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- Warner Music Hands Over Video Ad Sales To Outrigger
- Warner Music Group (NYSE: WMG) has a vision for how it’s going to make money with digital content this time around—and it includes a few key tech platforms and sales partners. On the sales end in the U.S., the company is giving the reins to Outrigger Media, a New...
- External links 2009-10-08
Additional Resources
- Outrigger to promote Warner artists online
- Warner Music Group is partnering with online video ad company Outrigger Media to help secure advertising and brand sponsorship for its artists. The popularity of music videos, photos, social networking and blogs has strengthened the relationship between artist and the online audience they attract. ...
- Articles 2009-10-07
- Warner Music Group Launches Web Strategy 2.0
- NEW YORK (AdAge.com) –- Warner Music Group is calling on a startup to help execute the lynchpin in its new approach the web. The company struck a deal with Outrigger Media, a small group spun out of video site Veoh, to package artists such as Madonna, Ashley Tisdale and Green...
- News items 2009-10-08
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