BNET Industries
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- US
Dow Jones Description
Upshot is a marketing agency that excels in understanding consumers and their ever-changing behavior. This consumer understanding, informed by our research and planning department, provides the foundation for all of our strategies and creative executions. Ultimately, understanding how a consumer changes throughout their daily journey allows us to speak to them at the right time, with the right message and at the right touch points. We currently focus on five core disciplines that measurably change consumer behavior: Promotion, Event/Viral, Collaborative Marketing, Retail & Environmental Design and Integrated Communications. Upshot is a subsidiary of EMAK Worldwide (Nasdaq: EMAK).
Number of Employees 156
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NAICS Code Advertising Agencies: 541810
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pentagon and upshot - All News and Analysis
Pentagon redirects priorities in chemical-biological defense.(Domestic Threats)
The Pentagon will broaden the scope of its chemical and biological defense programs, in an effort to prepare for future domestic emergencies, officials say. Major concerns are the Defense Department's inability to respond to a mass-casualty biological attack and to keep adequate supplies...
Technical skills shortage hurts Pentagon's bottom line.(Defense Watch)
The trials and tribulations experienced in various Pentagon big-ticket programs in recent years have prompted a thorough self-examination at the Defense Department. At issue is who really is to blame for failures, delays, cost overruns and an overall dearth of innovation. Defense officials...
Mission unlimited.(The Mission: Waging War and Keeping the Peace with America's Military)(Book Review)
THE MISSION: WAGING WAR AND KEEPING THE PEACE WITH AMERICA'S MILITARY BY DANA PRIEST * W. W. NORTON & COMPANY * 384 PAGES * $26.95 A PRINCIPAL DEFICIENCY OF THE ARGUMENT against the Iraq War was that the war's opponents, like the...
Setting priorities for defense programs. (President's Perspective).(Brief Article)
As we approach the beginning of a new budget cycle at the Defense Department--the president's fiscal 2003 budget--there is the usual talk about funding shortfalls and potential program terminations. It may be useful to review what we know about defense budget cycles and, in the process,...
Munitions sector 'in trouble,' despite new funds: Defense department warned about problems with declining supplier base. (Analysis).
An influx of new money at the Pentagon will help replenish cruise missiles and satellite-guided bombs, but it will not necessarily fix industrial base problems in the ammunition sector, sources said. Companies such as Raytheon and Boeing are working to ramp up production of...
Pentagon Lays Out Game Plan To Address Workforce Losses.
Civilian Pentagon leaders believe that the military services should be concerned about the Defense Department's ability to manage future weapon programs. The reason, officials said, is that, by 2005, more than 60,000 members of the Defense Department acquisition workforce will be eligible to retire. ...
General failure; what the press doesn't tell you about America's military leaders
Scott Shuger is an editor of The Washington Monthly. Research assistance was provided by Elliott Beard, John Gould, and Joshua Ray Levin. What the press doesn't tell you about America's military leaders Like everybody else, I started out the Persian Gulf war head-over-hardware, riveted by direct hit...
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Industry Transcripts by Seeking Alpha
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infoGROUP, Inc. Q3 2009 Earnings Call Transcript
on Nov 04, 2009about IUSA
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Valassis Communications Q3 2009 Earnings Call Transcript
on Oct 29, 2009about VCI
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Acxiom Corporation F2Q10 (Qtr End 09/30/09) Earnings Call Transcript
on Oct 28, 2009about ACXM
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Interpublic Group of Companies Inc. Q3 2009 Earnings Conference Call
on Oct 28, 2009about IPG
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Local.com Corporation Q3 2009 Earnings Conference Call
on Oct 27, 2009about LOCM
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