding: What You Need to Know About BrandingRE: What You Need to Know About BrandingCoke doesn't have much different with Pepsi. It wins at Branding. But consider about MS and other OS out there, there is a big different among them. So personally i think MS wins not in branding, but...; Tags: Marketing research, Sales strategy, Need-to-Know About Branding, brand, branding, marketing, Coke; Discussion threads 2008-10-09

Can auto industry meltdown be stopped?: With gas prices through the roof (well, sort of), the Japanese overtaking Ford Motor Co. in U.S. sales, and American automakers rethinking current structuring, the need for clear guidance about simple, straight-shooting automaking is critical. Charlie Hughes, former head of Land Rover and Mazda, and William Jeanes, a veteran auto...; Tags: brand, Branding, Ford Motor Co., General Motors Corp., MARKETING; Research articles 2006-11-01