Few websites offer their search stats to the public. It's a real gem when you find one that does -- but it's a jaw-dropper when Wikipedia, the eighth most-visited site on the web, does. What can these stats offer you? A wealth of opportunity. For example, you can find that...
In online marketing, an inbound link is legal tender for improving your valuable keyword rankings on Google or Yahoo! For years, marketers have been scraping the web and putting in the grunt work to try to lobby other site owners for links to their sites. It paid off, but...
The day was probably same as any other day for a Philadelphia lawyer who was working on a settlement case between big pharmaceutical player Eli Lilly and the U.S. Government. Eli Lilly was in talks with the federal government over marketing improprieties related to their bipolar drug, Zyprexa. The...
Research firm, Basex has declared 2008 the "Year of Information Overload," and to add a cherry to the top of that sundae, they say $650 billion in productivity was lost in 2006 due to email, SMS messages, and IMs. One could guess it was even higher in 2007 (no thanks...
One of my favorite bloggers from Ars Technica has uncovered another stat that will shock and surprise. Jacqui Cheng cites Barracuda Networks' recent analysis of 50,000 email customers. Its findings show that 90-95% of all email is spam (and, no, it's not the kind that goes good with eggs...
It's a question I've always asked myself. It's certainly a concern of email marketers. I like the analogy Melinda Krueger provides in EmailInsider. "I've always thought of a customer list as a leaky bucket," she says. Leaky may be an understatement -- every six months 17% of the U.S. online...
If there's one report that you should read today it's this 50-page Power Point presentation by Lee Rainie from PEW Internet --don't worry, it's much less intimidating than it seems. In it, he goes into a full description of the present and future of digital media, the growing scores of...
It started with one email from a businessman in North Carolina who wanted to alert the news list owner of his change of address. From there, it snowballed to 2.2. million messages to people at all levels of government and private security. Here's how...
Information flows at breakneck pace on the series of tubes, and nowhere else is that more true than on Wikipedia. In fact, on any given day in the Winter of 2007, almost 1 in 10 online visitors somehow ended up on the online encyclopedic reference and 36% of the...