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		<title><![CDATA[Ogilvyâ€™s Code of Ethics for Blogger Outreach]]></title>
		<link><![CDATA[http://blogs.bnet.com/pr/?p=106]]></link>
		<description><![CDATA[Nice job by the folks at Ogilvy PR to come up with a code of ethics in conducting blogger media relations. Their code is reprinted below in its entirety. Itâ€™s as much a Code of Blogger Media Relations Best Practices as it is a Code of Ethics.   ...]]></description>
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		<pubDate>Tue, 13 Nov 2007 14:42:28 -0800</pubDate>
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		<title><![CDATA[Pfizer hands COX-2 work to WPP firms]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_qa5351/is_200501/ai_n21364988]]></link>
		<description><![CDATA[PFIZER HAS named WPP Group's Ogilvy PR and Shire Health to handle PR for its worldwide COX-2 franchise, including Celebrex, Bextra and Dynastat, an injectable not approved for the U.S. market. Ogilvy PR will handle U.S. communications for the drugs, while London-based Shire Health will handle the global business. ]]></description>
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		<pubDate>Sat, 01 Jan 2005 00:00:00 -0800</pubDate>
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