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- Andrew Kline: Investing in Sports
- Looking for a niche in a big, competitive field? Andrew Kline has done just that. As senior managing director of investment bank Park Lane, the former offensive lineman for the St. Louis Rams advises corporations and high net worth individuals who are looking to buy and sell properties in the...
- Videos 2007-11-13
Additional Resources
- Know the nooks and crannies of niches: agents advised to take time to build expertise in the fields their programs serve.(Niche Marketing)
- Chiseling out a niche amid all the firms focusing on specialty marketing takes patience and thick skin. Insurance agents and insurers involved in niche business say developing successful programs - even in best-case scenarios - takes time and commitmeChiseling out a niche amid all the firms...
- Research articles 1997-12-01
- JupiterResearch Recognizes MoreVisibility as Having a Niche Focus Unique to the SEM/SEO Industry
- MoreVisibility today announced it has been recognized by JupiterResearch as having a niche focus that is unique to the Search Engine Marketing/Search Engine Optimization (SEM/SEO) industry. "Building on a base of a large set of small clients, MoreVisibility has specialized in vertical industries such as real estate, legal services, software,...
- Research articles 2006-09-06
- TCI, AT&T get into online business; MSO joins with Microsoft; telco acquires Ziff's Interchange.
- MSO joins with Microsoft; telco acquires Ziff's Interchange While online services have been a growing niche business for the last few years, the act of turning on a computer and modem and connecting to information and communications networks has n MSO joins with...
- Research articles 1995-01-02
- How a Niche Can Boost Your Business Income
- A business niche is a commercial means of livelihood involving work that one is completely suited for. Finding the right niche allows one to live the real life doing work he loves. Creating a niche requires to narrow the business focus. Some people think a niche might be boring. Limiting...
- White papers 2003-01-01
- Niche Marketing Is Your Key To Avoiding A Common Business Blunder
- Niche marketing occurs when you intentionally focus your marketing efforts on a targeted portion of the Internet or another similar market. These targeted portions, known as niche markets, provide a product or service for a defined group of customers who have very specific needs. Niche marketers address the need and...
- White papers 2007-08-20
- The Budget Extended-Stay Hotel Niche: Can Hilton Compete?
- Hilton Hotels Corp. launched its new extended-stay hotel, Home2 Suites by Hilton, with an average price of about $100 a night. Hilton is joining other chains in filling the lower-cost, extended-stay niche and the company reported it already had 10 franchise applicants. The first of the hotels is expected to start construction this year with...
- Blog posts 2009-01-27
- Strategic Alliances: Laser Focus Your Niche To Increase Profits
- Strategic alliances are an important aspect of niche marketing because these relationships will help raise awareness for your products and services. A strategic alliance is a business relationship you enter into with a company who has a tangential relationship to your own business, but is not a direct competitor. Strategic...
- White papers 2009-01-01
- 3 Rules for Niche Marketing
- Most companies, whether big or small, direct their marketing to select niche audiences. Even the country's largest manufacturers target carefully pinpointed market segments to maximize the effectiveness of their programs and often tackle different niches for each product group. Taking on a new niche can be a low-risk way to...
- White papers 2002-03-04
- Niche Marketing Of Cattle/Beef
- Niche marketing services a unique market, or a unique portion of a common market, that is not already served. Niche market opportunities are sparked by an observation that a specific consumer preference is not being met, and a business venture develops in response to that preference. Most livestock and meat...
- White papers 2002-03-01
- Niche Marketing
- Niche marketing is targeting a product or service to a small portion of a market that is not being readily served by the mainstream product or service marketers. Each business activity begins with the intention to fill perceived voids in the market place. However, niche marketing usually refers to small...
- White papers 2003-01-01
- "Adaptive" Strategic Planning- The Science of Keeping Pace with Today's Rapidly Changing Business Economy
- Survival in business today, requires an attention to detail far beyond that of ever before in history. The "Threat Level" of oncoming danger can virtually decimate a business in a matter of months. It's for this very reason that the designing of rapidly adaptable business plans and action programs have...
- White papers 2003-01-01
- Make The Big Money In Business Consulting By Specializing
- Starting as a business consultant can be difficult. There are plenty of things to decide such as what kind of consulting to do, rate to charge and where to find clients. The first thing to decide is to determine whether to be a generalist or specialized in a specific niche....
- White papers 2007-04-08
- How To Carve Your Niche In The Marketplace
- Over the years, specialization has been referred to as "niche" marketing. As more and more businesses get started, the less time, energy, and money people will have to spend in making choices for those with whom they will choose to do business. Consumers will choose when they have a choice...
- White papers 2003-01-01
- New Server-Based Tools Make Niche Apps Easier.
- Network operators struggling to meet surging business demand for enhanced services will soon be able to use a new class of server-based tools to streamline the provisioning of niche-specific applications. Paralleling the growth of hosted appli Network operators struggling...
- Research articles 1999-09-27
- Niche marketing gives agent an edge.
- One of the sure-fire ways for an agent to increase their book of business or develop a niche market is to get involved in a potential client's interest or hobby or even explore his own interests, according to some industry sources. Become involv...
- Research articles 1997-09-15
- IMS Health acquires Data Niche Associates. (News in Brief: Mergers and Acquisitions).(managed care markets targeted)
- IMS Health of Fairfield announced that its U.S. business unit has acquired Data Niche Associates Inc. DNA, a Northfield, Ill.-based firm specializing in Medicaid and managed care rebate validation services. Together, the two companies will offer IMS Health of Fairfield announced that its...
- Research articles 2003-03-17
- Terrorism makes nonprofits tech savvy. (Carving Out Your Niche)
- CHARLESTON, S.C. -- Terrorist activity combined with a still-recovering economy are forcing nonprofit organizations to reconsider their business processes in ways that may create consulting opportunity for accountants specializing in this niche, according to the developers of nonprofit industry software. This, in turn, is creating business consulting opportunities...
- Research articles 2002-05-20
- Terrorism makes nonprofits tech savvy. (Carving Out Your Niche)
- CHARLESTON, S.C. -- Terrorist activity combined with a still-recovering economy are forcing nonprofit organizations to reconsider their business processes in ways that may create consulting opportunity for accountants specializing in this niche, according to the developers of nonprofit industry software. This, in turn, is creating business consulting opportunities...
- Research articles 2002-05-01
- TechTV transforms itself: with failure of dotcom business, net opts for lifestyle niche. (TV Buyer).
- Like many of the dotcoms it once covered, TechTV has been reprogramming to avoid extinction, repositioning itself as a lifestyle niche net with a technology bent. Now anything from computer-animated series to high tech sports gear to, of course, co Like many of the...
- Research articles 2003-02-10
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