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- Would You Use Dirty Tricks?
- Scenario: You're on the edge of closing a big sale when an unexpected competitor suddenly appears, throwing a wrench into your plans. It's not a serious competitive threat, but you can't afford to blunt your momentum. You need some quick ammunition to convince your customer to ignore the...
- Blog posts 2007-08-21
- Brand Strategy = Marketing Boondoggle
- Brand Strategy = Marketing BoondoggleRE: Brand Strategy = Marketing BoondoggleQUOTE: It goes way beyond marketing, PR, ad campaigns, and websites.First of all, Steve, love your writing. Great stuff. Really insightful.I understand and tried to reflect in the post that you were referring to larger issues than traditional marketing...
- Discussion threads 2008-10-14
Additional Resources
- Acer Aspire One AOD250 Boots Android And Win XP, Holds Us Over Until Chrome OS Arrives [Android]
- Copy this whole post to another site The long talked about dual boot Android, Windows XP Acer netbook is ready to come out of hiding and you can snatch one up now (with a six-cell battery) for $350. But will you ever use the Android? Android on the Aspire One...
- News items 2009-10-15
- Meeting One-on-One With Every Last Staffer
- Meeting One-on-One With Every Last StafferRE: Meeting One-on-One With Every Last StafferI think meeting each staffer several times a year is often impractical. What if you are a global company or even just geographically diverse etc etc?Anyway, at Mother Aetna as she was once referred to the rule was that...
- Discussion threads 2008-10-07
- One Club's Diversity Initiative Takes Step Backward
- The ad industry lives and dies by golden pencils, upholding the merits of an organization that tells you who is and who isn't worthy of greatness. This week, the One Club let go of Julius Dunn II , who moved to New York...
- News items 2009-10-30
- Google's Nexus One: What Makes it Different?
- Over the last 36 hours, the Google Phone — now known as the Nexus One — has gone from rumor to reality. The phone is already in the wild with some lucky Googlers dogfooding the device . Of course, as...
- News items 2009-12-13
- Putting One Brand To Work
- Putting one brand to work will reap many benefits that we will discuss later. But before one can begin to make a brand work effectively, one must know what a brand currently means to customers and prospects. This can be very different than what one think a brand means or...
- White papers 2001-09-01
- Global branding sounds a death knell for One 2 One; Morag Cuddeford Jones speaks to One 2 One's marketing director about rebranding to T-Mobile. (News Analysis)
- Observers will be watching closely on 18 April, to see if T-Mobile's rebranding of One 2 One is about to wipe out nearly a decade's brand heritage. Will One 2 One's 10.4 million UK customer base swallow the new, global image after 10 years of celebr ...
- Research articles 2002-04-01
- Gateway All-In-One PCs Offer Touch Screens, Windows 7
- Gateway introduced its SX Series of all-in-one touch-screen desktop PCs. They marry streamlined aesthetics with Microsoft?s Windows 7 operating system and Gateway?s TouchPortal interface ? which may enable some users to ditch the keyboard entirely.Gateway has introduced the SX Series, three all-in-one touch-screen desktop PCs that boast power, options and...
- News items 2009-10-07
- Capital One Financial Corporation Q3 2009 Earnings Call Transcript
- Earnings Call ExcerptCapital One Financial Corporation COF Q3 2009 Earnings Call October 22, 2009 5:00 pm ET Executives Jeff Norris – IR Richard Fairbank – President & CEO Gary Perlin – CFO Analysts Andrew Wessel - JP Morgan Christopher Brendler - Stifel Nicolaus & Company David Hoxton –...
- Earnings calls 2009-10-22
- 8 One-Liners Worth Remembering
- 8 One-Liners Worth Rememberingname associationBut did people associate your last name with Klaus or Doll?Forrest GumpMy name is Forrest . . . and I can tell you that you usually do NOT need to repeat it . . . worse yet, the Gump association is already made!Forrest BarbeePS: I...
- Discussion threads 2007-07-19
- One-On-One Sports and Unwired Planet make Statszone service available to mobile phone users; One-On-One Sports' Statszone service to be available to users of AT&T PocketNet service and Bell Atlantic/NYNEX Mobile Cellscape service
- REDWOOD SHORES, Calif.--BUSINESS WIRE--April 22, 1997-- One-On-One Sports, Inc., the creator of the nation's largest live 24-hour sports talk radio network, and Unwired Planet, Inc. UP, the innovator in wireless Internet access, today announced that One-On-One Sports' StatszoneSM service will be available on Unwired Planet's UP.Link PlatformTM to users of...
- Research articles 1997-04-22
- Two-for-one specials. (Viewpoint)
- Since so many folks are doing it, I'm offering you two for the price of one. However, while I can offer buy-one-get-one-free, I've yet to figure out how to extend the shelf life of this column past one month. Since so many folks are...
- Research articles 2002-09-01
- Radio One, Inc. Announces John W. Jones Named General Counsel
- LANHAM, Md. -- Radio One, Inc. ("Radio One") (NASDAQ:ROIAK and ROIA) announced today that John W. Jones has been named Vice President and General Counsel of Radio One, Inc. effective December 2004. Mr. Jones is returning to Radio One where he served as Associate General Counsel for two years before...
- Research articles 2004-11-04
- Cellular One-2-3 cracks credit barrier.(new billing systems brings more customers)(Brief Article)
- Cellular service provider Cellular One has unveiled Cellular One-2-3 pay-as-you-go cellular service in Buffalo, N.Y. Cellular One, a unit of SBC Communications Inc., said Cellular One-2-3 allows users to pay in advance for airtime. ... Cellular service provider Cellular One has unveiled Cellular One-2-3 ...
- Research articles 1996-12-02
- Number one slot for cK. (in the U.S., cK one fragrance from Calvin Klein (Unilever))
- CK one, an unisex fragrance from Calvin Klein Unilever, is the number one selling fragrance in the premium women's fragrance market in the U.S., according to Datamonitor. The fragrance was introduced in 1995. CK one's success is due to its marketing strCK one, an unisex fragrance from Calvin Klein Unilever,...
- Research articles 1997-04-25
- LATE NEWS--BANK ONE RENAMING LANDMARK BUILDING.
- The Loop will lose a landmark address -- One First National Plaza -- in September when Bank One Corp. renames most of its former First Chicago NBD Corp. holdings here. Chicago's largest bank plans to rename its skyscraper headquarters One Bank One Plaza -- a name...
- Research articles 1999-05-24
- Numerical Computing With IEEE Floating Point Arithmetic: Including One Theorem, One Rule of Thumb, and One Hundred and One Exercises.(Telegraphic Reviews)(Brief Article)(Book Review)
- Numerical Computing With IEEE Floating Point Arithmetic: Including One Theorem, One Rule of Thumb, and One Hundred and One Exercises. Michael L. OVERTON. Philadelphia: SIAM, 2001. ISBN 0-89871-482-6. xi + 104 pp. $40.00 H. This book provides an agile and informative introduction...
- Research articles 2004-06-01
- KILL BW0082, CA-COMMERCE-ONE and KILL BW0281, CQN-CA-COMMERCE-ONE
- Please KILL BW0082, (CA-COMMERCE-ONE) Commerce One Hires Top Gartner Group Analysts to Speed Deployment of Global Trading Web, which ran on Business Wire at 9:02 a.m. ET on 07/08/1999. Also KILL the CORRECTION, BW0281, (CQN-CA-COMMERCE-ONE) Commerce One Corrects and Replaces Previous Announcement re Hires Top Gartner Group Analysts, BW0082,...
- Research articles 1999-07-08
- ADVISORY/Drew Brees to Speak to One-On-One Sports; Heisman Candidate Will Join "Nasty Nationwide" On the Nation's Largest Sports Radio Network
- Sports Editors, College Football Writers/Columnists ADVISORY...for Tuesday (Aug. 8) --BW SportsWire WHO: Purdue University Senior Quarterback Drew Brees WHEN: Tuesday, August 8th, 2000 @ 4:10 p.m. ET WHERE: The One-On-One Sports Radio Network WHAT: Drew...
- Research articles 2000-08-07
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