Ogilvy Healthworld

Steven Girgenti is the Worldwide Chief Executive Officer of Ogilvy Healthworld, a leading global provider of strategic marketing and communication services to healthcare companies. Before founding Healthworld in 1986, Mr. Girgenti held various positions in marketing research, product management, new product planning, and commercial development for companies such as Bristol-Myers Squibb, Carter Wallace and DuPont. Steven was honored as the Entrepreneur of the Year by Ernst & Young and NASDAQ in 1999 and the industry's Man of the Year in 2000. WPP, the world's largest advertising and communications firm, acquired Healthworld in 2003 and combined it with their Ogilvy & Mather healthcare operations. Ogilvy Healthworld has 53 offices in 33 countries working with about 200 healthcare clients around the world. Steven is Vice Chairman of the Board of Governors for Mount Sinai Hospital's Prostate Disease and Research Center in New York City and he currently is on the Board of Directors of DermWoRx, Inc. and AVTV Networks, Inc. . Girgenti graduated Columbia University in 1968 with a degree in pharmaceutical sciences. He also has a Master's degree in Business Administration.

A leading advocate and practitioner of healthcare consumerism, Frank Hone has been involved in numerous advertising campaigns and marketing initiatives designed to promote consumer-based healthcare solutions. Frank has been a driving force in the development and expansion of direct-to-consumer (DTC) advertising of prescription medicine in the United States since the early 1990's. He helped lead the pharmaceutical industry toward a new era of healthcare consumerism with the adoption and strategic expansion of DTC. His in-depth involvement with leading brands from major drug companies adds to his unique perspective on the healthcare dynamic. He is widely published in trade journals on a variety of healthcare marketing topics, and he frequently delivers keynote addresses and speeches at healthcare conferences and seminars around the world. He is an Advisory Board member of the Consumer Directed Healthcare Conference and chairs the Marketing to the New Healthcare Consumer conference for Consumer Health World. He currently serves as Executive Vice President, Global Business Group at Ogilvy Healthworld, a leading global healthcare communications network with 53 offices in 33 countries. In this capacity, he is also responsible for developing the organization's employer-directed communication practice. Frank graduated magna cum laude graduate from Boston College where he double-majored in Economics and Communications. He earned his MBA from Columbia Business School where he studied with W. Edwards Deming, and earned Dean's List honors. He and his wife Christina live on a house boat at Capri West Marina in Port Washington, NY. They also have a home in Naples, FL that awaits them when Manhasset Bay turns to ice.