The iProspect Outsourced SEO Metrics & ROI Study finds that a significantly greater number of search marketers who outsource the management of their natural search engine optimization SEO to an SEM firm - who also participate in paid search advertising and can measure the return on investment of both their...
Advertisers Can Now Choose CPC Auction as an Alternative to Traditional CPM Pricing for Graphical Ads SAN FRANCISCO, Nov. 24 /PRNewswire/ -- AdBriteR, the Internet's Ad MarketplaceTM, announced today the launch of a massive cost-per-click CPC auction for graphical banner ads. AdBrite advertisers can now pay...
Zvents , a local search engine and paidlistings ad network, today announced a partnership with Verve Wireless, theleading provider of mobile publishing technologies to local mediacompanies. The fusion of the two companies' technologies empowerspublishers with mobile, local search to deliver opportunities andadvertising that enhance users' choices and experiences, as they...
Technology's Accurate Geolocation Information Improves Pay-Per-Click Advertising, Ensures Quality Traffic ATLANTA, Nov. 3 /PRNewswire/ -- Click fraud continues to be a barrier to quality traffic delivery for pay-per-click PPC advertising. Digital Element, the leading provider of IP Intelligence solutions, reports that the company's NetAcuityR technology is effective...
HONG KONG, Oct. 31 /Xinhua-PRNewswire-FirstCall/ -- In the wake of the current global economic crisis, Global Sources is inviting exporters anywhere in the world to list product information free of charge in the unverified supplier section of the company's website, Global Sources Online ( http://www.globalsources.com/ ). Moreover, on...
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/b253ae/internet_advertisi) has announced the addition of the "Internet Advertising Market Assessment 2008" report to their offering. The growth in the take-up of Internet packages, coupled with the growing penetration of broadband, continues to be a main driver of the market for Internet...
Third Installment in Covario's Analysis Series Shows Year-on-Year Paid Search Spending up from 43 Percent in Q2 to 51 Percent in Q3 '08 for 128 Brands at 12 of the World's Largest Technology Companies SAN DIEGO -- Covario, Inc., the leader in interactive marketing analytics, today announced the...
SearchIgnite issues Q3 report evaluating state of search landscape and performance of the top engines ATLANTA -- U.S. search marketing spend showed strong growth in the third quarter of 2008, up almost 27% compared with Q3 2007. The findings come from a new quarterly study released today from...
Search Engine Marketing SEM innovations can help companies save online advertising dollars NEW YORK, Oct. 8 /PRNewswire/ -- OBSNews.com -- Search engines have come to dominate how many of us use the internet, and Google and other search engines have generated billions of dollars in pay per...
After Months of Testing, Epiar Has Taken Pay-Per-Click PPC Advertising to the Next Level with the Launch of Its New Service to the General Public Epiar is Introducing the Service at the New York Search Marketing Expo Conference Oct. 6-8 EDMONTON, Alberta -- Epiar, a global...
Zvents ,the local search engine and paid listings ad network, today announced thatit has secured $24 million in funding. New strategic investors includeNokia Growth Partners, the growth capital arm of Nokia (NYSE: NOK), theworld's leading mobile phone supplier; NAVTEQ, the world leader inpremium-quality digital map data; and AT&T (NYSE: T),...
MercentTM, a provider of online marketingtechnology and services for retail merchants, today announced a strategicpartnership with world-leading Organic Search Solutions specialist,YourAmigo, to apply the companies' complementary online marketing platformstowards helping online businesses attract new traffic and new sales throughcoordinated organic search and paid online advertising campaigns. YourAmigo's cutting-edge organic search...
Integrated SEM Solution Will Provide Directory Publishers with Turn-Key Solution to Purchase Paid Advertising on Google and Yahoo MADISON, Wis. -- InformationPages.com, Inc., a leader in Internet directory solutions, and Boomdash, LLC, an innovator of Search Engine Marketing SEM solutions for Local Businesses, announced today a partnership to...
E*Trade and Scottrade are Category's Heaviest Paid Search and Online Display Advertisers RESTON, Va., Sept. 11 /PRNewswire-FirstCall/ -- comScore, Inc. , a leader in measuring the digital world, today released a study of the online trading and brokerage industry showing strong visitor growth to online brokerage sites...
NEW YORK -- LexisNexis[R] and Clickable today announced an agreement to offer end-to-end Internet marketing solutions to law firms interested in lead generation using online paid search techniques. The venture brings enhanced client services to attorneys seeking to grow their businesses through search marketing and measurable client acquisition....
Expands its Leadership as the World's Largest Search Engine Marketing Firm SUNNYVALE, Calif. -- Efficient Frontier, the worldwide leader in providing search engine marketing technology and services to large advertisers and agencies, today announced that its annual search spend under management has increased to over $750 million, representing...
In July, more than 10,000,000 people usedtyBit ( www.tybit.com?pdkw=pr-mw-08-21-2008 ), a revolutionary new searchengine to find their way across the Internet. Searches are doubling everymonth according to company officials. tyBit has added a channel resellerprogram called "AdVAR" for Advertising Value Added Reseller( www.tyBit.com/advars.php?pdkw=pr-mw-08-21-2008 ). AdVAR is a new andunique...
After Just Two Weeks, Participating Web Publishers Grew Average Click Volume by Ten Percent, Revenue by 14 Percent CLEARWATER, Fla. -- Kowabunga![R] (www.kowabunga.com)(AMEX:THK), a leading provider of interactive, performance-based advertising networks and technology platforms, today announced a new partnership in place with Image AdvantageTM (www.worthathousandwords.com), a company that...
Automated Solution Debuts at SES San Jose; Improves Search Advertising Results by 44% on Average SAN JOSE, Calif. -- Large online advertisers will waste as much as $4.5 billion on paid search advertising in 2008, estimates WebTrends Inc., a leading provider of web analytics and online...
Booth to feature the KeywordMax paid search bid management tool MINNEAPOLIS -- Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, announced that it will exhibit in booth #527 at the Search Engine Strategies SES Conference & Expo 2008. Digital River's booth will feature its...
Articles 2008-08-15
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