new product development Resources | BNET
On CHOW: Wii GAMING snacks!

Resources

188 Resources for

new product development

  • Subscribe to this listing via:
  • RSS
  • Email

BNET Business Dictionary

New Product Development
the processes involved in getting a new product or service to market. The traditional product development cycle, the stage-gate model, embraces the conception, generation, analysis,...
New Product Development definition on BNET »

BNET Resources

New Product Development (NPD): A Cornerstone Of Competitive Strategy
Are you happy with your company's record of New Product Development NPD? Were the projects well run and did the products launch on time? Are the new products superior to competition with real, saleable value for the customer? Did the new products deliver the promised revenue and profit improvement? Nowadays,...
Tags: Product, New Product Development, Competitive Strategy, Cornerstone, Product Marketing, Marketing
White papers 2008-01-24
Collaborating With Customers in Product Development
To some, “new product development” means inventing something new. In reality, though, most new products are modifications of existing products or ideas. Sometimes, adding an element of service onto an existing product is also referred to as new product development.The power of new product development lies in the potential for...
Tags: Research and Development, BNET Editorial, Marketing, Research & Development, Product, Management, Business Operations, Strategy, Product Marketing, Product Development, Customer, New Product Development, risk, supplier, collaboration, knowledge, information technology, benefit, video, security
Articles 2007-10-10
Strata, Structure, And Strategy For Resource Allocation And New Product Development
Innovation and new product development are critical to firm success and are often cited as means to a sustained competitive advantage. Unfortunately, the question of which innovation programs to pursue and how they should be funded is not trivial. This paper examines the resource allocation and portfolio problem. Special emphasis...
Tags: Strategy, Leadership, Product Marketing, New Product Development, Emphasis, Allocation, Resource Allocation, Marketing, Management, Georgia Institute Of Technology
White papers 2007-08-01
Crafting a Product Public Relations Campaign
Public relations is often used to promote new products, and you can use public relations to support various sales and marketing objectives. Whatever your goals, there are many ways you can enhance product public relations using a variety of media.What You Need to KnowWhen should I hold a press conference?...
Tags: BNET Editorial, benefit, consultant, consulting, industry, knowledge, manufacturing, marketing, New Product Development, performance, product development, public relations, sales, software, technique, tool
Articles 2007-07-09
New Product Development Under Channel Acceptance
In channel structures characterized by a powerful retailer, the dominant retailer's acceptance of a manufacturer's new product often determines the success of the new offering. Focusing on a manufacturer in such a market, an approach was developed to positioning and pricing a new product that directly incorporates the retailer's acceptance...
Tags: Manufacturing, Retail, New Product Development, Manufacturer, Retail Company
White papers 2007-06-05
Managing New Product Development In The Chinese Steel Industry: An Empirical Investigation
This paper explores several important aspects of the management of New Product Development NPD in the Chinese steel industry. Specifically it explores NPD success factors, importance of management functions to new product success and measures of new product success from the perspective of the industry's practitioners. Based on a sample...
Tags: Industry, New Product Development, Product Marketing, Marketing
White papers 2007-03-15
The Impact Of Communication Behaviours On New Product Development Speed And Organisational Learning
The purpose of this paper is to understand how communication behaviours influence new product development NPD speed and organisational learning. Through the use of structural equation modelling, this research tests a model examining the effects of communication behaviours (i.e. communication quality, bi-directional communication, and communication frequency) on NPD speed and...
Tags: New Product Development, New Product Development Speed, Product Marketing, Marketing
White papers 2007-03-01
Managers' Perceptions Of Learning In New Product Development
Companies need to ensure that each and every New Product Development NPD project results in not only a successful new product but also generates learning for the organization. Post-Project Reviews PPRs are widely recommended as an appropriate mechanism to stimulate project-to-project learning in NPD teams. Surprisingly, empirical research on their...
Tags: Marketing, Product Marketing, Manager, New Product Development
White papers 2007-02-23
The Impact Of Patenting On New Product Development In The Pharmaceutical Industry
Since the seminal work by Comanor and Scherer (1969), researchers have been using patents as a proxy for new product development. This paper reevaluates this relationship by using novel new data. It demonstrates that the relationship between patenting and new FDA-approved product introductions has diminished considerably since the 1950s, and...
Tags: Marketing, New Product Development, Product Marketing, Product Introduction, Industry
White papers 2006-11-28
An Analysis Of Student Reflections From A Multidisciplinary New Product Development Class
New Product Development NPD classes based around problem-based learning provide an effective vehicle for authentic learning and realistic design experiences. Self-reflection provides one mechanism to expose learning accomplishments to the instructor and help the students develop self-assessment skills for professional practice. As one component of a self-assessment learning process this...
Tags: Student, ASME International, New Product Development, Analysis, Self-reflection, Product Marketing, Marketing
White papers 2006-09-10
The Importance Of Training In New Product Development
For small and large firms alike, New Product Development NPD represents an opportunity to create competitive differentiation, reach new markets, and grow revenues. Without differentiated new products, firms are often forced to compete based on pricing. Ultimately this will result in margin erosion and a loss of competitive advantage. According...
Tags: Training, New Product Development, Product Marketing, Marketing
White papers 2006-08-02
Managing Supplier Involvement In New Product Development: A Multiple-Case Study
Existing studies of supplier involvement in new product development have mainly focused on project-related short-term processes and success-factors. This paper validates and extends an existing exploratory framework, which comprises both long-term strategic processes and short-term operational processes that are related to supplier involvement. The empirical validation is based on a...
Tags: Marketing, Channel Management, Validation, Supplier Involvement, New Product Development, Supplier
White papers 2006-08-01
Stage-Gate and the Critical Success Factors for New Product Development
The need for product innovation has never been greater. Product lifecycles are shorter than ever, and pressure continues to mount for organic growth. Companies that fail to innovate face a grim future. The problem is that winning with new products is not so easy. Only one out of four development...
Tags: Operational Planning, Product Marketing, Business Operations, Marketing, New Product Development, Problem, Business Process
White papers 2006-07-01
Enabling Innovation For New Product Development
Leading manufacturers are reaping gains by pursuing business capabilities that improve team performance in new product development and that coordinate those efforts around customer needs. These companies are taking steps to compress the time it takes to deliver innovative products that meet market requirements. They are using product lifecycle management,...
Tags: Product Marketing, Product Lifecycle Management, New Product Development, Product Lifecycle, UGS Corp., Innovation, Marketing
White papers 2006-06-06
Development Of A Best Practices Framework For New Product Development In Small To Medium Enterprises
The successful development of new products and services is crucial to the long-term survival of business enterprises. With increased competition to the market place and shortening product life cycles pressure has been imposed on all enterprises to innovate more efficiently. This paper presents the development of an initial best practice...
Tags: Small And Medium Enterprise, New Product Development, Best Practice, Smb/Sme, Product Marketing, Marketing
White papers 2006-05-03
Organizing For New Product Development: Aligning Project Environment And Design
In this research a multi-method approach is adopted to better understand new product development processes in different environments. Drawing on research that distinguishes among three industrial contexts for product development, three congruent project designs are developed using information processing theory. Using these theoretical arguments as a foundation, they develop a...
Tags: Performance, Workforce Management, Human Resources, Product Marketing, Performance Management, New Product Development, Environment, Marketing
White papers 2006-04-11
Asymmetric New Product Development Alliance: Are The Gains Symmetric Across The Partners?
Interorganizational alliances are widely recognized as critical to product innovation, particularly in high technology markets. Many New Product Development NPD alliances tend to be asymmetric, that is, they are formed between a larger firm and a smaller firm. These asymmetric alliances typically result in changes in the shareholder values of...
Tags: Strategy, Product Marketing, Finance, Management, Marketing, Partnership, Alliance, Shareholder, Business Structures, Shareholder Value, New Product Development
White papers 2006-04-01
Technology-Based New Product Development Partnerships
Hypotheses were developed to capture the dynamic capabilities that result from inter-firm partnerships during the joint New Product Development process NPD - the ability to build, integrate, and reconfigure existing resources to adapt to rapidly changing environments. These capabilities, in turn, were proposed to have a positive impact on NPD...
Tags: Performance Management, New Product Development, OEM, Performance, Business Structures, Product Marketing, Human Resources, Workforce Management, Finance, Marketing
White papers 2006-04-01
Understanding Failure Severity In New Product Development Processes Of Consumer Electronics Products
Reliability feedback information from the field is essential for product improvement. Traditionally, consumer electronics service center have provided the product designers with reliability information about product generations on the market at that time. This paper investigates the suitability of current service processes for the collection of information about non-technical failures...
Tags: New Product Development, Electronics, Consumer Electronics, Personal Technology
White papers 2006-03-27
Knowledge Acquisition Models of SMEs' New Product Development Processes and the Role of Patent Information
Successful New Product Development NPD activities need high amounts of new knowledge from a variety of different sources. When the NPD activities are seen as a process of knowledge accumulation, two knowledge processes are identified: knowledge acquisition and knowledge utilization. This paper focuses on the process of knowledge acquisition from...
Tags: Small And Medium Enterprise, Knowledge, New Product Development, Strategy, Management
White papers 2006-02-09
advertisement
advertisement