The Find: Marketers must tune their products and message either to a mass-appeal "pop" audience, or to a smaller, more cult-like "passion" crowd. But never in between. The Source: Marketing guru Seth Godin's consistently thought-provoking blog. The Takeaway: Seth...
After reading my little rant about Yahoo losing its mojo, James Whitley over at GoLifeMoble.com wrote a very thoughtful riff on it. "What caught my attention [about Mattis' rant]," says Whitley, "was the all-too-familiar telltale signs of an organization that had lost its way." ...
It's not enough to go into an interview determined to answer all the questions directly and honestly. It's not enough to rely on your work history to sell you to your next employer. If that's all you have going for you, you ignore the real underlying requirement of passion at...
How five of the country's top CEOs maneuvered to reach the top and stay there. Steve Jobs CEO, Apple Political Style: The charismatic visionary Passion is Jobs’ greatest asset in motivating employees, negotiating deals, and cultivating a...
Employees are much more dedicated, much more productive, and much easier to manage when their work engages their passion; they generate their own momentum.
Defining leadership can be difficult. A myriad of classes, books, seminars, and articles ardently define with vigor their version of leadership. An analysis of these definitions, though, reveals that leadership can be a vague, overreaching, and gray concept. However, there are some commonalities in the various schools of thought. Most...
There is almost a universal sense that, regardless of the personal or professional objective, there is no substitute for passion and enthusiasm. Whether the issue is finding new ways to add value to customers, managing costs out of the business, embracing changes brought on by technology and the Internet, attracting...
From the executive summary: ‘Personal Passion is not about science or numbers and cannot be adequately measured or quantified. Yet, without passion every business will achieve only average performance at best, and at worst, only failure. While the nature of business demands attention to systems, formalities, numbers and the science...
Outlining steps to obtain passion for supply management is difficult. However, it seems to be a byproduct of other actions. Those who are constantly engaged in learning become more interested in the things they're learning and realize the impact they can have on their organizations by applying the concepts they've...
This paper outlines some of the most powerful management ideas expressed by Leaders and CEOs around the world. These principles are timeless and transcend national boundaries, foreign custom and language. The secrets to leadership are passion, motivation, ethics, courage, communication, judgment, and insight. Passion supplies the energy, motivation attracts the...
Experts suggest that one requires passion to do a successful business. And, the passion comes from unifying the internal energies to achieve the desired goals. If a person is passionate to do something, he/she will accomplish the task by any means. In addition, people ought to have an inner desire...
"Write about what you know." That is because if you speak from your own area of expertise, you will speak with authority and passion. And authority and passion not only make for a great story or novel, they make for a really good public speaking event as well. When you...
Passion is an extraordinarily powerful spring. Without it religion, history, romance, and art are useless. Likewise, Public Relations too becomes completely deflated without the essential ingredient of Passion. It demonstrates avowed belief, everlasting appeal and steadfast loyalty. So why does passion become so much more important in the business of...
Powerful, memorable addresses are the result of a deep passion the speaker has for his or her subject. It is virtually impossible to inspire others if you are not personally committed. The author once watched an attorney give his opening statement during a trial. He spoke in a monotone voice,...
[ILLUSTRATION OMITTED] NESTLING next to the gushing waterfalls and foliage of the Singapore Botanic Gardens Visitor Centre is a shop specialising in nature books and merchandise. The shop is owned and managed by a husband and wife team, Morten Strange and Ng Bee Choo. As a...
I WANT WHAT SHE'S HAVING: THE EXPERIENCE OF CREATING A PLEASURABLE BUSINESS. Naomi Simson, Messenger Publishing, 2007, ISBN 978-0-9803284-0-0 Have you ever wanted to discover what it is really like inside a fast growing business?' is the question posed on the back cover...
IMPRESSIVE INTERVIEWS: YOUR POCKET-SIZED PERSONAL INTERVIEW TRAINER Deborah Barit, Leichchardt: A&A Book Publishing, 2007, 108pp., ISBN 978-0-9803523-0-6 This compact and practical 'how-to' book covers some key essentials which will assist the job candidate whose interview is imminent and who needs to come to...
[ILLUSTRATIONS OMITTED] It's not enough for Darrel Ralph to simply make great knives that excel at slicing, he has to dance on the edge while doing it. State-of-the-art technology and traditional knifemaking may sound like an oxymoron to some, to Ralph it's an opportunity to smack the future...
Today's beauty Web sites feature more than just stuff to buy. * If you want to change your hairstyle: Upload your photo and "try on" celebrity and trendy cuts at hairmixer.com; print the results and bring them to your stylist for inspiration. * If you need...
The Santa Monica Seafood market is bustling with customers and fishmongers. The store cases are filled with everything from gorgeous fillets of wild salmon and Maine lobsters to fresh crabs and shrimp--about 40 different varieties of fish and shellfish in all. Amber Valletta is in her element. "This is where...
Innovative USB Sleep'n Charge. Stylish Fusion™ finish. Ultra-portable. It's clear why the Satellite® U405 is a smart choice for you and your small business. Only from the laptop expert, Toshiba.
